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` Henry ScheinInc. is distributor of health care
products.
` It is 2.8 billion distributor of health care product and
built the data warehouse with the in house team of 6
members(called
Dz Team Scheindz).
` Company had used two tools for data ware houses
a xata Extraction S/w from Informatic Corp.
a User Query and reporting S/w from MicroStrategy Inc.
Two main requirements for company was :
a People with right skill
a xata Quality
So, the company hired 6 IT profesionals in IS dept for
position of xata modeler, xata Analysist, User support
and Training and xatabase admin
and xeveloper.
xata Quality was very tedious job, but quality was
maintained by standardizing data in order to produce the
sales report used by business analyst.
Team also interviewed potential business users to
determine Information they needed and also analysed
the old reports.
Team also built the summary tables to make queries
work faster.
xata warehouse was updated with new products,
customers, features and enhancements.
Next step was tie up between European and US
dataware houses of company and it costed a lot.
` The Benefits that xataWare house had for Henry Schein
was to provide information on

a Most Profitable customers


a Target Customers for certain types of promotions
a xirect mail Marketing Campaigns for customers
a Ability to add more field to reports.
a Ability to integrate the information so that business
units can respond immediately to changes in Sales
and customer preferences.
a Becoming part of Organization Culture.
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` People with right skills at right positions and having
different responsibilities.
` Maintaining xata quality in xata ware house.
` Removing xata redundancy.
` Improving xata consistency.
` Providing xata Integrity.
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` The data warehouse is a bundle of various applications
and a database which are provided together as to make
working with them easy.
` The key S/W tools which are essentially needed to
work with a data warehouse are
Ê    
  

` A tool to Extract data from database.


` Transform data.
` Provide basic reporting.
` Provide a way to store and retrieve metadata.
` Provide data mining.
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"Ê  

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#  $    
  Ê %  
` èiguring out most profitable customers.
` Target Customers for certain types of promotion of
products.
` èor checking business by product categories or sales
territories.
` Selecting customers for xirect-mail marketing
campaigns .
Cont.
` Ability to add more fields to database.
` Business Users can Search , Sort, and drill down for
any information needed themselves in fraction of
time.
` It includes Business intelligence and support data
mining, xecision Support system, Enterprise system,
web applications etc.
` Enhances Business value of the company and becomes
part of its culture.
THANK
You

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