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PRINCIPLES & PRACTICES OF MANAGEMENT LEADERSHIP CHALLENGES IN THE 21ST CENTURY: Lee Iacocca, former CEO of Chrysler

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LEE IACOCCA The Former CEO of Chrysler

Name

Lido Anthony Iacocca

Date of Birth

October 15, 1924 Allentown, Pennsylvania, USA Biography

Parents

Nicola Iacocca (businessman) Antoinette Iacocca Life

Spouse

Chrysler
Lee - Chrysler
Others Work & Activity

Mary Kathryn McCleary Peggy Johnson Darien Earle

(29 Sept, 1956 15 May, 1983) (her death) 2 children (17 April 1996) (divorced) (30 March 1991 - 1994) (divorced)

LEE IACOCCA: The Former CEO of Chrysler

Study

Allentowns William Allen High School Lehigh University degree in industrial training Princeton University master degree, electives in politic and plastics Biography
Work

Life Chrysler
Lee - Chrysler
Others Work & Activity

US Automobile Businessman,. 1970-78 President of Ford Motor Co. 1978-79 President of Chrysler Corp 1979-92 CEO of Chrysler Corp 1999-currently Work with EV Global Motors Co.

LEE IACOCCA: The Former CEO of Chrysler

1924-1949

1950

Biography

Life Chrysler

1956 1964 1965 1978 1979 1980

Lee - Chrysler
Others Work & Activity

1981 1982 1983

Born Allentowns William Allen High School Lehigh University Princeton University Joined Ford as engineer moved to Sales & Marketing force -responsible for the design of the Ford Mustang, the Mercury Cougar, and the Lincoln Mark III Married with Mary Kathryn McCleary President of Ford Division Father of Mustang Leave Ford conflict with Henry Ford II Join Chrysler, Chairman of Chrysler asking Congress for loan President Carter signed into law, loan guarantees CEO of Chrysler release K-cars Release Dodge Aries, Plymouth Reliant Head of Statue of Liberty-Ellis Island Mary died, fight with diabetes
LEE IACOCCA: The Former CEO of Chrysler

1984

1986 1987 1988 1991 1992 1994 1999 2000

Biography

Life Chrysler

2002
Lee - Chrysler

2004
Others Work & Activity

Devoted to Iacocca Foundation won Ralph Coats Roe Medal 1st book Iacocca: An Autobiography Married with Peggy Johnson Appeared on episode Miami Vice, episode #44 Divorced with Peggy Johnson 2nd book Talking Straight Married with Darrien Earle appointed to U.S. Senate, he decline Left Chrysler Divorced with Darrien Earle Head of EV Global Motors Co. Founded Olivio Premium Products politic supported the successful Republican candidate, George W. Bush Advocate of Nourish the Children, an initiative of Nu Skin Enterprise, currently a Chairman Politic endorsed Bushs unsuccessful opponent Democrat John Kerry Launched Join Lee Now campaign bring research for human clinical trials
LEE IACOCCA: The Former CEO of Chrysler

2005 2006
2007 Currently Biography

Returned as Chryslers pitchman Active in politics become active supporter to find cure of diabetes 3rd book Where Have All The Leader Gone launched Web site (open dialogue) work with EV Global Motors Co. help to promote Chrysler, Financial Advisor involve in many foundation

Life Chrysler
Lee - Chrysler
Others Work & Activity

LEE IACOCCA: The Former CEO of Chrysler

 Chrysler Corporation, founded on June 6, 1925, by Walter P. Chrysler Was incorporated in Delaware as a successor to the Maxwell Motor Car

Biography

1925 introduce the Chrysler Four (1st car) 1926 become a fifth place (from 57th) in industry sales expanded corporation in Canada, Mexico, Argentina, Japan

Life Chrysler
Lee - Chrysler
Others Work & Activity

1929 - Chrysler had grown to become one of the Big Three leading automotive manufacturers innovations - Floating Power, an engine mounting system which successfully isolated engine vibration away from the passengers and resulted in a smoother ride 1940 defense production (American industry); Chrysler produce the 32-ton Sherman M4 tank (18,000 unit), main combat vehicle of the U.S. and its Allies in World War II produce 500 000 Dodge trucks and supplied $3.4 billion in military equipment
LEE IACOCCA: The Former CEO of Chrysler

 hostilities erupted in Korea (1950) supplied military products like tanks, military trucks and air raid sirens 1950s innovation introduced Sedan, safety-cushion dash, entered the space (contract with U.S. army); build the Jupiter space exploration missiles

Biography

landmark innovation - including four-wheel, self-energizing hydraulic disc brakes and the famous "Hemi" V-8 engine (hemispheric combustion chamber) stopped produce Hemi, introduced a high-powered sport version of the engine 1963 - introduced the Chrysler Turbine, the vehicle was powered by a turbine engine, similar to today's jet engines 1966s innovation - create the Clean Air Package, an exhaust emission control system, the front seat shoulder harness and the separate, self-contained rear window heater/defroster system 1972-73 troubled year; gasoline shortages, political uncertainty, high interest rates, severe inflation and weakening consumer confidence
LEE IACOCCA: The Former CEO of Chrysler

Life Chrysler
Lee - Chrysler
Others Work & Activity

 Lee Iacocca, Chairman of Chrysler(1979), recover and growth Chrysler produce a minivan and jeeps

Biography

1980 - expanded into electronics and aerospace activities and enlarged its international operations
1984 expansion acquired 15.6 percent equity in Italian luxury car manufacturer Officine Alfieri Maserati SpA build a joint venture with Maserati, Mitsubishi Motor Corporation, Beijing Jeep Corporation, General Motor, Steyr-Daimler-Puch of Austria 1987 electronic space; manufactured and installed tactical and intelligence systems for aircraft, ships and missiles 1989 technologies Airbone systems develop aircraft technologies 1992 manufacture Jeep Grand Cherokee sport-utility vehicles 1994 introduce new sedans and new coupes Today mission to produce cars and trucks that people want to buy
LEE IACOCCA: The Former CEO of Chrysler

Life Chrysler
Lee - Chrysler
Others Work & Activity

Chrysler 1979 (losing millions)

SOLVE!!

Riccardo resign (economic trouble) Biography Iacocca was hired (Sept 20,1979)
Iacocca action: -applied experience -reduced cost -restructured management -recruit new executives -finance its program fully -take loans -laying off many workers

Release K-car and minivan

Life Chrysler
Lee - Chrysler
Others Work & Activity

LEE IACOCCA: The Former CEO of Chrysler

IACOCCAS LEADERSHIP - CHRYSLER because of shaky relationship and his brash manner led to
Lee dismissal by Henry Ford II in 1978 desperate and nearly bankrupt Chrysler Corp., was hired Lee at first he refused, but he took the position in the end

he rebuild the entire company from the ground up

Biography

-Laying off many workers -Bring his old friends from Ford (retired) most important action taken by Iacocca: asking for a loan guarantee from United States Congress (serious financial problems) January 7, 1980 President Carter signed into law and provide Chrysler $1.5 billion in federal loan guarantees with limited budget, he introduce K-cars, the Dodge Aries and Plymouth Reliant

Life Chrysler
Lee - Chrysler
Others Work & Activity

LEE IACOCCA: The Former CEO of Chrysler

IACOCCAS LEADERSHIP - CHRYSLER

K-cars is the small platform automobile that Ford had rejected,

re-used by Iacocca to design new car for Chrysler

Biography

K-cars sold rapidly inexpensively, small, front wheel drive car, great on fuel economy Released minivan (MiniMax project), and leads it in sales K-cars & minivan make profitable for Chrysler, they are able to pay back government seven year earlier than expected

Life Chrysler
Lee - Chrysler
Others Work & Activity

Iacoccas effort in developing Chrysler: -Brought the profitable Jeep division -Expand into electronics and aerospace -Oversea expansion, build a joint-venture relationship -Purchasing American Motor Corporation -Dedicated the Chrysler Technology Center in 1991
LEE IACOCCA: The Former CEO of Chrysler

OTHERS WORK & ACTIVITIES

Currently, Iacocca works with a company designing electric bikes. He also active in many foundation like Iacocca Foundation for Diabetes Research. He also chaired many organizations, including the Statue of Liberty-Ellis Island Centennial Commissions and the Statue of Liberty-Ellis Island Foundation. Others, he appeared in politics situations. Latest, he has endorsed New Mexico Governer Bill Richardson for President in the 2008 Presidential Election. He led the funding campaign to expand Lehigh University into buildings. Center Valley, Pa. The Tv/Film Studios are named for Iacocca for donating generous amounts of money to the University and Tv/Film program.

Biography

Life Chrysler
Lee - Chrysler
Others Work & Activity

LEE IACOCCA: The Former CEO of Chrysler

OTHERS WORK & ACTIVITIES

July 2005, he return to Chrysler and help to promote Chrysler. He appeared in Chrysler ads along with stars Jason Alexander and Snoop Dog and other commercial. A spokesman for Iacocca Foundation also published books; Iacocca: An Autobiography(1984), Talking Straight(1988) and Where Have All The Leaders Gone(2007).

Biography

Life Chrysler
Lee - Chrysler
Others Work & Activity

LEE IACOCCA: The Former CEO of Chrysler