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odafone was launched on 1 January 1985. Racal Strategic

Radio was renamed Racal Telecommunications Group Limited
in 1985. On 29 December 1986, Racal Electronics bought out
the minority shareholders of Vodafone for GB£110 million.

Vodafone Group is a multinational enterprise, has become a

leading player among global firms. Vodafone is traded on both
the New York Stock Exchange and London Stock Exchange.
 pÊ Ê
  

The name would serve as a reflection of the firm's goal of
establishing a voice and data services over cellular
telecommunication networks. VO represented voice and DA
would symbolize data, hence Vodafone.

It launched service in 1985 as a Racal subsidiary. In 1988

Racal offered 20% of Vodafone to the public.

Vodafone's goal is to integrate data services and

telecommunication into a worldwide network.

  
  



pe will drive operational performance through customer value

enhancement (which replaces revenue stimulation) and cost
efficiency.


Cost efficiency requires us to continue to deliver scale benefits
by optimising operating and capital expenditure.
  
  

TOP COMPETITORS
DDeutsche Telekom
D Orange
D Telefonica Europe

COMPETITORS
DNTT DoCoMo
D Telekom Austria
D Hutchison phampoa
D AT&T Mobility
D Belgacom
D KPN
D China Mobile
D Virgin Mobile Telecoms
DSwisscom
 
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 p 
It appears that CSR is the new focus of the Middle East - this
was brought to light again in the recent Conference on CSR .

Vodafone CSR shows that going green can generate savings,

which makes sound business sense. The company has rolled
out several CSR initiatives across its global operations.

Vodafone launched its first mobile recycling programme in all

its retail stores and started recycling all unused posters,
flyers, brochures and other obsolete promotion material.

In 2010 they launched a programme called 'The Vodafone

pay' which is "about being an admired company.

!


 

The Macalla Platform enables Vodafone to offer prepaid mobile
phone recharge for cash through an extended network of dealers and
agents. It uses the agents' mobile phones as the Point of Sale (POS)
terminal for the recharge transactions and removes any need for
scratch cards, vouchers, traditional POS devices or landlines to
operate the service.


 


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 13 Ê
1 Year LSE:VOD (Vodafone Grp.)
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