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 About Projections
30 Years of Employee Communications

a Established in 1979

a Leading producer of labor relations

communication

a Evolving delivery systems: from slides to

video to web to eLearning

a Natural transition from labor only to include:

 About Projections
30 Years of Employee Communications

Õ Orientation
Õ Training
Õ Compliance
Õ Liabilities
Õ Workplace Issues
Õ Benefits
 About Projections
Product Development is Constantly Evolving

Õ Client needs

Õ Current Events & Politics

Õ Economic Challenges

Õ Available Technology
rital Topic: EFCA
3 Strategic Audiences to stay Union Free:

Õ New Hires

Õ Supervisor & Managers

Õ Current Employees (and their families)

 New Hires

Õ State your company·s union free philosophy from

day one or even before

Õ In the ads you run in the newspaper

Õ In the interview process

Õ Pre-hire or Recruiting video

 New Hires

Õ State your company·s union free philosophy from

day one or even before

Õ In the ads you run in the newspaper

Õ In the interview process

Õ Pre-hire or Recruiting video

Õ Day in the life of an employee (job specific)
Õ 8-10 minutes in length
Õ Sets expectations
Õ Reduces turn-over in 1st 90 days
 New Hires
Õ State your company·s union free philosophy from day
one or even before

Õ In the ads you run in the newspaper

Õ In the interview process

Õ Pre-hire or Recruiting video

Õ Orientation video
Õ Contains union free statement
Õ 15-18 minutes
Õ Top-line benefits
Õ Long shelf-life, typically 3 to 5 years
Õ On-boarding, all employees, send to homes.
 New Hires
Õ State your company·s union free philosophy from day
one or even before

Õ In the ads you run in the newspaper

Õ In the interview process

Õ Pre-hire or Recruiting video

Õ Orientation rideo

Õ Union free statement in your company handbook

Õ Consistent with all statements in all media
 Supervisors & Managers
Õ First line of defense, now more than ever

Õ Consistent message & training is critical - Multiple

locations can be a challenge

Õ Communication needs to be available 24/7/365

Õ Must be easy to use and easy to update

Õ Protected communication

Õ Tracking & Reporting

 Supervisors & Managers
eLearning: Supervisors Can Keep You Union Free

Õ Provide consistent training - without travel

expenses
Õ 6 Powerful modules can be taken at any time

Õ Compliance reporting included

Õ Not just what to do or not do, but HOW

Õ Fully interactive ² fosters understanding & putting

tools into practice
Õ Affordable ´per-supervisor-trainedµ pricing

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 Supervisors & Managers
Website: LaborLook.com

Õ Welcomes the Supervisor, provides company-specific

information

Õ Clearly states your company's union-free philosophy

Õ Regularly educates Supervisors with current labor

news and information

Õ Provides Supervisors a channel for reporting any

observed labor activity

Õ Empowers Supervisors with information on unions and

union tactics
LaborLook
Website
A LaborLook.com website
establishes a trusted resource
that supervisors can turn to
with questions, concerns or
comments.

It provides a wealth of
information while offering a 2-
way channel for feedback.
 Supervisors & Managers
rideo: Your Best Defense

Õ Basic Supervisory training

Õ Brief overview of what Supervisors need to know

Õ Opens up dialogue about company philosophy

Õ Available late April, 2009

 Supervisors & Manager
eLearning: Catch Phrase

Õ Actionable Role-Play scenarios

Õ Helps supervisors listen for key words & phrases

Õ Provides the best answers to employee questions

Õ Available early June, 2009

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 Current Employees need

Õ Authenticity (be straightforward)

Õ Transparency (don·t hide)

Õ Immediacy (no delays, no gaps)

Õ Participation (self-directed)

Õ Connectedness (feeling ´in on thingsµ)

Õ Accountability (no excuses)

 Current Employees
Website: UnionFree.com

Õ Welcomes the Employee, provides company-specific

information

Õ Clearly states your company's union-free philosophy

Õ Regularly educates employees on the union or unions

most likely to target them

Õ Communicates to secondary audiences: family

members and general public (optional)

Õ Powerful interactive calculators: Strikes, Dues,

Investment and customized Benefits
LaborLook & Unionfree Websites Are
Õ ompletely ustom-built to your company, your issues,
your employees and the specific union(s) who are or
who might try to organize employees.

Õ !lways On, and your managers can access it from home

at any time, day or night, as can their families and others
who might play a role in the decision-making process.

Õ jp-To-The-Minute with updates and changes as they

come up. Got new information? It can be on the
website in a matter of minutes.

Õ (ighly Effective because you control it and your

employees use it, so they seek out the information they
need to make a rational and informed decision.

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 Current Employees
rideo: Little Card, Big Trouble

Õ 20 Year History, new EFCA version

Õ Powerful vignettes, compelling narration

Õ Depicts true tactics organizers use

Õ Encourages protection of signature

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 Current Employees
rideo: Push Back

Õ All-new tool, follows ´Little Card Big Troubleµ

Õ Demonstrates techniques employees can use

Õ Reinforces the legal right NOT to organize

Õ Has a companion version for Supervisors

Õ Available late May 2009

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 Current Employees
rideo: No rote, No roice

Õ EFCA-Specific Message

Õ Appropriate for employees & supervisors

Õ Provides history, motivation, possible outcomes

Õ Encourages protection of signature

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 Current Employees
rideo: Custom Icebreaker

Õ Labor Relations orientation video

Õ Provides an overview in a non-confrontational tone

Õ Gets down to specifics of organizer's tactics and

organized labor's legislative agenda (including EFCA)

Õ Creates knowledgeable employees who are less likely

to listen to an organizer's sales pitch

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Your Labor Strategy: Final Thoughts
Õ Preventive training is an absolute necessity for both
Supervisors and Employees.

Õ There could be no signs, no warning.

Õ THEMES:
Õ Don't Sign The Card
Õ Protect your Signature
Õ Company Shareholder Philosophy
Õ No second chance, no changing your mind, ink is
permanent
Õ Not just a "3rd party" union - 4th: mediator, 5th: arbitrator
Õ Don't be the "Plus One"
Are You An Insider?
‡ Membership is complimentary ² apply online
‡ riew & share videos, whitepapers, articles, sample eLearning & websites
‡ Network: join groups, events, forums, contact others
‡Stay informed with daily news updates
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Xuestions?

www.ProjectionsInc.com
Toll-free: 877-448-9741