EMBA - I TRIMESTER
Basics of communication Forms of communication Nonverbal communication Listening Communication in organizations Barriers to communication and gateways to overcome Fundamental writing techniques Style and tone in language Audience analysis Intercultural communication Presentation skills Mid Term Test: Day 3 of Class
Method of Evaluation
Mid-term test : 15 Assignment : 10 Case Presentation : 15 Mini Project : 20 Activities : 15 Video Presentation : 25 Total : 100
Definition
Communication is a two-way process in which there is an exchange and progression of thoughts, feelings or ideas towards a mutually accepted goal or direction.
Power of Communication
"I hit him in the eye yesterday ONLY I hit him in the eye yesterday. (No one else did.) I ONLY hit him in the eye yesterday. (I did not slap him.) I hit ONLY him in the eye yesterday. (I did not hit others.) I hit him ONLY in the eye yesterday. (I did not hit outside the eye.) I hit him in ONLY the eye yesterday. (Not other organs.) I hit him in the ONLY eye yesterday. (He doesn't have another eye.) I hit him in the eye ONLY yesterday. (Not today.) I hit him in the eye yesterday ONLY. (Did not wait for today.)
I didnt say he borrowed my book I didnt say he borrowed my book I didnt say he borrowed my book I didnt say he borrowed my book I didnt say he borrowed my book I didnt say he borrowed my book I didnt say he borrowed my book
A woman without her man is nothing A woman. Without her, man is nothing
Channel
Channel
Source
Sender
Sent Recd
Receiver
Result
Noise
CONTEXT
Feedback
Sender
Person who initiates communication process He should pay attention to
the
Receiver
to
decode
and
Message
Encoded idea transmitted by the sender The message should be well organized, crisp and clearly worded The ordering should be based on the requirements of the listener An incorrect formulation, wrong choice of words etc can turn the receiver hostile or make him/her lose interest
Medium/Channel
An important element of communication Channel could be Verbal, non verbal, oral, or written Medium could be face to face, telephone, email, letter, memo etc. Each medium has its own sets of regulations Oral a little informal; written- all rules of communication need to be followed.
Feedback
The most important component of communication Sender should ensure that he/she gets proper feedback thereby confirming that his/her message has served its purpose This eradicates conditions like this is not what I meant and this was not my intention