DIFFERENT TYPES OF

COMMUNICATION
PREPARED BY: J.D. GARCIA
 Learning Objectives
•1.To understand the
features and
advantages of verbal
communication.
•2.To understand the
features and
advantages of written
communication.
•3.To understand the
features of nonverbal
communication and
how it interacts with
verbal and written
communications.
 THREE BASIC TYPES:
•1. Verbal
Communication- You
listen to a person to
understand the
message.
•2. Written
Communication- You
read the message.
•3. Nonverbal
Communication- You
observe a person and
infer meaning.
 •A. Verbal
Communication
•Takes place over the
phone or in person.
 BASIC ELEMENTS
•1.SENDER
•2.MESSAGE
•3.RECEIVER
•4.FEEDBACK
SCENARIO 1
 SCENARIO 1
• Teacher Tanya: Good morning,
Ma’am Salve.
• Principal Salve: Good morning, Ms
Tanya. How are you?
• T. Tanya: I’m fine Ma’am and you?
• P. Salve: Me? I’m having a blast.
• T. Tanya: That’s great Ma’am.
• P. Salve: Have you planned the field
trip for your Grade 3 students?
• T. Tanya: Ma’am, I had a word with
all four sections. They all voted for
Gardenia Bread Factory and
Enchanted Kingdom.
• P. Salve: Good choice! They can
have fun and be safe as well.
• T. Tanya: Yes, Ma’am.
• P. Salve: Please make sure every
student gets a signature on their
form before going on the trip.
Inform all students to submit
the payment on Monday. Make
a final list of all the students
who are going. Submit that list
to me on Tuesday. Okay?
• T. Tanya: Okay Ma’am. I will tell my
students to have their forms
properly signed and to submit their
payment on Monday. I will prepare
a final list of students who are
joining the trip and will submit this
list on Tuesday.
• P. Salve: Great! Thank you, Ms
Tanya.
• T. Tanya: You’re welcome Ma’am.
SCENARIO 2
 SCENARIO 2
• Mr Smith, Hotel General Manager
(speaking on the phone): “Good
morning, Maria. Front Desk’s
concert ticket sales are great. Please
order more tickets. Could you place
an order for 1,000 with Star Magic?
Our budget is P30,000, and the
tickets need to be here by Thursday
afternoon.”
• Maria: “Good morning and
Thank you Mr Smith. I’ll call
Star Magic and order 1,000
concert tickets, not
exceeding a total of P30,000,
to be here by Thursday
afternoon.”
•1.SENDER- HOTEL
GENERAL MANAGER
•2.MESSAGE- ORAL
•3.RECEIVER- HOTEL
EMPLOYEE-CONCIERGE
•3.FEEDBACK- REPEAT
•1. Storytelling has
been shown to be an
effective form of
verbal communication
• Advantage of Stories
• 1.Help clarify key values
• 2.Help demonstrate how things
are done
• 3.Story frequency, strength, and
tone are related to higher
organizational commitment.
2. Crucial Conversations are
high-stakes communications
that need planning, reflection,
and skill.
• Examples: Asking for a raise
or Presenting a business plan
 EXERCISE ON ORAL COMMUNICATION
• PAIR-SHARE; CHOOSE YOUR PARTNER;
CREATE A SCENARIO
• STUDENT A- PRINCIPAL OR GM; SENDER
• STUDENT B- TEACHER OR EMPLOYEE;
RECEIVER
• 10 MINUTES TO PREPARE; MUST BE
ABLE TO REPEAT THE INSTRUCTION
• PRESENTATION DURATION: 2-3 MINS
 •B. Written
Communication
•Printed messages-
Memoranda, Proposals,
E-mails, Letters, Training
Manuals, and Operating
Policies
•Written communication is
constructed over a period
of time; often
asynchronous (occurring
at different times).
1.Sender can write a message
2.Receiver can read the
message at any time
Written communication can
be read by many people.
“One-to-many”
communication
 SAMPLE MEMORANDUM
• TO: DEANS, DEPARTMENT HEADS, FACULTY
• FROM: CINDY MEYER, ACCOUNTING MANAGER
• DATE: JULY 8, 2019
• SUBJECT: PAYMENT OF ALLOWANCES
• ----------------------------------------------------------------
• PAYMENT OF ALLOWANCES WILL BE GIVEN AT
THE END OF THE ACADEMIC YEAR.
• PLEASE BE GUIDED ACCORDINGLY.
• Exceptions-
• Voicemail is an oral Message
that is asynchronous.
• Conference calls and
speeches are oral one-to-
many communications
• E-mails may have only one
recipient or many.
•“Don’t use two words
when one will do.”
•Leaders who can
communicate simply and
clearly project a stronger
image than those who
write a lot but say
nothing.
 •C. Nonverbal
Communication
•What you don’t say
can be even more
important.
•Research shows 55% of
in-person
communication comes
from nonverbal cues
like facial expressions,
body stance, and tone
of voice.
• Receiver’s comprehension of
a Message
• 7% is based on Sender’s
actual words
• 38% is based on
paralanguage (tone, pace,
and volume of speech)
• 55% is based on nonverbal
cues (body language)
 HIRING OFFICERS LOOK AT-

•1.Rate of gesturing
•2.Time spent talking
•3.Formality of dress
•4.MUSCLES OF THE
FACE- SMILE!
•5.LYING- BLINKING
FREQUENTLY,
SHIFTING WEIGHT,
SHRUGGING
•5.Tone can change the
perceived meaning of
a message.
•LET’S READ THE
FOLLOWING
EXAMPLE:
Placement of the emphasis What it means

I did not tell John you were late. Someone else told John you were late.

I did not tell John you were late. This did not happen.

I did not tell John you were late. I may have implied it.

I did not tell John you were late. But maybe I told Sharon and José.

I did not tell John you were late. I was talking about someone else.

I did not tell John you were late. I told him you still are late.

I told him you were attending another

I did not tell John you were late.
meeting.
 SCENARIO 1
• Bank officer is dressed
neatly; looks you in the eye;
tone is friendly; words are
easy to understand; sounds
professional with a friendly
smile.
• “Thank you for considering
Bank of Manila. We
appreciate this opportunity
and would love to explore
ways that we can work
together to help your
Logistics company grow.”
 SCENARIO 2
• Bank officer’s tie is stained;
looks over your head &
down as he speaks; shifts in
his seat and fidgets his
hands; mumbles words
without enthusiasm.
•“Thank you for
considering Bank of
Southeast Asia. We
appreciate this
opportunity and would
love to explore ways that
we can work together to
help your Logistics
company grow.”
•Which BANK would
you choose?
•Nonverbal cues that
can support or detract
from a Sender’s
Message:
 Body Language
• Rule of thumb- Simplicity, Directness,
and Warmth convey Sincerity.
• Firm handshake, with warm, dry hand,
establishes trust.
• Weak, clammy handshake conveys lack
of trustworthiness.
• Gnawing one’s lip conveys uncertainty.
• Direct smile conveys confidence.
 Eye Contact
•Looking someone in
the eye (for about a
second) is considered
a sign of
trustworthiness.
 Facial Expressions
• Happiness- upturned mouth
and slightly closed eyes
• Fear- open mouth and wide-
eyed stare.
• Flitting (“shifty”) eyes and
pursed lips- lack of
trustworthiness.
 Posture
• Position of body relative to another
person conveys interest, aloofness,
professionalism
• Head up, back straight (but not
rigid) implies an upright character.
• Mirroring interviewer’s tendency to
lean in and settle back in her seat-
subtle repetition conveys listening
and responding.
 Touch
• Meaning of touch differs among genders
and cultures.
• Mexico- Men grasped on arm by another
man. Pull away seen as rude.
• Indonesia- touch anyone on head or
touch anything with foot is offensive.
• Far East- impolite for woman to shake
man’s hand
• Americans- firm handshake
 Space
•Anthropologist
Edward T. Hall coined
the basic proxemics of
everyday life and
their meaning:
•Standing too far away
from a colleague or too
close to a colleague can
thwart an effective
verbal communication
in business.
 EXERCISE ON NON-VERBAL
COMMUNICATION
• PAIR SHARE; CHOOSE YOUR PARTNER;
CREATE YOUR OWN SCENARIO
• STUDENT A- SENDER
• STUDENT B- RECEIVER; GIVER OF
FEEDBACK WITH NON-VERBAL CUES
• PREPARATION: 10 MINS.
• PRESENTATION DURATION: 2-3 MINS.
 SUMMARY
•1.Types of
communication include
verbal, written, and
nonverbal.
•2.Verbal communications
have the advantage of
immediate feedback, are
best for conveying
emotions, and can involve
storytelling and crucial
conversations.
•3.Written communications
have the advantage of
asynchronicity, of reaching
many readers, and are
best for conveying
information.
•4.Both verbal and
written
communications
convey nonverbal
messages through tone.
•5.Verbal
communications are
also colored by body
language, eye contact,
facial expression,
posture, touch, and
space.
• TAKE HOME QUIZ#1
• SUBMIT NEXT MEETING
• SHORT BOND PAPER
• FONT 11 TIMES NEW ROMAN
OR GEORGIA
• ANSWER THE QUESTIONS
THOROUGHLY.
• GIVE EXAMPLES IF NECESSARY.
• 1.When you see a memo or an
e-mail full of typo errors, poor
grammar, or incomplete
sentences, how do you react?
Does it affect your perception of
the sender? Explain. (Minimum
10 sentences)
• 2.How aware are you of your
own body language? Has your
body language ever gotten you
into trouble when you were
communicating with
someone?(Minimum 10
sentences)