Behavior that conforms to generally accepted social norms, guidelines for good conduct or morality. Varies between people, therefore pose dilemmas for international business and ideas of globalisation The idea of global ethics is normative (an idea of what should be) Ethical dilemmas are not automatically questions of legality
Natural environment
Expected by Society
Required by Society:
Required by Society:
Obstructionist
Defensive
Accommodative
Proactive
Internally corporate social audit - a formal analysis of the effectiveness of the firms social performance. Externally Governments ( national and regional) Whistle blowing (often NGO)
The state
The market
Civil society
Conclusions
CSR an increasingly salient issue for international business What constitutes ethical behaviour and the appropriate strategies of business is contested Corporate social responsibility strategies reflect both the internal and external environment in which international business operates.
This Week
Tutorial 2 : preparation work on MTV Tutorial 3 : preparation work on Shell Group work - first meeting with the group members?