Imperial Tobacco Company of India Limited (ITC).

Presented by Tithi Ray Surya Sarthi Ghosh Suvadip Saha Supratik Mukherjee Subrata Mahapatra
ITC. Touching your life. Everyday

INTRODUCTION
ITC Limited which previously stood for Imperial Tobacco Company one of India's foremost private sector companies with a market capitalization of nearly US $ 18 billion and a turnover of over US $ 4.75 billion. ITC's diversified status originates from its corporate strategy aimed at creating multiple drivers of growth anchored on its time-tested core competencies: unmatched distribution reach, superior brand-building capabilities, effective supply chain management and acknowledged service skills in hoteliering. continues in its traditional businesses of Cigarettes, Hotels, Paperboards, Packaging and Agri-Exports, it is gaining market share in its nascent businesses of Packaged Foods & Confectionery, Branded Apparel and Greeting Cards.
ITC. Touching your life. Everyday

Contd..
ITC's wholly owned Information Technology subsidiary, ITC InfoTech India Limited, is pursuing emerging opportunities in providing end-to-end IT solutions, including e-enabled services and business process outsourcing.

ITC's Agri-Business is one of India's largest exporters of agricultural products. ITC's Agri-Business is one of India's largest exporters of agricultural products.

ITC. Touching your life. Everyday

Branded Apparel

Hotel

Stationery

Cigarette s

Package d Foods

Incense Sticks

Paperbo ards

Personal Care

Informat ion Technolo gy

Safety Matches Agricult ural Industry

ITC. Touching your life. Everyday

Strategy of Organisation to manage diversity of Portfolio

Formal 3-tiered governance structure:
Board of Directors :

Comprising executive (4) and non-executive directors (11) Strategic supervision

Corporate Management Committee : Comprising executive directors and senior managers Strategic management
Divisional Chief Executive & Divisional Management Committee : Executive management
ITC. Touching your life. Everyday

Board of directors
Chairman Y.C Deweshwar

Executive Director Anup Singh K.vaidyanath

Non Executive Director Anil Baijal, R.K.Kaul,s.H Khan, S.B.Mathur, D.K Mehrotra, H.G. Powell, P.B Ramanujam, Anthony , B Vijayraghwan, Basudev Sen

Key persons Kurush N Grant, T.V Ramaswamy, Hemant Malik, R Tandon ITC. Touching your life. Everyday of tobacco

VISION & MISSION

Vision: Sustain ITCs position as one of Indias most valuable corporations through world class performance, creating growing value for the Indian economy and the Companys stakeholders. Mission: To enhance the wealth generating capability of the enterprise in a globalizing environment, delivering superior and sustainable stakeholder value.

ITC. Touching your life. Everyday

Values

ITC's Core Values are aimed at developing a customer-focused, high-performance organisation Customer Focus we are always customer focused and will deliver what the customer needs in terms of value, quality and satisfaction.

ITC. Touching your life. Everyday

ENDURING VALUE
Expressing concern and desire to help, is the spirit of ITCs rural development initiatives. A social mission reaching out to join hands, convert old relationships into new partnerships, put on the ground solutions that bring lasting benefits to society. . ITC regards corporations as critical tools of social development, and considers public - private - people partnerships bringing together community, government and business as the only sustainable basis for social sector and infrastructure development.

ITC. Touching your life. Everyday

Corporate Social Responsibility

Environmental
1. 2. 3. ITC has been Carbon Positive 3 years in a row. Water Positive 6years in a row. 100% solid waste recycling

1.

Social
ITC's businesses generate livelihoods for over 5 million people.

2. ITC's globally recognised e-Choupal initiative is the world's largest rural digital infrastructure benefiting over 4 million farming families. 3. ITC's Social and Farm Forestry initiative has greened over 80,000 hectares creating an estimated 35 million person days of employment among the disadvantaged. 4. ITC's Watershed Development Initiative brings precious water to nearly 35,000 hectares of dry lands and moisture-stressed areas. 5. ITC's Sustainable Community Development initiatives include women empowerment, supplementary education, integrated animal husbandry programmes. 6. The first ITC Sangeet Sammelan showcasinglife. EverydayIndian classical music was held in ITC. Touching your the best in Delhi in 1971

CORPORATE SOCIAL RESPONSIBILITY

Healthcare services have been provided to over 45,000 mothers-at-risk and children below 5 Women join their ITC supported self-help cow artificially inseminated at ITCs cattle development centre ITC assists rural families to construct low cost sanitary units for their homes

develop water and forest resources to enhance soil fertility, adopt soil and water management practices, the teachers at village ITC Supplementary Learning Centre persuaded parents to send children to evening coaching classes at the Centre ITC. Touching your life. Everyday

ITC offers facilitation to farmers to form agribusiness societies, pool knowledge and resources, improve productivity and quality Over 8 years, ITC has assisted nearly 2,700 families to construct their own sanitary units. apply superior farming methods to improve quality and quantity of farm yields.

Business
FMCG PAPERBOARDS & PACKAGING AGRI-BUSINESS HOTELS INFORMATION TECHNOLOGY GROUP OF COMPANIES

ITC. Touching your life. Everyday

FMCG

ITC. Touching your life. Everyday

Packaging
ITC's Packaging & Printing Business is the largest value added converter of paperboard packaging in South Asia.

Its client list includes several well-known national and international companies like Nokia, Colgate Palmolive, Pernod Ricard, Diageo, British American Tobacco, Philip Morris International, Agio Cigars, UB Group, Tata Tetley, Tata Tea, Reckitt Benckiser, Radico Khaitan,etc
Product Lines ITC's Packaging Business has 3 major product lines Carton Board Packaging Flexible Packaging Tobacco Packaging ITC Packaging has also pioneered offering of Green Packaging which includes usage of raw material from sustainable sources and converting it in a facility which is 100% powered by renewable WIND ENERGY.

PRODUCT LINES OF ITCS PACKAGING BUSINESS

FLEXIBLE PACKAGING CARTON PACKAGING

TOBACCO PACKAGING

GREEN PACKAGING

CLASSMATE-an ITC product

ITC launched its Classmate brand in 2003 with the notebooks category By 2007, Classmate became the largest Notebook brand in the country. The papers used in Classmate and Paperkraft notebooks are superior in quality and environment-friendly. Classmate papers are safe and certified non-toxic. Classmate added new products to its portfolio which now consists of notebooks, pens, pencils, mechanical pencils, math instruments, erasers and sharpners.

 CLASSMATE NOTEBOOKS

CLASSMATE GEOMETRY BOX

CLASSMATE SHARPNERS

CLASSMATE PENS

PAPERKRAFT
Paperkraft is the lead provider of all premium executive stationery needs. The Paperkraft range of products aims at satisfying the stationery and office consumables needs of office executives and working professionals. The current Paperkraft portfolio includes Premium Business Paper, Paper Stationery, Markers and Highlighters. Paperkraft Premium Business Paper Paperkraft Paper Stationery

Paperkraft Markers

Introduction
ITC Welcomgroup, India's premier chain of luxury hotels was launched on October 18, 1975, with the opening of its first hotel Chola Sheraton in Chennai Over 100 hotels in more than 80 destinations Second largest hotel chain in India The group today operates under several distinct brands: ITC - Luxury Collection Hotels WelcomHotel Sheraton Hotels Fortune Hotels, which has 54 hotels with 4446 rooms in 41 cities across India Welcome group of Heritage Hotels Its restaurants Bukhara, Peshawari, Dakshin, DumPukht and Kebabs & Kurries are well known cuisine brands today.

Achievements
ITCs new luxury hotel in Bengaluru, the ITC Hotel Royal Gardenia was conferred the highest rating for green buildings in the world the LEED India Platinum Rating. This recognition makes it the worlds largest platinum rated hotel and is yet another manifestation of ITCs leadership in Sustainability Practices It is the only company in the world to be carbon positive, water positive and solid waste recycling positive.

Reports on Itc Hotels for the attack in Mumbai in year 2010 The aftermath of the terrorist
November 2008, the swine-flu pandemic and the general squeeze on corporate travel combined to adversely affect the performance of the Indian hotel industry during the year 2010
The impact was particularly severe during the first half with occupancies and average room rates witnessing steep declines Given the adverse business environment, Companys hotels business posted a 9% decline in Net Revenues during the year though the business maintained its leadership position in terms of operating efficiency The chairman is still hopeful about investing in this sector because The World Travel and Tourism Council (WTTC) estimates that the Indian travel and tourism industry will grow at 12% annually until 2019, requiring an additional 50,000 rooms over the next 2 to 3 years

The company is planning to invest $2 billion in hospitality business in next few years which is one of the thrust areas for investment of ITC along with FMCG and paper. It may be noted that the hotel division of ITC has a turnover of over Rs 1,000 crore. Construction activity of the new super luxury properties at Chennai and Kolkata are progressing satisfactorily In pursuit of Companys Triple Bottom Line' objectives, the business has and will be investing in wind energy to provide clean power to its Mumbai property, the ITC Maratha. Additionally, solar energy is being used to produce steam at the ITC Maurya, New Delhi and the ITC Royal Gardenia, Bengaluru. ITC Hotels , is foraying into retail mall and service apartments. Most of the new mega hotel projects of the company will have luxury retail space and service apartments. It will be part of ITC's strategy to de-risk the hotel business as hospitality is highly seasonal business. The company would introduce the new business model in ITC Grand Chola in Chennai(40,000 square feet of luxury retail space).

Future Plan of Action

ITC info-tech
Formed in 2000, ITC Infotech has today carved a niche for itself in the arena of global IT services and solutions. The company services industries including, Banking Financial Services & Insurance (BFSI), Consumer Packaged Goods (CPG), Retail, Manufacturing, Engineering Services, Media & Entertainment, Travel, Hospitality, Life Sciences and Transportation & Logistics. ITC Infotech's leadership capabilities also accrue from business critical engagements with leading organisations across five continents, and a service delivery footprint spanning over 140 countries. This section also aims at the motive of people first and has got many awards and recognition nder its belt. The company became the first Indian IT company to receive the prestigious Social Accountability (SA) 8000:2008 certification. SA8000 is widely accepted as the most viable and comprehensive international workplace management system.

ITC. Touching your life. Everyday

Group of Comapanies
SUBSIDIARIES 1. ITC INFOTECH 2. SURYA NEPAL PRIVATE LIMITED. 3. LANDBASE 4. WIMCO LIMITED 5. KING MAKER MARKETING INC.,USA 6. TECHNICO PTY LIMITED.,AUSTRALIA 7. RUSSELL CREDIT LIMITED. 8. SRINIVASA RESORTS LIMITED 9. FORTUNE PARK HOTELS LIMITED 10.BAY ISLANDS HOTELS LIMITED 11.GOLD FLAKE CORPORATIONS LIMITED

ITC. Touching your life. Everyday

JOINT VENTURES 1. MAHARAJA HERITAGE RESORTS LIMITED 2. ITC FILTRONA

ASSOCIATE COMPANIES 1. GUJRAT HOTELS LIMITED 2. INTERNATIONAL TRAVEL HOUSE

ITC. Touching your life. Everyday

The BCG Matrix for ITC Ltd.

Stars Hotels Paperboards/ Packaging. Agri business. Cows FMCG-Cigarettes ? FMCG- Others ITC Infotech

Dogs Branded apparel Packaged foods

ITC. Touching your life. Everyday

ITC Ltd - BCG Matrix

Question mark Agri Business Hotels Paperboards & Packaging FMCG-Foods

G R O W T H

Dog FMCGCigarettes ITC Infotech

MARKET SHARE

Pest analysis
POLITIC AL

Huge burden of VAT Excise duty raised by union budget by 5 % Ban on communication Luxury tax in 10 states Smuggling 100% FDI allowed

ECONO MICAL

Bidee : cigarette ratio-10:1 Profit margin is high Other forms of cheap tobacco intake

SOCIO CULTUR AL

Becoming status symbol Companions mounted by W.H.O. Changing attitudes towards tobacco May 31 is no tobacco day Change in life style

TECHNICAL

State-of-the-art factories Cheap labour supply Development of IQMS ITC. Touching your life. Everyday Adapting other concepts like QC,TQM, KSS, 5 S, 6 sigma

SWOT Analysis
Strength Cigarette market is 22,000 cr and ITC has lions share in it Strong brand recognition and product portfolio Distribution network Management Opportunity Low per capita consumption Of personal care products Rural Market E-Choupal Filter cigarette segment of less than 60mm size Weakness Dependence on tobacco revenues Negative Connection of Tobacco

Threat Competition both Domestic & International Increasing Tax on cigarettes Excise duty on unfiltered cigarettes less than 60mm in length was increased 387% last year Hike was 142% for those between 61mm and 70mm long. Regulatory restrictions on cigarettes Ban on smoking

ITC. Touching your life. Everyday

STRENGTHS

1. 2. 3. 4. 5.

Managing diverse business. Itc has 105 subsidiaries connected with its various operations. Wealth of local knowledge & international expertise helps it to be globally competitive. High quality standard products & services Excellent export earnings ITC used its experience of transporting and distributing tobacco products to remote and distant parts of India to the advantage of its FMCG products Excellent brand making capability helping it to diversify it into retailing ,it & hotels segments Agri-export segment showing excellent growth of 28 %

6. 7.

WEAKNESS

1.

Diversification into various lines which are unrelated

2.
3.

High competition from established brands which has resulted in reduction in profit margins.
Steep increase in cigarette taxes has adversely affected the revenue earned as the revenue is mainly earned from cigarettes Due to high price of cigarette, consumers are switching to other cheaper forms of tobacco Its hotel industry has still not created a big share in the market size

4. 5.

OPPORTUNITIES

1.

Big untapped market available for cigarettes , hotels , it, retail garment, packaging & agricultural products

2.

Core brands such as Aashirvaad, Mint-o, Bingo! And Sun Feast (and others) can be developed using strategies of market development, product development and marketing penetration. Per capita consumption of personal care products in India is the lowest in the world offering an opportunity for ITC's soaps, shampoos and fragrances under their Wills brand
Proper publicity of the hotels would increase its brand image & revenue.

3.

4.

THREATS

1. 2.

Negative publicity for smoking could affect its cigarette segment Government is under huge pressure from public organizations for banning tobacco products which could affect it adversely High competition from established brands on all fields be it hotels, FMCG, Agribusiness Competition from unbranded products Due to terrorist attacks the tourism industry has taken a back seat which would affect the hotel segment

3. 4. 5.

TOWS MATRIX
Strengths Weaknesses

Opportunities

Market expansion Promotion Awareness Affordability

Emphasize on personal care

Threats

Diversification

Strategic alliances with international players

ITC. Touching your life. Everyday

Future SWOT of ITC

Strength Brand More advanced distribution network(ERP,SCM) Management:- CRM Increase in disposable income Weakness Entry of other players Health awareness

Opportunity Increasing retail market Rural market Increasing e-commerce

Threat Bargaining power of suppliers Bargaining power of customers Smuggling Ban on smoking

ITC. Touching your life. Everyday

moderate bargaining power of customer

Low substitutes due to strict laws

High bargainng power of supplier

Porters 5 forces
High rivalry High threats of new entrants

ITC. Touching your life. Everyday

Market share of ITC Ltd.

Outstanding market leader Cigarettes, Hotels, Paperboards, Packaging and Agri-Exports. Gaining market share Nascent businesses of Packaged Foods & Confectionery, Branded Apparel and Greeting Cards.
ITC. Touching your life. Everyday

Source: Annual Accounts/Equity research

FROM ANNUAL REPORT 2010

ITC. Touching your life. Everyday

Segment wise Gross and Net Sales from operations

Quarter ended 31.12.2010
Segment Revenue a)

Quarter ended 31.12.09

Twelve Months ended 31.03.2010

FMCG

- Cigarettes - Gross - Net - Others - Gross - Net -

5236.26 2772.60 1104.19 1102.13 6340.45

4422.53 2398.95 891.75 890.01 5314.28 3288.96 264.51 247.65 905.16 905.16

17283.03 9321.15 3641.68 3633.90 20924.71 12955.05 910.81 850.71 3862.14 3862.14

Total FMCG Gross Net Hotels Agri Business - Gross - Net Paperboards, Paper & Packaging Gross - Net Total - Gross - Net Less : Intersegment revenue - Gross

b) - Gross - Net 3874.73 303.25 281.63 1066.74 1066.74

c)

d)

916.67
877.33 8627.11 6100.43

845.31
811.80 7329.26 5253.57

3233.61
3107.79 28931.27 20775.69

661.84 646.94

667.82 654.01

2671.67 2622.50

- Net Gross sales / Income from operations Net sales / Income from operations

7965.27 5453.49

6661.44 4599.56

26259.60 18153.19

Segment wise Profit and Capital employed

Segment Results a) FMCG - Cigarettes - Others Total FMCG b) c) Hotels Agri Business Paperboards, Paper & Packaging Total Less : i) ii) Interest (Net) Other un-allocable income net of unallocable expenditure 1532.95 (73.60) 1459.35 88.60 141.08 1309.84 (86.03) 1223.81 76.29 104.08 4938.12 (349.51) 4588.61 216.64 436.36

d)

191.42 1880.45 22.96 (173.78) 2031.27 642.19 1389.08

201.41 1605.59 10.87 (106.30) 1701.02 556.85 1144.17

684.26 5925.87 53.36 (142.80) 6015.31 1954.31 4061.00

Profit Before Tax Tax Expense Profit After Tax Capital Employed a) FMCG

- Cigarettes *
- Others

2960.79
1666.35 4627.14 2457.35 1579.56

Total FMCG b) c) Hotels Agri Business Paperboards, Paper & Packaging

d)

3711.27

Total Segment Capital Employed

ITC. Touching your life. Everyday

12375.32

Expenditure, Gross and Net Income and Profit from Operations

Quarter ended 31.12.2010 GROSS INCOME NET SALES (1) 8218.56 Quarter ended 31.12.2009 6868.86 Twelve Months ended 31.03.2010 26862.98

5453.49

4599.56

18153.19

OTHER OPERATING INCOME

(2)

60.25 NET INCOME (1+2) EXPENDITURE a) (Increase) / decrease in stock-in-trade and work in progress (58.72) b) c) d) e) f) g) Total PROFIT FROM OPERATIONS BEFORE OTHER INCOME AND INTEREST (3-4) Consumption of raw materials Purchase of traded goods Employees cost Depreciation Other expenditure 1816.11 290.45 (3) 5513.74

48.30

229.05

4647.86

18382.24

(49.92) 1555.85 187.98

175.24 5797.96 998.20

277.34
168.10 1159.27

222.79
154.87 1023.52 3095.09 1552.77

1002.77
608.71 4105.02 12687.90 5694.34

(4)
3652.55 (5) 1861.19

Other Income, Net Interest, Tax Expense and Earnings per Share
OTHER INCOME PROFIT BEFORE INTEREST (5+6) INTEREST (Net) PROFIT AFTER INTEREST AND BEFORE TAX (7-8) TAX EXPENSE NET PROFIT AFTER TAX (910) PAID UP EQUITY SHARE CAPITAL (Ordinary shares of Re. 1/each) (6) (7) (8) (9) (10) 642.19 (11) 1389.08 1144.17 4061.00 556.85 1954.31 193.04 2054.23 22.96 2031.27 159.12 1711.89 10.87 1701.02 374.33 6068.67 53.36 6015.31

(12) 770.59 379.53 381.82

RESERVES EXCLUDING REVALUATION RESERVES

(13)

13628.17 EARNINGS PER SHARE (Rs.) Basic (Rs.) Diluted (Rs.) (14) 1.81 1.50 1.50 5.34 5.31

ITC. Touching your life. Everyday

1.78

Public Shareholding vs. Promoters and Promoter Group Shareholding

PUBLIC SHAREHOLDING (15)

NUMBER OF SHARES PERCENTAGE OF SHAREHOLDING

7679054641 99.65

3780578142 99.61

3803475806 99.61

PROMOTERS AND PROMOTER GROUP SHAREHOLDING

(16)

Nil a) b) Pledged / Encumbered Non - encumbered

Nil

Nil

N.A.
N.A.

N.A.
N.A.

N.A.
N.A.

ITC. Touching your life. Everyday

Financial analysis
Key Economic Indicators Gross Turnover Market Capitalisation Profit Before Tax Profit After Tax EPS - Rs (Equalised for 95-96) Net Worth 2009-10 Rs. Crores 26260 100475* 6015 4061 10.73 14064

Book Value per Share (Rs.) Capital Employed ROCE % * Market Capitalisation as on 31/3/10

36.8 14957 40.6

ITC. Touching your life. Everyday

H1 Segment Revenue
Rs crs

Half Year ended 30.09.2008 1. Segment Revenue (Net) a) FMCG - Cigarettes - Others Total FMCG b) Hotels c) Agri Business d) Paperboards, Paper & Packaging Total Less : Inter-segment revenue Net sales / Income from operations

Half Year ended 30.09.2007

Goly (%)

3552 1449 5001 467 2699 1306 9473 1810 7663

3211 1126 4337 412 2127 1038 7915 1351 6564

10.6% 28.7% 15.3% 13.4% 26.8% 25.8% 19.7% 34.0% 16.7%

ITC. Touching your life. Everyday

Segment Cigarettes Paper & Packg. Agri business Hotels FMCG (Others)

Dominance 70% share Packaging board No. 1 in Asia 1of the largest xporters from India ITC Group ranks No.2 20% share of greeting cards market, 'Aashirvaad' atta is No.1 in branded segment
ITC. Touching your life. Everyday

Contribution % Revenue PBIT 77.0% 7.3% 7.0% 4.3% 4.4% 87.7% 10.7% 3.7% 5.4% -7.5%

Source: Equity research reports

CAGR during FY 2005-2008

Category CAGR Growth parameters Pricing power Inward traffic, occupancy Cigarettes 10.9 % Hotels 22.7%

Paper
Agri business FMCGOthers

17.2 %
34.3 % 60.2 %

Capacity utilization, value added products E-choupal, choupal sagar,

Fast track, decent share.

ITC. Touching your life. Everyday Source: Equity research reports

ITCs corporate strategies

Create multiple drivers of growth by developing a portfolio of world class businesses that best matches organizational capability with opportunities in domestic and export markets. Continue to focus on the chosen portfolio of FMCG, Hotels, Paper, Paperboards & Packaging, Agri Business and Information Technology. Benchmark the health of each business comprehensively across the criteria of Market Standing, Profitability and Internal Vitality. Ensure that each of its businesses is world class and internationally competitive. Enhance the competitive power of the portfolio through synergies derived by blending the diverse skills and capabilities residing in ITCs various businesses. Create distributed leadership within the organization by nurturing talented and focused top management teams for each of the businesses. Continuously strengthen and refine Corporate Governance processes and systems to catalyze the entrepreneurial energies of management by striking the golden balance between executive freedom and the need for effective control and accountability.

COMPETITOR ANALYSIS
The cigarette market in India has 3 players Godfrey Phillips India (GPI), a Philip Morris affiliate,13% of market share Vazir Sultan Tobacco (VST), a BAT affiliate, 13% of the total market share Golden Tobacco Company (GTC) with 8% of the market share. Domestic competitors Kanhayya tobacco MR tobacco Sapna enterprises Sudarshan tobacco
ITC. Touching your life. ITC still attains a gigantic marketEveryday of 66% share

HRM POLICY
ITC believes that all its employees must live with social and economic dignity and freedom, regardless of nationality, gender, race, economic status or religion. ITC upholds international human rights standards, does not condone human rights abuses, and creates and nurtures a working environment where human rights are respected without prejudice. The Corporate Human Resources function conducts nondiscrimination reviews annually on a sample basis with unit heads and through on-site assessments. ITC Unit has appropriate systems and checks to ensure compliance with the Policy and statutory provisions, including means for filing of grievances, collective bargaining agreements and minutes from worker meetings.
ITC. Touching your life. Everyday

CONTD..
ITC does not employ any person below the age of eighteen years in the workplace. ITC prohibits the use of forced or compulsory labour at all its units. No employee is made to work against his/her will or work as bonded/forced labour. All major changes in operations involving work processes, manning norms and other productivity linked issues are carried out after discussions with the employees and the recognized unions at each location. ITC is committed to providing a safe and healthy work environment to all its employees. These policy guidelines on HIV/AIDS are an endorsement of this commitment and, in particular, of the Company's commitment to specific programmes and actions in response to the HIV epidemic.
ITC. Touching your life. Everyday

OPERATIONS AND LOGISTICS

Operation management emphasis the current programs of an organizations and planning which essentially deals with the future and two intimately related activities. A distinction should be made between planning and forecasting . Planning departments are key in critiquing strategies ,crystallizing goals ,setting objectives, maintain control. NEEDS FOR STRATEGY: 1) resources are finite 2) uncertainty about competitive strength and behavior 3)when commitment is irreversible

ITC. Touching your life. Everyday

Contd
Logistic/supply chain management enabling technologies cover a wide spectrum of technology that facilitates smooth flow of goods and services and related information as well as integration of business processes. The overall competitiveness of industry would increase by having proper operations and logistic managements.

ITC. Touching your life. Everyday

Research and development

ITC is committed to delivering world class product and services. this requires clear focus on continuously striving to create a higher value to customers by achieving excellence in all companies operations. ITC development of its integrated quality management system (IOMS) is based on its strong foundation of implementing ISO9001:2000,ISO14001,OHSAS18001,SA8000,HACCP(for foods) and IQRS(Performance rating and benchmarking of the quality management system. ITC R&D centre are at bengalure,hyderabad,bhadrachalam,rajamundry,the company has assembled a pool of world class scientist focused on providing the requiste R&D support system.
ITC. Touching your life. Everyday

Contd
ITC research and developed facilities Rajahmundry in AP cover all aspects of tobacco crop cultivation. its collaboration with the central tobacco board research institute and tobacco board ITC pioneered FCV tobacco cultivation in India and introduced the burley and HDBRG varieties.

ITC. Touching your life. Everyday

Information system in ITC

IT plays a very critical role in driving the ITC business strategies. IT is an enabler of the business process to ensure business growth through efficient management of operations in the value chain. IT creates new business process or restructure the current business process to enhance customer service availability , efficient manufacturing / supply chain operations etc

ITC. Touching your life. Everyday

Recommendation
Improved security for hotel guests. Floor access control in hotels through key card system. Precision analysis of products in Food Business. Process optimisation for product development in Food Business. Automation of lighting controls. Use of Solar energy for hot water generation and outside area illumination. Installation of PNG (Piped Natural Gas) fuelled generator sets and PNG fired calendar and tumbler drier machines in hotel laundries. Improvements to reduce heat gain/cooling losses from building envelops in hotels. Impact of measures for reduction of energy consumption and consequent impact on the cost of production of goods.

ITC. Touching your life. Everyday

CONCLUSION
ITC promoting their brands through advertisement campaign as well as door to door promotion. ITC is also focusing on Retailers and Wholesalers to promote their brand. The demand of their product in very low, because people dont know about their brands very well. ITC knows their strength and weakness in the personal care market, so they are applying new concept to overcome their weaknesses. ITC now offering more margins, exiting offers and long credit period to retailers and wholesalers.

ITC. Touching your life. Everyday

ITC. Touching your life. Everyday