Sales Guide for DES-3810 Series

Apr 2010
D-Link HQ
 Agenda

Product Introduction
• Positioning Overview
• Product Overview
• Target Market

Competitive Comparison & Analysis

• Positioning Highlight
• Key Comparison
• Art of the War

Technology Briefing

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 Positioning Overview
D-Link Fast Ethernet Managed Switch Product Portfolio

DES-3810 Series

Next
Generation

L3
DES-3800 Series

DES-3528/52 Series

L2 Next
Generation DES-3200 Series

DES-3028/52 Series

Campus / Enterprise Telecom / Metro

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 Product Overview
Position Highlights

L3 Fast Ethernet enterprise/metro solution

• More powerful metro features than existing DES-3800 series
• Ideal for entry level enterprise, midmarket, branch office and metro access

Delivers high availability, security and reliability

• Advanced QoS, multicast and L2 VPN features guarantee the performance for triple play
service and ISP Service Level Agreement (SLA)
• Rich AAA, access control features help administrators well-manage the visitors of the
networks
• Powerful L3 routing protocols and L2 VPN functions make it suitable for the business
gateway / ISP access
• Fully IPv6 support, future proven
• Switch Resource Management (SRM) function helps users optimize the system resource
for different environment
• Various attack prevention features and redundancy protocols
• Power saving features save your money, save the earth.

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 Product Overview
Model Overview

Product Models

24 port 10/100Base-TX + 4 Combo

DES-3810-28
1000Base-T/SFP

DES-3810-52 ??? 48 port 10/100Base-TX + 2 Combo

1000Base-T/SFP + 2 SFP

Software Images

Standard For Enterprise, Campus, Hospitality

Image (SI) L2/L3 features, Routing, Multicasting, Security, QoS, AAA, OAM

Enhanced For Telecom, IPv6 networks

Image (EI) All SI features, VPWS, BGP, IPv6 routing, SRM

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 Product Overview
High Flexibility Uplink ports

DES-3810-28 supports 4 combo GE/SFP ports; DES-3810-52 supports 2 SFP + 4

combo GE/SFP ports
4 SFP ports provides the ability of 2G aggregation ring or mixed ring/chain
topology
GE copper ports provide cost-effective cat.5 uplinks to core switches

Aggregation Ring

1G Fiber
1G Copper

Remote District

Rack / Wiring Closet

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 Product Overview
Port Comparison

Competitor Port Count Remark

D-Link DES-3810-28 24 FE + 4 Combo GE/SFP
HP 3500-24 20 FE + 4 Combo GE/SFP Less supported client ports
Requires expensive fiber & transceivers for uplink in
3Com 5500-EI-28 24 FE + 4 SFP
the cabinet
H3C S3600-28P-SI/EI 24 FE + 4 SFP
H3C S3600-28TP-SI 24 FE + 2 GE + 2 SFP
H3C S3610-28P 24 FE + 4 SFP
H3C S3610-28TP 24 FE + 2 GE + 2 SFP
Huawei S3328TP-SI/EI 24 FE + 2 SFP + 2 Combo GE/SFP
Cisco 3750-24TS 24 FE + 2 SFP Requires expensive fiber transceivers for uplink in
Cisco 3750-Metro 24 FE + 2 SFP + 2ES the cabinet
D-Link DES-3810-52 24 FE + 2 SFP + 2 Combo GE/SFP
HP 3500-48 44 FE + 4 Combo GE/SFP Less supported client ports
Requires expensive fiber transceivers for uplinks in
3Com 5500-EI-52 48 FE + 4 SFP
the cabinet
H3C S3600-52P-SI/EI 48 FE + 4 SFP Requires expensive fiber transceivers for uplinks in
H3C S3610-52P 48 FE + 4 SFP the cabinet
Requires expensive fiber transceivers for uplinks in
Huawei S3352TP-SI/EI 48 FE + 4 SFP
the cabinet
Requires expensive fiber transceivers for uplinks in
Cisco 3750-48TS 48 FE + 4 SFP
the cabinet

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 Target Applications
Enterprise Access/Aggregation

ECMP & PBR provides redundant/load sharing capability of uplink.

IMPB, ARP Spoofing Prevention, DHCP Server Screening, BPDU Attack
Protection, and L3 Control Packet Filtering expel threats out of core networks.
MAC, WAC, and Compound authentication provide clientless/easy-to-deploy
mechanisms to authenticate users and devices.
Embedded DHCP server, auto-configuration, and trap/e-mail alerts make the
network management much easier.

Data Center

DES-3810

DES-3810
Stack

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 Target Applications
Telecom Access of Enterprises

ETTB CPE for business subscribers

Up to 4 GE FTTB interfaces providing higher
GVRP
bandwidth to customers and fault tolerance DES-3810 STP
capability VLAN

Provides L2 transparency to customers through

the ISP network
Branch
Y.1731, 802.1ag/3ah Ethernet OAM
improves the efficiency of ISP
network management
ISP MPLS Core

DES-3810
DES-3810

GVRP
STP
VLAN
GVRP
STP QiQ & L2PT
VLAN

Branch
HQ

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 Target Applications
Enterprise Routers for Remote Sites

Larger routing table provides the capability for a

large-scale enterprise
DES-3810
Border Gateway Protocol (BGP) allows central RIP
OSPF
routing management of all remote sites regardless
CPE BGP
of physical connections

Branch

Internet

CPE
CPE VPN
DES-3810 BGP
BGP RIP
OSPF
RIP DES-3810
OSPF

Branch
HQ

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 Agenda

Product Introduction
• Positioning Overview
• Product Overview
• Target Market

Competitive Comparison & Analysis

• Positioning Highlight
• Key Comparison
• Art of the War

Technology Briefing

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 Position Highlight
Enterprise/Campus/Hospitality Networks

•Complete supported models

•32G stacking bandwidth
•Support IS-IS

•Only 2G uplink for 24 port

DES-3810 for models
•Very small MAC table
•No ERPS
•No Gratuitous ARP
•No CPU protection function Cisco 3750
Performance

•Limited Web UI functions

Huawei S3300

•Complete supported models

•Support IS-IS
H3C S3600
•Only 2 SFP ports for all (HP A3600, E5500) •Complete supported models
models •Very large flash memory
•No WAC •Complete supported models
•64K MAC Addresses
•No Gratuitous ARP
•No Web UI •No copper GE port for 48
•Only 20 or 44 FE ports
port models
•No stacking
•No ERPS
•No ERPS
•No Private VLAN
•No Private VLAN
•No IPv6 management
•No PBR
•No IPv6 routing protocol
•No Round-robin Scheduling
•No BGP Strength
•No IPv6 routing protocol
•No CPU protection function
•No BGP Weakness
•No WAC
HP 3500 •No CPU protection function
•No Embedded Web UI
•No Web UI

Price

Note: Compare according to: DES-3810 EI, S3300 EI, S3600 EI and 3750 IP Services image

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 Key Comparison

H3C S3600-28TP
Feature DES-3810-28 HP 3500-24 (HP A3600, E5500) Huawei S3328TP Cisco 3750-24TS
24 FE + 4 Combo 20 FE + 4 Combo 24 FE + 2 GE + 2 24 FE + 2 GE + 2 24 FE + 2 SFP
Port Configuration GE/SFP GE/SFP Combo GE/SFP Combo GE/SFP
Stacking Yes (R3.00) No Yes Yes Yes

ERPS Yes No No Yes (RRPP) No

Private VLAN Yes No No Yes Yes

Policy-based Route Yes No Yes Yes Yes (Only IPv4)

RIPng/OSPFv3 Yes (EI, R3.00) No No Yes (EI) Yes (IP Service Lic.)

BGP Yes (EI, R3.00) No No Yes (EI) Yes (IP Service Lic.)
Shared Queue
Queue Scheduling SDWRR WRR, WFQ WRR SRR
+ SP
No (S3600/A3600)
Safeguard Engine Yes No Yes No
Yes (E5500)

Web Access Control Yes Yes (Port-based) No No Yes

Yes (Port-based,
MAC Access Control Yes Yes (Port-based) S3600/A3600) Yes (Port-based) Yes
Yes (E5500)
Yes (NMS required,
Yes Yes (Limited S3600/A3600) No Yes (Only
Web UI function) dashboard)
Yes (E5500)
$1,515 (SI) $2,571 (SI) $3,484 (SI) $5,995 (IP Base Lic.)
List Price $2,449
$3,500 (EI) $3,571 (EI) $4,400 (EI) $9,990 (IP Service Lic)
$1,140 (SI) $731 (SI) $3,177 (IP Base Lic.)
Reseller Price $1,812
$1,500 (EI) $924 (EI) $5,295 (IP Service Lic)

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 Art of War
Competition with HP 3500 Series

Attacking Point
Physical Interfaces 3500 has only 20 or 44 FE ports, less client ports.
3500 does not support stacking which makes management of access switch much
Stacking
complicated. Administrators have to manage all the access switch one-by-one.
3500 does not support any mini-sec level ring protection protocol which is important
for the reliability of campus backbone nowadays. ERPS
3500 does not have any CPU protection function like Safeguard Engine or L3 Control
High Reliability Packet Filtering that makes the network exposed to un-predictable virus or worm
attack from mobile users in intranet. When CPU is under attack, switch becomes
inaccessible and administrators are not able to cut troubled traffic off remotely,
which makes the damage bigger and worse.
IPv4 addresses are predicted to be exhausted by 2011. IPv6 routing protocols are
IPv6
necessary for L3 switches nowadays which HP 3500 does not support.
Painless User HP 3500 supports only port based MAC and WAC. If there are multiple clients under the
Authentication same port, there will be security breaches.
HP 3500 only supports basic RIP, OSPF without advanced routing features like PBR or
BGP.
Policy-based Route enhances the security and load sharing of L3 traffic. Making the
Advanced Routing
expensive L3 investment more efficiency.
BGP centralizes the L3 management of all remote sites, make management more easily
and help reduce IT expense. BGP
HP 3500 sets minimum bandwidth for each queue instead of queue scheduling
Accurate QoS
mechanism. This will impact the flexibility and accuracy of QoS. SDWRR

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 Art of War
Competition with HP 3500 Series (Continue)

Attacking Point
HP provides limited functions and configurations on embedded Web UI.
Switch embedded Web UI shall perform the same ability to other user interfaces.
With completed configuration pages, Web UI can make the switch configuration more
User Friendly
friendly. On the other hand, a completed Web UI support shall not need extra software
and expense to customers.
All D-Link Managed Switch support completed configuration on Web-UI
Green HP 3500 does not support any green feature.

Defending Point

DES-3810 supports only 16K MAC address which is only ¼ of 3500.

A L3 switch will only learn MAC addresses of routers’ and the nodes under its owned IP
64K MAC addresses interfaces. Unless there are 64,000 nodes in the network and there is no proper IP
subnet segmentation in the network, 64K MAC address table only wastes system
resource and cost.

Myth/Truth
HP claims they support 4MB on board flash and 128MB compact flash on 3500 series.
Flash memory is used to store F/W and configuration files. The size of F/W files is the
key to decide how many memory space a device needs. Generally speaking, flash
Usage of flash memory memory size that allows to store 3~4 firmware files is enough for an enterprise switch.
Large flash size does not increase the flexibility.
DES-3810 F/W size is about 5MB, and HP 3500 is about 10MB. However, HP supports
even less function than D-Link does.

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 Art of War
Competition with H3C S3600 Series

Attacking Point
S3600 has no copper GE interface on 48 port version, making uplink among the cabinet
Physical Interfaces
very expensive.
S3600 does not support any mini-sec level ring protection protocol which is important
for the reliability of campus backbone nowadays. ERPS
S3600 does not have any CPU protection function like Safeguard Engine or L3
High Reliability Control Packet Filtering that makes the network exposed to un-predictable virus or
worm attack from mobile users in intranet. When CPU is under attack, switch becomes
inaccessible and administrators are not able to cut troubled traffic off remotely,
which makes the damage bigger and worse.
IPv4 addresses are predicted to be exhausted by 2011, IPv6 routing protocols are
IPv6
necessary for L3 switches nowadays which S3600 does not support..
S3600 only supports basic RIP, OSPF without advanced routing features.
Advanced Routing BGP centralizes the L3 management of all remote sites, makes management more
easily and help reduce IT expense. BGP
Clientless user authentication such as Web-based Auth or MAC-based Auth help
reduce the effort of administrators to install/configure all the clients.
Painless User
H3C S3600 supports only port based MAC and no WAC support. If there are multiple
Authentication
clients under the same port or multiple users sharing one device, there will be security
breaches.
S3600 does not have embedded Web UI. It requires external NMS (iMC) to support
User Friendly user-friendly graphic user interface. And it requires expense to customers.
All D-Link Managed Switch support completed configuration on Web-UI
Green H3C S3600 does not support any green feature.

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 Art of War
Competition with H3C S3600 Series (Continue)

Defending Point
DES-3810 supports Smoothed Deficit Weighted Round Robin (SDWRR) which is a
WFQ
similar schedule mechanism with WFQ. SDWRR

Myth/Truth
H3C claims the performance of Smart Link is good as ERPS.
Smart Link is a function that provides mini-second recovery time for switch uplinks.
When the major uplink port fails, it will switch to the backup uplink port immediately to
Limitation of Smart Link
prevent service interruption.
SmarkLink only provides fast failover for uplink ports per device basis, it’s not a global
redundant protocol for whole network link ERPS or STP.

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 Art of War
Competition with Huawei S3300 Series

Attacking Point
S3300 does not have copper GE interface on 48 port version, making uplink among the
Physical Interfaces
cabinet very expensive.
Huawei S3300 Series support only WRR scheduling mechanism which does not consider
Accurate QoS the packet size when doing queue round-robin. It will impact the accuracy of bandwidth
allocation if the packet size of each queue is not balanced. SDWRR
Clientless user authentication such as Web-based Auth or MAC-based Auth help
reduce the effort of administrators to install/configure all the clients.
Painless User
Huawei S3300 supports only port based MAC and no WAC support. If there are multiple
Authentication
clients under the same port or multiple users sharing one device, there will be security
breaches.
S3300 does not support embedded Web UI for providing graphic and intuitional switch
configurations.
User Friendly Web UI makes configuration more easier especially for entry-level users or large
cabinets with multi-vendor devices.
All D-Link Managed Switch support completed configuration on Web-UI
Green S3300 does not support any green feature.

Defending Point
OSPF, as an Interior Gateway Protocol (IGP), is more popular and mature than IS-IS.
IS-IS For medium-to-large size network such as campus, enterprise or government, OSPF is
the best choice.

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 Art of War
Competition with Huawei S3300 Series (Continue)

Myth/Truth
Huawei claims that S3300 supports up to 10G stacking bandwidth, however, there is no
Sales talk of 10G any 10G port or dedicated stacking port on S3300!
stacking bandwidth S3300 supports 9 switches per stack. If stacking with ring topology, there will be 10x1G
cables. So that the true stacking bandwidth should be 1G.

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 Art of War
Competition with Cisco 3750 Series

Attacking Point
3750 does not have copper GE interface on both 24 and 48 port version, making uplink
Physical Interfaces
among the cabinet very expensive.
3750 does not support any mini-sec level ring protection protocol which is important
for the reliability of campus backbone nowadays. ERPS
3750 does not have any CPU protection function like Safeguard Engine or L3 Control
High Reliability Packet Filtering that makes the network exposed to un-predictable virus or worm
attack from mobile users in intranet. When CPU is under attack, switch becomes
inaccessible and administrators are not possible to cut troubled traffic off remotely
which makes the damage bigger and worse.
Web UI embedded in Cisco switches supports only dashboard monitoring.
Switch embedded Web UI shall perform the same ability to other user interfaces. With
User Friendly completed configuration pages, Web UI can make the switch configuration more
friendly. In the other hand, a completed Web UI support shall not need extra software
and expense to customers.
By default, Cisco 3750 embedded with IP Base Image which has only L2+ feature set,
the MSRP is $5,995 already.
Cost Effective
To enable completed L3 features, such as OSPF, BGP, & PIM, requires IP Service Image.
The MSRP is $9,990.
Defending Point
OSPF, an Interior Gateway Protocol (IGP), is more popular and mature than IS-IS.
IS-IS For medium-to-large size network such as campus, enterprise or government, OSPF is
the best choice.
Cisco 3750 has 2 dedicated 32G Stackwise ports on each device. But the maximum data
32G stacking bandwidth
rate on the 48 port version is only 4.8G. That means rest of the bandwidth are wasted.

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 Position Highlight
Metro Networks

DES-3810 Cisco 3750 Metro

•Support IS-IS

•Limited MPLS support on ES port

Performance

•Complete supported models •Unreasonable price for advanced

•Very aggressive when bidding routing and MPLS
•Support IS-IS •No flow collection features
•No MPLS VPN features •No green features
•No OAM
•No flow collection features
Huawei S3300 •No green features

•Completed model support

•Support IS-IS
•No MPLS VPN features
•No mini-sec ring protection
•No OAM Strength
•No flow collection features
H3C S3610 •No green features Weakness
(HP A3610)

Price

Note: Compare according to: DES-3810 EI, S3300 EI and 3750 Metro Advanced IP Services image

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 Key Comparison

H3C S3610-28TP
Feature DES-3810-28 Huawei S3328TP Cisco 3750 Metro
(HP A3610)
24 FE + 2 GE + 2 24 FE + 2 GE + 2 24 FE + 2 SFP + 2 SFP
Port Configuration 24 FE + 4 Combo GE/SFP
Combo GE/SFP Combo GE/SFP ES
ERPS Yes No (Smart Link Only) Yes (RRPP) Yes (REP)
Host-based IGMP/MLD
Yes No No No
Snooping Fast Leave
MPLS VPN Yes (VPWS) (EI, R3.00) No No Yes (MPLS, Adv IP Lic)

sFlow Yes No No No

SRM Yes (EI, R3.00) No No Yes (SDM)

802.3ah/802.1ag OAM Yes No Yes Yes

Y.1731 CCM Yes (R3.00) No No No

Power Saving Yes No No No

$5,995 (Device)
$1,515 (SI) $3,484 (SI)
List Price $4,829 (EI) Note 1 $3,000 (IP Service Lic)
$3,500 (EI) $4,400 (EI)
$7,000 (Adv IP Lic)
$4,436 (Device)
$731 (SI)
Reseller Price $2,028 (EI) Note 1, 2 $2,200 (IP Service Lic)
$924 (EI)
$5,180 (Adv IP Lic)
Note1: SI version is no longer on price book.
Note2: Reseller price on price book. Real price should be lower but shouldn’t be lower than Huawei

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 Art of War
Competition with H3C S3610 Series

Attacking Point
S3610 does not have copper GE interface on 48 port version, making uplink among the
Physical Interfaces
cabinet very expensive.
S3610 does not support any mini-sec level ring protection protocol which is important
High Reliability
for the reliability of telecom access/aggregation nowadays. ERPS
Propose multiple IPTV channels in single port to ISPs. This solution requires DHCP
(relay) option 60/61, host-based IGMP (snooping), flow-based bandwidth control/CIR,
Future Proved IPTV
traffic shaping to guarantee the services quality. However, S3610 do not support all
Service
these features.
DHCP Relay Options Host-based IGMP Bandwidth Control Traffic Shaping
S3610 can only be CE of MPLS environment. It does not have the ability to build up VPN
Role of MPLS PE
tunnels. VPWS
S3610 does not have any OAM protocol or flow collection functions (sFlow or IPFIX).
Strong OAM support is a trend in ISP that help administrators manage the links or
Improving the service in the network. OAM Y.1731
Management Efficiency Initiative flow collection such as sFlow or IPFIX helps ISP monitor, analyze and locate
the abnormal traffic in real-time. Administrators can minimize the damage by taking
immediate action for those troubled traffic.
Green H3C S3610 does not support any green features.

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 Art of War
Competition with H3C S3600 Series (Continue)

Defending Point
DES-3810 supports Smoothed Deficit Weighted Round Robin (SDWRR) which is a
WFQ
similar schedule mechanism with WFQ. SDWRR
OSPF, as an Interior Gateway Protocol (IGP), is more popular and mature than IS-IS.
IS-IS
OSPF is more suitable for medium-to-large size network.

Myth/Truth
H3C claims the performance of Smart Link is good as ERPS.
Smart Link is a function that provides mini-second recovery time for switch uplinks.
When the major uplink port fails, it will switch to the backup uplink port immediately to
Limitation of Smart Link
prevent service interruption.
SmarkLink only provides fast failover for uplink ports per device basis, it’s not a global
redundant protocol for whole network link ERPS or STP.
The Virtual Routing Forwarding (VRF) function makes S3610 possible to be the MCE of
L3 MPLS environment which shares the loading of PE.
However, without LDP support, S3610 cannot be the PE of MPLS environment.
L2 & L3 MPLS VPN VRF is not a necessary feature to Virtual Private Wire Service (VPWS). With VPWS
function, DES-3810 can be the PE of MPLS environment directly. VPWS
Since VPWS is using LDP forwarding as well, it is still compatible with existing ISP MPLS
core network.

D-Link Confidential
 Art of War
Competition with Huawei S3300 Series

Attacking Point
S3300 does not have copper GE interface on 48 port version, making uplink among the
Physical Interfaces
cabinet very expensive.
Propose multiple IPTV channel in single port to ISPs. This solution requires DHCP
(relay) option 60/61, host-based IGMP (snooping), flow-based bandwidth control/CIR,
Future Proved IPTV
traffic shaping to guarantee the services quality. However, S3300 do not support all
Service
these features.
DHCP Relay Options Host-based IGMP Bandwidth Control Traffic Shaping
S3300 can only be CE of MPLS environment, it does not have the ability to build up VPN
Role of MPLS PE
tunnels. VPWS
S3300 supports only IEEE802.1ag/3ah OAM and has no flow collection function.
Y.1731 is a super set of IEEE 802.1ag defined by International Telecommunication
Improving the Union (ITU) providing more coverage of the demand of telecom applications. OAM Y.1731
Management Efficiency Initiative flow collection such as sFlow or IPFIX helps ISP monitor, analyze and locate
the abnormal traffic in real-time. Administrators can minimize the damage by taking
immediate action for those troubled traffic.
Green S3300 do not support any green features.

Defending Point
OSPF, as an Interior Gateway Protocol (IGP), is more popular and mature than IS-IS.
IS-IS
OSPF is more suitable for medium-to-large size network.

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 Art of War
Competition with Huawei S3300 Series (Continue)

Myth/Truth
The Virtual Routing Forwarding (VRF) function makes S3300 possible to be the MCE of
L3 MPLS environment which shares the loading of PE.
However, without LDP support, S3300 cannot be the PE of MPLS environment.
L2 & L3 MPLS VPN VRF is not a necessary feature to Virtual Private Wire Service (VPWS). With VPWS
function, DES-3810 can be the PE of MPLS environment directly. VPWS
Since VPWS is using LDP forwarding as well, it still compatible with existing ISP MPLS
core network.

D-Link Confidential
 Art of War
Competition with Cisco 3750 Metro

Attacking Point
Although there are 4 fiber ports on 3750 Metro, advanced metro features such as VLAN
Physical Interfaces
translation, MPLS, CBWFQ, RED… can only supported on 2 ES ports.
3750 Metro does not support wired speed data forwarding. The packet forwarding rate
Wirespeed Performance
is only 8.55mpps while wired speed should be 9.5mpps
Propose multiple IPTV channel in single port to ISPs. This solution requires DHCP
(relay) option 60/61, host-based IGMP (snooping), flow-based bandwidth control/CIR,
Future Proved IPTV
traffic shaping to guarantee the services quality. However, 3750 Metro do not support
Service
all these features.
DHCP Relay Options Host-based IGMP Bandwidth Control Traffic Shaping
3750 Metro supports only IEEE802.1ag/3ah OAM and has no flow collection function.
Strong OAM support is a trend in ISP that help administrators manage the links in the
Improving the network. OAM Y.1731
Management Efficiency Initiative flow collection such as sFlow or IPFIX helps ISP monitor, analyze and locate
the abnormal traffic in real-time. Administrators can minimize the damage by taking
immediate action for those troubled traffic.
Green Does not support any green features, neither Cisco EnergyWise.

Defending Point
DES-3810 supports Smoothed Deficit Weighted Round Robin (SDWRR) which is a
WFQ
similar schedule mechanism with WFQ. SDWRR
OSPF, as an Interior Gateway Protocol (IGP), is more popular and mature than IS-IS.
IS-IS
OSPF is more suitable for medium-to-large size network.

D-Link Confidential
 Art of War
Competition with Cisco 3750 Metro (Continue)

Myth/Truth
3750 Metro supports many MPLS features such as VRF, LDP, FRR,… making it possible
to be a PE of L3 MPLS environment.
However, with Virtual Private Wire Service (VPWS), DES-3810 can also be the PE of
L2 & L3 MPLS VPN
L2 MPLS environment directly. VPWS
Since VPWS is using LDP forwarding as well, it still compatible with existing ISP MPLS
core network.

D-Link Confidential
 Agenda

Product Introduction
• Positioning Overview
• Product Overview
• Target Market

Competitive Comparison & Analysis

• Positioning Highlight
• Key Comparison
• Art of the War

Technology Briefing

D-Link Confidential
 Technology Briefing
Ethernet Ring Protection Switching (ERPS)

First industry standard (ITU-T G.8032) on Ethernet ring protection switching

Support interconnected ring or multiple rings application
Best case: 50ms recovery time for 16-node ring with <1,200 Km circumference

STP RSTP ERPS

Topology Type Any Topology Any Topology Ring / Multiple Ring

Convergence Time 30-50 seconds 1 second 50-200 ms!

Link Down!
Aggregation Ring

Master Access Ring

Master Disable
Blocking

Link Down!

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 Technology Briefing
Bandwidth Control & 3 Color Marker

Single user/service per port, with bandwidth limit (Port Bandwidth Control)
Multiple users/services per port, with bandwidth limit (Flow-based
Bandwidth Control)
Multiple users/services per port, with bandwidth limit and guaranteed
bandwidth (Three Color Marker & Policing)
• Committed Information Rate (CIR): Guarantees the bandwidth of each
service by limiting the bandwidth of each other.
• Peak Information Rate (PIR): Allows services take
the unused bandwidth for better bandwidth usage. IPTV
• Traffic Policing: Drops or remarks the packet VoIP
priority tag for traffic exceeding CIR. Doing
best-effort forwarding when peak of each
service are conflicted.

PIR
Data

CIR
Total UNI (User Network Interface) Bandwidth

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 Technology Briefing
Traffic Shaping

To lower the packet lose rate, almost all switch controllers have built-in
expensive buffer memory to prevent the data re-transmission.
Switch stores the traffic in buffer memory and delays the transmission until the
egress bandwidth is available.
However, the best-effort traffic shaping is no longer enough for the QoS
requirement nowadays.
Buffer
Memory

bps Store to buffer bps

Max. Switching
Capacity

Data Time Data Time

Delay
Forwarding

D-Link Confidential
 Technology Briefing
Traffic Shaping (Continue)

To well manage the buffer resource, DES-3810 supports some advanced features:
• Reserve buffer memory for important services
• Configurable buffer size for each important service
- Excess Burst Size (EBS)
- Peak Burst Size (PBS) Drop
- Committed Burst Size (CBS)
No reservation for
Data exceeding
PIR
PIR/EIR CBS for Data
Buffer EBS for IPTV
Memory bps
CIR
Store to
PBS/EBS
Max. Switching
Capacity
Data
Store to CBS

PIR/EIR
Guaranteed Time
Overall Output
Forwarding
CIR
Delay
Forwarding
CBS for IPTV

IPTV

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 Technology Briefing
Smoothed Deficit Weighted Round Robin (SDWRR)

Accurate and fair scheduling is required to make the egress bandwidth usage
more properly nowadays
• Fair Queue (FQ), WFQ, Deficit Round Robin (DRR), WDRR: Forward/scheduling
decision made by byte count and utilization of queues, the true weight of each queue.

WRR

DRR/
WFQ

• Smoothed round-robin mechanism makes rapid passes for each queue and use more
turns for high queues instead of waiting all packets transmitted in high queues.

WRR
Second Round First Round

Smoothed
Round-robin

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 Technology Briefing
Virtual Private Wire Service (VPWS)

Compatible with existing MPLS network, using LDP for label switching
Transparency of subscriber’s L3 routing protocol in ISP network, reduces the
effort of ISP and also provides better extensibility in subscriber networks
Co-works with QinQ and L2PT to provide L2 transparency to customers

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 Technology Briefing
Switch Resource Management (SRM)

Switch Resource Management templates allows user optimizing the switch

databases for different application.
• Routing Mode: For applications requires larger routing tables such as company gateway
• VPWS Mode: For applications requires lots of L2 VPN tunnels such as ISP access switch
Mode
Application
Routing Mode VPWS Mode
IPv4 Unicast Route 7286 3190
IPv4 Host Entry 3575 1728
IPv6 Unicast Routes 1821 797
Dynamic NDP 1821 797
IPv4 Static Route 256 (Guarantee) 256 (Guarantee)
IPv6 Static Routes 128 128
IPv4 Multicast Routes 1024 1024
IPv6 Multicast Routes 256 256
IPv4 Interface 256 (Guarantee) 256 (Guarantee)
IPv6 Interface 32 (Guarantee) 32 (Guarantee)
Policy Route 128 (Guarantee) 128 (Guarantee)
Q in Q 1024 1024 (Guarantee)
VPWS tunnel for PW 32 32 (Guarantee)
Pseudo Wires 496 496 (Guarantee)

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 Technology Briefing
OAM

ISP Cloud

Local ISP Cloud VPN Service Local ISP Cloud

Link OAM Link OAM … … Link OAM Link OAM … … Link OAM Link OAM
Service OAM for customer level
Service OAM for ISP level
Service OAM for local ISP Service OAM for local ISP

Link OAM Service OAM

• Check the link status hop-by-hop • Check the channel status of different
• IEEE802.3ah service levels
• Live & death check • IEEE802.1ag, ITU-T Y.1731
• Failure indication (Power, link, critical events) • Live & death check
• Discovery • Performance Monitoring
• Management Operation
• Test Operation

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 Technology Briefing
ITU-T Y.1731

Y.1731 is a super set of IEEE 802.1ag, providing better OAM control for customers

Both Y.1731 and 802.1ag support:

• Continuity Check Message (CCM): Loss of connectivity defect detection
• Loopback Message (LBM): Defect localization
• Link Trace Message (LTM): Verification of network configuration

Y.1731 also support: Note

• Alarm Indication Signal (AIS): Alarm suppression of server (customer) layer
• Locked (LCK): Indication of service unavailability due to maintenance activities
• Test: Throughput, frame loss and bit error measurement
• Loss measurement (LM): Frame loss measurement
• Delay measurement (DM): Frame delay measurement
• Maintenance Communication Channel (MCC)
• Experimental OAM (EXP)
• Vendor Specific OAM (VSP)

Note: DES-3810 supports AIS, LCK only

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 Technology Briefing
Host-based IGMP Snooping

Bandwidth of Ethernet allows

multiple IPTV channels in the same
IGMP / PIM
time
Aggregation Layer
Access Layer
Host-based IGMP Snooping is future
proofing for IPTV service:
• Multiple IPTV under a single port.
Legacy Channel surfing of one IPTV does not
Device IGMP Snooping
effect others
• Support fast leave for quick channel
Host-based
switch
IGMP Snooping

IP STB
IP STB IP STB

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 Technology Briefing
DHCP Relay Option 60/61

The DHCP options provide accurate IP manageability for network administrators

• DHCP option 82: Assign IP based on circuit ID (client VLAN, port, or switch's MAC address)
• DHCP option 60: Assign IP based on pre-defined string
• DHCP option 61: Assign IP based on MAC address or pre-defined string

ISP DHCP
IPTV Partner 1
Server 1

Internet
ISP DHCP
Relay to different
Server 2
DHCP server based
on inserted MAC
IPTV Partner 2

Insert
Insert MAC
MAC
Relay to different
Insert
Insert a user-
customized DHCP server based
defined string
string on inserted string
IP STB 1

IP STB 2 IP STB 1 IP STB 2 IP STB 1 IP STB 2

Option 82 Option 60 Option 61

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 Technology Briefing
Cable Diagnostics

Change pair, no need to change cable

• Usually multi-pair cables are used for the network
construction of cabinets or buildings
• Detecting various of errors
- Lines of specific pair is left open
- Two lines of a pair is shorted
- Lines of different pair are short
- Cable does not exist or quality is too bad
Locating the position of cable errors, saving time on
cable repair Note

Note: DES-3810 supports distance check on GE port only

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