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5/3/12

Business Strategy II Assignment


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5/3/12

QUESTION 2
Explain the terms:
a)

Strategic Intent and Core Competency. Strategy Leverage. as Stretch and Strategy as

b)

c)

Re-Engineering and Reverse Engineering and Reverse Innovation.

d)

Contributions of C.K.Prahlad and Gary Hamel for Strategy World. Click to edit Master subtitle style

5/3/12

Q2a. Strategic Intent


q

A high-level statement of the means by which the organization It is a statement of design for creating a desirable future (stated Putting it simple, a strategic intent is the company's vision of The idea behind strategic intent is to introduce a systematic

will achieve its vision.


q

in present terms).
q

what it wants to achieve in the long term.


q

approach to building a new missions program or-rebuilding and re-energizing a program that has either leveled off, lost its focus or is experiencing a decline in involvement or more importantly - results.
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5/3/12

Re-Engineering
q

Key Characteristics

Systems Philosophy Global


Perspective

on

Business

Processes

Radical Improvement Integrated Change People Centred Focus on End-Customers Click to edit Master subtitle style Process-Based

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