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Introduction

Communication, like most anything else, can be studied in order to find out exactly how it works. This can be done in real life situations or it can be done on a more academic level. This presentation will show you the three most recognized and accepted models of communication and how they work.

MODEL #1: CONTINUOUS LOOP MODEL


This is the EARLIEST model of communication that has been presented and accepted by others who study the field. It is also the SIMPLEST model (though it might not look like it at first). It includes all of the basic parts/players in the communication process. There are still a few problems, though!

Continuous Loop Model

CONTENT

Continuous Loop Model

M
MESSAGE
CONTENT

Continuous Loop Model

Channels

M
MESSAGE
CONTENT

Continuous Loop Model

Channels

M
MESSAGE

SENDER

CONTENT

Continuous Loop Model

Channels

M
MESSAGE

S
Info Source

SENDER

CONTENT

Continuous Loop Model

Channels

M
MESSAGE

S
Info Source

SENDER

CONTENT

RECEIVER

Continuous Loop Model

Channels

Break = diff. Message received = confusion

M
MESSAGE

S
Info Source

SENDER

CONTENT

RECEIVER

Continuous Loop Model

Channels

Break = diff. Message received = confusion

M
MESSAGE

S
Info Source

SENDER

CONTENT

RECEIVER

FEEDBACK

F
Continuous Loop Model

Channels

Break = diff. Message received = confusion

M
MESSAGE

S
Info Source

SENDER

CONTENT

RECEIVER

FEEDBACK

F
Continuous Loop Model

Break = diff info sent to Sender = improper reactions

CONTINUOUS LOOP
This model is based upon the concept that language is a system or a machine. In this machine, communication acts as the gears for the machine to work properly. Any breakdowns hurt efficiency!

CONTINUOUS LOOP
While this is the EARLIEST model of communication, it is not known who the developer or the creator of the model was. The only thing we know for sure is that it was most-likely developed in the 1920s or 1930s.

CONTINUOUS LOOP
One of the flaws of the model is that it assumes continuous communication. There are times when we choose to stop communicating. In other words, this is good on paper, but it does not fit all situations.

MODEL #2: SHANNON & WEAVER


This model was created in 1949. It is not certain if this pair of researchers had seen the Continuous Loop model, but they were probably at least familiar with it. This model was designed to be practical!

MODEL #2: SHANNON & WEAVER


Just as the Loop model was more academic, the Shannon & Weaver Model is more down-toearth. The basis for this model was a study of telephone conversations over a very lengthy 2-year time.

MODEL #2: SHANNON & WEAVER


The team studied only what they deemed to be important or significant calls of some length. Quick calls to a neighbor or a store were not considered for the study. The focus was on the mechanics of the messages.

Shannon and Weaver Model


Transmitter = Phone

Shannon and Weaver Model


Transmitter = Phone Receiver = Phone

Shannon and Weaver Model


Transmitter = Phone Receiver = Phone

Sender = Info Source

Shannon and Weaver Model


Transmitter = Phone Receiver = Phone

Sender = Info Source

Shannon and Weaver Model


Transmitter = Phone Receiver = Phone

Sender = Info Source

NOISE

Shannon and Weaver Model


Transmitter = Phone Receiver = Phone

Sender = Info Source

NOISE
Static or Connection

Shannon and Weaver Model


Transmitter = Phone Receiver = Phone

Sender = Info Source

NOISE
Static or Connection Mental or Electronic

Shannon and Weaver Model


Transmitter = Phone Receiver = Phone

N
?

Sender = Info Source

NOISE
Static or Connection Mental or Electronic

Shannon and Weaver Model


Transmitter = Phone Receiver = Phone

N
?

Sender = Info Source Altered Message = Confusion

NOISE
Static or Connection Mental or Electronic

MODEL #3: BERLOS MODEL


This is the MOST RECENT model of communication study. An exact date is not given for the study, but it is believed to have been completed in the late 1970s or the early 1980s. This one is not designed to be academic or practical. It is designed to be ALL-INCLUSIVE

MODEL #3: BERLOS MODEL

Even with all of the good things that this model illustrates and tries to describe, there is still one little issue to remember

MODEL #3: BERLOS MODEL

ITS NOT REALLY EVEN A TRUE MODEL IN THE FIRST PLACE!

MODEL #3: BERLOS MODEL


It is NOT a model because it was never actually tested. Berlo designed what he thought would be the ideal system to describe communication, but never had a chance to put it to the test in real life.

MODEL #3: BERLOS MODEL

Since it was never fieldtested, the model that Berlo developed has to take on a new title

MODEL #3: BERLOS MODEL

IT HAS TO BE CALLED A THEORY

Berlos Listening Theory

Berlos Listening Theory

Berlos Listening Theory

Berlos Listening Theory

Sender:
Emotions Knowledge

Background
Biases Ability

Berlos Listening Theory

Sender:
Emotions Knowledge

Receiver: Emotions Knowledge Background

Background
Biases Ability

Biases
Ability