Kuliah 4 (CH 6)
Kuliah 4 (CH 6)
Kuliah 4 (CH 6)
• Desaian penelitian
• Tujuan studi ekploratif, deskriptif, kausal
• Tingkat intervensi peneliti terhadap studi
• Situasi studi: diatur versus tidak diatur
• Strategi penelitian
• Unit analisis: individu, pasangan, kelompok, organisasi, budaya
• Horizon waktu: studi cross sectional vs longitudinal
• Tinjauan unsur-unsur desaian penelitian
• Implikasi manajerial
PROSES PENELITIAN
1
Obsevation
5
Deduction
4
Theoritical
3 6 7 8
Framework Data
Problem Critical __________ Deduction: Collection,
Literature Generation Research
Deviniti Analysis, &
Review Variables, Desigh
on Hypotheses Interpretatio
Clearly, n
identified, &
labeled
9b 9a
2 Induction: Deduction:
Research Hypotheses
Preliminary Question substatiated
data answered Rq answered
gathering
No
yes
10 11 12
Managerial
Report Report
Decision
Writing Presentation
Making
RINCIAN STUDI PENGUKURAN
dan/atau kontrol
campuran
dan/atau simulasi
2. Kesesuaian data
RUMUSAN
3. Pengujian
Hipotesis