Age and Gender Combined: The target audience for my documentary is 16-24 year olds, both males and

females. I will aim to appeal to my audience in my documentary by including people who are the age or within the age of the target audience. This will be successful by choosing the correct presenters, music that appeals to the age band and the people who I interview. This will also give me thoughts and opinions similar to those of my target audience. Because gaming is mostly male dominated, I Ethnicity: will be looking for all Gaming is done by females world and byand over the to interview get their thoughts will any ethnicity so it to create a problem view. not be a balanced trying to balance it out as it already appeals to all ethnicitys. I will include a variety of ethnicitys so I dont just represent one type of ethnicity. This will appeal to my target audience as it will represent all ethnicitys.

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Hobbies and Interests Combined: I found out that my target audience hobbies and interests involve gaming, sports and music. The way I which to appeal to my target audience successfully is to have my presenter use a formal tone and use upbeat music to keep the audience entertained while being educated. I will include the latest tracks out which will further appeal to the audience as they are brand new and they Socio-Economic would want new songs to listen to. Groups and Education Combined: The socio economic group of my target audience will be from C2-E as most will have studied and passed there GCSE and A-Levels and will be at university which means I will need to include some facts and figures to keep the interested in my documentary and learn from it. I will also include both formal and informal tones to keep it balanced and my target audience interested. Religion: Domestic Circumstances: The religion of my target audience will The domestic circumstances of my be for all religions so that it appeals to target audience will be living at home them and not just specific religions with there parents or guardian as the because I do not want my 16-18 age group will still be at high documentary to be racist towards any school/ college and the 19-24 age group religions or beliefs. I will try to include will be at university living out with as many people from different friends or alone. These people are an religions as possible to keep my important age group who game a lot so documentary balanced. there views will be most valued and it is Current Media Consumption: this age group who get effected by The type of media my target audience games the most. Spending Power: consume Due to the majority of my target audience will will be TV channels such as BBC News be living at home, they will not have unless they and websites have a job on the side. For the people that dont, such as YouTube and listen to music over it means they will have to work to make money the or there income may be through EMA. internet and through radio stations such

Location: The location in which my target audience will be the United Kingdom. I will appeal to my target audience by filming in well known popular areas such as the capital itself, London. Those who are hard-core gamers will further appeal to my audience as they will have greater knowledge about my topic.

My Target Audience