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Nonprofit Finance Fund

Tools for Success: Financial


Management in Challenging Times
Presented by
Michael Kass
Senior Consultant
Nonprofit Finance Fund
Presented for
R.E.A.L. Experience Workshop
May 24, 2012

nonprofitfinancefund.org

2011 Nonprofit Finance Fund

Agenda

Welcome & Introductions


Nonprofits in a Post Recession Economy
Tools for Planning & Sustainability
Case Study
Wrap Up

nonprofitfinancefund.org
www.nonprofitfinancefund.org
2011 Nonprofit Finance
2011
FundNonprofit
Finance Fund

Nonprofit Finance Fund (NFF):


Where Money Meets Mission
Dedicated to keeping nonprofits in balance and in
business.
Serving thousands of nonprofit and funder clients
since 1980

$280 million in loans; over $1 billion in capital leveraged


for nonprofits

500+ Nonprofit Business Analyses; 200+ nonprofit


finance workshops

Formed hundreds of strategic partnerships to advance


nonprofit sector
Nationwide network of experts in nonprofit finance

Lending

Financial consulting services and workshops

Financial advocacy across the nonprofit sector

[NFF is]
arguably the
most influential
voice in the
ongoing effort
to reshape
thinking and
practice about
nonprofit
capitalization.
The Nonprofit
Times

Serving nonprofits nationwide from eight local offices

Northeast: Boston, New York

Mid-Atlantic: Philadelphia, Washington, DC, Newark, NJ

Midwest: Detroit

West Coast: San Francisco, Los Angeles


nonprofitfinancefund.org

2011 Nonprofit Finance Fund

The NFF Triangle

Mission and Program


What you do, and how
you do it.

Capacity

Capital

The people, space, and


processes that allow you
to do what you do.

What resources and


assets you to have to
work with.

nonprofitfinancefund.org

2011 Nonprofit Finance Fund

Agenda

Welcome & Introductions

Nonprofits in a Post Recession Economy


Tools for Planning & Sustainability
Case Study
Wrap Up

nonprofitfinancefund.org
www.nonprofitfinancefund.org
2011 Nonprofit Finance
2011
FundNonprofit
Finance Fund

Rules of FOR-PROFIT Finance

In the for-profit world,


Customer buys the product.
Price includes the full cost of

12-ounce latte = $3.00

Overhead
& Profit
74%

doing business.
Overhead and profits are

seen as necessary and


regular part of the business

Direct
Cost
26%
(77)

Source: Matt Milletto, Vice President of


the American Barista & Coffee School
nonprofitfinancefund.org

2012 Nonprofit Finance Fund

Rules of NONPROFIT Finance

Nonprofits exist for a reason:

Rarely an obvious commercial return


Quality considerations make economies of scale elusive
Client often does not pay or pays partially for the

product (e.g., homeless do not pay per night for shelter)


Nonprofits rely on third parties (donors and funders) to

subsidize the cost required dependency


Donors and funders want most of their contribution to go

directly to the people served


Overhead and profits are often seen as unnecessary and

unrelated to achieving the mission


nonprofitfinancefund.org

2012 Nonprofit Finance Fund

Mission Support (Subsidy) Business


Since nonprofits can rarely charge prices sufficient to cover
the full cost of their core mission programs, they require
support businesses (a.k.a the subsidy business)
Common subsidy businesses include:
Sweat equity (underpay, overwork, low benefits, use of

volunteers)
Fundraising
In-kind contributions
Investment income
Real estate (rental income)
Earned income ventures

When program growth or change occur, one of two things


happens:
more subsidy; OR
financial chaos

nonprofitfinancefund.org

2012 Nonprofit Finance Fund

Surplus Size Matters:


Breaking Even is Never Enough
Like any organization, nonprofits need to cover
the full cost of delivering programs

This is the Title

This is the
Tax Status
vs.Subtitle
Business Model

Full Costs > Operating Expenses

Full costs include:

10

Operating
Expenses

10

Debt
Principal

Working
Capital
10
nonprofitfinancefund.org

2012 Nonprofit Finance Fund

10

Fixed Asset
Additions

Depreciation

10

Reserves

10
8

Focus, Focus, Focus


Revisit your mission and define your priorities:

Which activities are core to your mission?


Are they positive financial contributors or do they need
subsidy from other programs?
What is non-negotiable in your budget?

Once you define what is core to your mission then


define programs as:

What we MUST do
What we SHOULD do
What we WANT to do

Make Mission-Driven Decisions:


The goal is to ensure you stay afloat to serve the community.
This may mean partnering with other complimentary
organizations or making tough business decisions

nonprofitfinancefund.org

2011 Nonprofit Finance Fund

Agenda

Welcome & Introductions

Nonprofits in a Post Recession Economy

Tools for Planning & Sustainability


Case Study
Wrap Up

nonprofitfinancefund.org
www.nonprofitfinancefund.org
2011 Nonprofit Finance
2011
FundNonprofit
Finance Fund

10
10

A Planning Continuum

Financial & Organizational Assessment


Explore strategic
partnerships,
collaborations,
mergers
Scenario
Testing

Cash Flow
Planning
Debt
Consulting
and
Access
to Capital
Program
Profitability
Analysis

nonprofitfinancefund.org

2011 Nonprofit Finance Fund

11

What is a Budget and Why Does It


Matter?
A budget is an organizational plan for a
stated period of time, expressed in dollars
Budgets help to:
Allocate resources

Provide a road map


Allow the organization to monitor progress

Our needs are


unlimited, but
our resources are
limited. Thats
why we need a
budget.

Increase focus
Set and clarify goals

nonprofitfinancefund.org

2012 Nonprofit Finance Fund

Bruce Bonner, COO,


Childrens Literacy
Initiative

12

How the Budget Relates to


Other Financial Statements
Statement of
Activities

Statement of
Position

Revenue

Assets

Earned
Contributed

Liabilities

Expenses

Revenue

Expenses

Personnel
Professional
Occupancy
Support
Interest

Net
Assets

Surplus / Deficit
Where youve
been
nonprofitfinancefund.org

Budget

Surplus / Deficit
Where you are
now

2012 Nonprofit Finance Fund

Where youre
going
13

Sample Budget (Original)


Budget: Sunrise Advocacy
FY2012 Budget
Income & Support
Program Fees
Government contracts
Unrestricted Grants
Restricted Grants
Bequest
Revenue to be raised
Carryover
Reserve Draw
Total Revenue
Program Expenses
Salaries & Benefits
Consultants
Supplies
Program Travel
Office Management
Rent and Utilities
IT System Investment
Development
Communications
Subscriptions
Dues
Bank Fees
Meeting Expense
Postage and Messenger
Misc.
Total Program Expenses
Admin Overhead
Total Expenses
Operating Surplus (Deficit)
nonprofitfinancefund.org

2012 Nonprofit Finance Fund

73,750
101,813
178,750
95,000
50,000
46,000
20,000
10,000
$ 575,313

$ 206,333
103,333
10,776
15,113
836
22,658
75,000
6,171
16,000
1,000
1,250
750
2,100
250
500
$ 462,070
100,000
$ 562,070
$ 13,243
14

Sample Budget (Improved)

Budget: Sunrise Advocacy


FY2012 Budget

Reserve
drawdown and
amounts to be
raised are
excluded from
revenue

Income & Support


Program Fees
Government contracts
Unrestricted Grants
Net Assets Released
Total Revenue
Expenses
Salaries & Benefits
Consultants
Supplies
Travel
Office Management
Rent and Utilities
Development
Communications
Misc.
Total Expenses
Operating Surplus (Deficit)

Bequest
IT System Investment
Total Surplus (Deficit)

nonprofitfinancefund.org

2012 Nonprofit Finance Fund

73,750
101,813
178,750
95,000

449,313

223,000
120,000
27,443
15,113
17,503
39,325
22,838
16,250
5,600
487,070

$
$

(37,758)

50,000
(75,000)
(62,758)

For a true operating picture, this


should include only unrestricted
funds that are part of core
business/programs

Rather than carryover of any funds


from prior periods, only list funds
released from restriction

Manageable set of functional expense


categories

Any anticipated irregular or one-time


expenses or revenue are listed below
the line

15

Good Budgeting Practices


Do not plug budget gaps with to be raised placeholders
Account for revenue restrictions
Only include revenue that can be used in that year
Net assets released should be included as operating revenue in
the year they are released
Avoid the term carryover can mean many things!

Put extraordinary activities below the line


Anything not repeatable or reliable
Non-operating (capital campaigns, pass-through)
Format for clarity and be audience-appropriate
Legible
Structure directs the reader to the most relevant items
Consolidate information to provide appropriate level of detail
for a particular audience

nonprofitfinancefund.org

2012 Nonprofit Finance Fund

16

Quantify the Challenge:


Cash Flow Projections
Ensure more visibility into the future by developing a
physical landscape of the timing and reliability of cash in
and cash out

Distinguish between cash flow issues (timing of receipts)


and cash issues (shortage of cash overall)

Estimate how much cash to keep on hand and, if


appropriate, how much short-term debt and/or reserves
you will need to access during low cash months

Provide a better understanding of financial health with


regards to:
Working capital and Liquidity
Balance sheet strength

nonprofitfinancefund.org

2011 Nonprofit Finance Fund

17

Monthly Cash Flow Projections:


A Basic Worksheet
Month 1

Month 2

A. Beginning Cash

100

120

B. Operating Cash In

50

C. Operating Cash Out

20

B-C Net Cash From Operations

30

D. Net Non-Operating Cash

-10

A+(B-C)+D Ending Cash

120
100+(50-20)-10

nonprofitfinancefund.org

2011 Nonprofit Finance Fund

18

Monthly Cash Flow Projections


Monthly Cash Flow, Based on Current Annual Forecast
($ in Thousands)
Cash (Opening Balance)

Current
Forecast
$126

Cash In
Government Grants and Contracts
Developer fees
Foundations, corporations, other
Individuals
Special events
CM Scholarship
Grants Receivable
Contribution Receivable
Total Cash In

$4,572
$271
$2,400
$0
$40
$8
$1,188
$631
$9,111

Cash Out
Salaries and benefits
Professional services
Program Costs
Interest Expense
Administrative costs
Occupancy
Accounts Payable

($6,009)
($160)
($417)
($9)
($472)
($330)
($613)

Accrued Salaries
Total Cash Out
Net Cash In/(Cash Out) From
Operations
Cash Ending Balance (Before
Special Items)

Jan. Plan

Feb.
Plan

March
Plan

April
Plan

May
Plan

June
Plan

July August
Plan
Plan

Sept.
Plan

Oct.
Plan

Nov.
Plan

Dec.
Plan

Total
2009

$126

$426

$859

$611

$583

$764

$1,457

$805

$454

$441

$112

$83

$126

$570

$200
$11
$142

$51

$200
$10
$0

$600

$500
$17
$520

$120

$99
$75
$0

$580

$0
$43
$50

$100

$751
$115
$200

$3,772
$271
$1,875
$0
$40
$8
$1,187
$631
$7,784

$450

$293

$100

$20

$0

$100
$40

$8
$187
$300
$1,515

$500
$200
$1,053

$100
$444

($445)
($75)
($31)
($1)
($21)
($7)
($413)

($445)
($1)
($31)
($1)
($27)
($15)
($100)

($445)
($31)
($1)
($54)
($47)
($100)

($223)
($223)
($8,233) ($1,215)

($620)

($678)

$878

$300

$433

($234)

$1,004

$426

$859

$625

$250
$31
$491
($445)
($1)
($31)
($1)
($27)
($15)

$250
$700
($445)

$1,287

($31)
($1)
($27)
($15)

($445)
($2)
($31)
($1)
($54)
($47)

($520) ($519)

($580)

($28)

$181

$707

$583

$764

$1,471

$140

$174

$580

$93

$240

($668)
($15)
($46)
($1)
($41)
($22)

($445)
($8)
($31)
($1)
($27)
($15)

($445)

($445)
($4)
($31)
($1)
($27)
($15)

($445)

($792) ($526) ($578) ($523)

($519)

($652) ($352)

($278)

$218

($132)

($167)

$301

($7)

$805

$454

($31)
($1)
($54)
($47)

$2
$456

($430)
$12

($31)
($1)
($27)
($15)

$1,066
($668)
($12)
($46)
($1)
($67)
($55)

($5,786)
($116)
($402)
($9)
($452)
($315)
($613)

($223)
($848) ($7,917)

Special Items
Line of Credit ($350 available)

$100

Principal Payment(s) on Loan ($57)

(14)

(14)

$250

(14)

(14)

2010 Revenues Rec'd in Cash in 2009


Cash Ending Balance (After
Special Items)

nonprofitfinancefund.org

$426

$859

2011 Nonprofit Finance Fund

$611

$583

$764

$1,457

$805

$454

$441

($100)

$112

$83

$250
($57)

$100

$100

$286

$286

19

Building Your Cash Flow Projections:


Tips and Techniques
Be disciplined and conservative, but not too
conservative an unrealistic cash flow projection is
useless
Prepare cash flow projections monthly (if not weekly in
times of crisis) and continually update based on actuals
vs. projection
Revisions to your projections will be necessary. Each

month, check for anomalies and subject them to further


review

Look for trends in the end of the month cash balances:


How do projections stack up against actual cash

balances?
Which months end with positive/negative cash levels?
What are the patterns?

nonprofitfinancefund.org

2011 Nonprofit Finance Fund

20

Using Program Profitability Model to


Assess Risk
Assessing underlying program economics informs strategic
decisions about:
Whether and how to cut costs
Where to focus fundraising efforts
Whether to sustain, grow or cut/change programs
How to respond to operating changes
How to allocate resources among competing priorities

Nonprofits often make decisions to maintain deficit programs


critical to their mission
The key is to understand the size of, and identify the source for
the subsidy needed to cover, these deficits
The PPM removes complex cost allocations:
Total cost allocations are often critical for funder reports and

pricing analyses
However, they are not always best suited for devising financial
strategy and making operating decisions
nonprofitfinancefund.org

2011 Nonprofit Finance Fund

21

Program Profitability Analysis:


A Visual Tool

Contribution
Margin

Money

+$

-$

High $ contribution
Low mission alignment

High $ contribution
High mission alignment

Assess threat of drift


Opportunity to align with
core programs?
Non-financial costs?

What can we cultivate and

Low $ contribution
Low mission alignment
Relevance to the
organization?
Legacy? One-off?
Opportunities for strategic
realignment?

preserve?
Are there opportunities for
growth?
Low $ contribution
High mission alignment
Potential to cut costs?
Can the revenue model
change?
Does subsidy exist elsewhere
in the organization?

Low Impact

High Impact

Mission

nonprofitfinancefund.org

2011 Nonprofit Finance Fund

22

Sample Program Profitability Model


Programs
After
School

Youth
Program

Capacity

Literacy

Senior
Services

Program
Subtotal

Special
Fundraising Events

Program
Mgmt

Admin.

Capacity
Subtotal

Total

Revenue

(A) Earned
Government contracts
Ticket Sales
Client Fees
Subtotal

$457

$110

$156
$613

$110

$100
$900

$1,367
$0
$256
$1,623

$0

$10
$80
$704
$152
$946

$242
$185
$427
$427

$800

$0

$0

$0

$0
$0
$0
$0

$1,367
$0
$256
$1,623

$0

$0

$10
$80
$946
$337
$1,373

$243
$107
$1,031
$349
$1,730

$0

$0

$1,373

$3,353

$0

(B) Contributed
Foundations & Corporations
Government
Individuals
Trustees
Subtotal

Total Revenue

$113
$27
$85
$12
$237

$0

$120

$0

$233
$27
$85
$12
$357

$850

$110

$120

$900

$1,980

$946

($100)

($525)
($172)

($188)
($20)
($48)

($29)

($1,046)
($511)
$0
($371)
($20)
($103)
$0
($44)

($100) ($1,000)

($2,094)

$120

Expenses
Salary & Benefits
Consultants & Contractors
Professional Fees
Occupancy
Office & Supplies
Program
Interest
Miscellaneous

($441)
($239)
($112)
($3)
($85)

($80)

($12)
($8)

($15)

Total Expenses

($894)

($100)

Surplus/Deficit

($45)

$10

nonprofitfinancefund.org

($259)
($5)
($10)

$20

2011 Nonprofit Finance Fund

($100)

($115)

($175)
($85)
($62)

($13)
($46)

($44)

($15)

($20)
($102)

($748) ($1,794)
($195)
($706)
($146)
($146)
($108)
($479)
$0
($20)
$0
($103)
($20)
($20)
($161)
($205)

($300)

($337)

($85)

($656)

($1,378) ($3,472)

($85)

($656)

$646

($85)

$90

($475)

($5)

($120)

23

Agenda

Welcome & Introductions

Nonprofits in a Post Recession Economy


Tools for Planning & Sustainability

Case Study
Wrap Up

nonprofitfinancefund.org
www.nonprofitfinancefund.org
2011 Nonprofit Finance
2011
FundNonprofit
Finance Fund

24
24

Case Study: Rock City


San Francisco Bay Area arts organization. Mission is to improve the
lives of youth, teens, and families living in the city and surrounding bay
area through music and musical theater.
Core goals include:
Keeping youth and teens off the streets and out of juvenile detention
centers in a drug-free and violence-free environment
Providing youth and teens with the access to music education,
instruments, and direction that will empower them to express
themselves through art
Engaging teens in art by working with contemporary music genres that
they identify with, such as hip-hop and rock
Encouraging community-building and civic engagement
Major programs include a series of new productions and live music
events each year, music education, and site-specific community
performances.
The organization experienced 2 years of significant operating losses
during a period of rapid growth.
nonprofitfinancefund.org

2012 Nonprofit Finance Fund

25

Financial Snapshot

Income Statement & Balance Sheet Overview


($ in thousands)
2,500

2,000

1,500

1,000

Operating revenue
Operating expenses
(before depreciation)

500

Assets
Liabilities

0
2000

2001

nonprofitfinancefund.org

2002

2003

2004

2005

2009 Nonprofit Finance Fund

2006

2007

2008

2009B 2010P

26

Profitability

Operating Revenue & Expenses


($ in thousands)
2,500

2,000

1,500

1,000

500
Revenue

0
2000

2001

nonprofitfinancefund.org

2002

2003

2004

2005

2009 Nonprofit Finance Fund

2006

2007

2008

2009B 2010P

Expenses (before
depreciation)

27

Profitability

Operating Surplus (Deficit) Before Depreciation


Surplus/deficit as a % of expenses ($ in thousands)
100

10%

50

3%
2%

5%
0

3%

-1%

-1%

0%

0%

2009B

2010P

-50

-100
-6%
-10%
-150
2000

2001

nonprofitfinancefund.org

2002

2003

2004

2009 Nonprofit Finance Fund

2005

2006

2007

2008

28

Health of Balance Sheet

Total Net Assets


($ in thousands)
800
700
600
500
400
300
200
100
Unrestricted

0
-100

Temporarily restricted

-200
2000

2001

nonprofitfinancefund.org

2002

2003

2004

2009 Nonprofit Finance Fund

2005

2006

2007

2008

29

Health of Balance Sheet

Unrestricted Net Assets


($ in thousands)
100

50

-50

-100
Liquid

-150
Property & equipment
(P&E)

-200
2000

2001

nonprofitfinancefund.org

2002

2003

2004

2009 Nonprofit Finance Fund

2005

2006

2007

2008

30

Liquidity

How Is Cash Committed?


($ in thousands)
900
800
700
600
500

Temporarily restricted net


assets

400
300

Deferred revenue

200
100
Cash and investments

0
2000

2001

nonprofitfinancefund.org

2002

2003

2004

2009 Nonprofit Finance Fund

2005

2006

2007

2008

31

ORIGINAL

Capacity

Rock City PPA


FY2010

Original
Productions

Revenue
(A) Earned
Admissions
Fees
Merchandise Revenue
Subtotal

Arts-inEducation

Community
Events

Program Subtotal

Gen Ops

Development

Capacity
Subtotal

Total Budget

$14,018
$58,000
$4,179
$76,197

$73,453
$28,650
$2,700
$104,803

$9,500
$402,000
$0
$411,500

$96,971
$488,650
$6,879
$592,500

$0
$0
$0
$0

$0
$0
$0
$0

$0
$0
$0
$0

$96,971
$488,650
$6,879
$592,500

Subtotal

$0
$75,000
$18,000
$0
$312,000
$405,000

$0
$0
$0
$0
$682,238
$682,238

$0
$0
$0
$0
$205,250
$205,250

$0
$75,000
$18,000
$0
$1,199,488
$1,292,488

$49,400
$87,500
$0
$43,500
$340,000
$520,400

$0
$137,500
$0
$0
$0
$137,500

$49,400
$225,000
$0
$43,500
$340,000
$657,900

$49,400
$300,000
$18,000
$43,500
$1,539,488
$1,950,388

Total Revenue

$481,197

$787,041

$616,750

$1,884,988

$520,400

$137,500

$657,900

$2,542,888

($400,853)
($131,850)
($56,687)
($4,300)
($10,690)
($3,880)
($12,465)
($3,500)
($13,000)
($3,150)
($1,550)
($6,900)
($380)
($2,700)
($4,000)
($1,250)
($12,500)
$0
($1,000)
($12,000)
($1,500)

($157,002)
($306,125)
($2,500)
$0
($350)
$0
($107,980)
$0
$0
($2,000)
$0
($1,200)
($8,000)
$0
($1,500)
$0
$0
($5,600)
$0
$0
$0

($709,695)
($565,475)
($129,187)
($4,800)
($43,040)
($3,880)
($203,945)
($3,500)
($22,000)
($12,150)
($1,550)
($13,545)
($14,980)
($16,450)
($8,600)
($4,000)
($12,500)
($41,600)
($61,000)
($12,000)
($1,500)

($180,864)
($147,500)
($57,264)
$0
($1,500)
$0
$0
($8,050)
$0
($1,000)
$0
$0
$0
$0
($2,575)
($3,200)
$0
($15,000)
$0
$0
($23,000)

($137,266)
($4,250)
($7,200)
$0
($27,192)
$0
($4,000)
($4,700)
$0
($16,850)
($900)
($2,000)
($5,865)
$0
($1,775)
($1,050)
($1,150)
($3,210)
$0
$0
$0

($318,130)
($151,750)
($64,464)
$0
($28,692)
$0
($4,000)
($12,750)
$0
($17,850)
($900)
($2,000)
($5,865)
$0
($4,350)
($4,250)
($1,150)
($18,210)
$0
$0
($23,000)

($1,027,825)
($717,225)
($193,651)
($4,800)
($71,732)
($3,880)
($207,945)
($16,250)
($22,000)
($30,000)
($2,450)
($15,545)
($20,845)
($16,450)
($12,950)
($8,250)
($13,650)
($59,810)
($61,000)
($12,000)
($24,500)

($592,257)

($1,885,397)

($439,953)

($217,408)

($657,361)

($2,542,758)

(B) Contributed
Government
Individuals
Corporate
Foundations
Net Assets Released

Expenses
Personnel Salaried plus benefits
($151,840)
Non Salaried (aritst, contractors, etc.)
($127,500)
Facilites
($70,000)
Marketing
($500)
Hospitality
($32,000)
Copying
$0
Travel
($83,500)
Supplies & Equipment
$0
Documentation
($9,000)
Printing
($7,000)
Design
$0
SWAG
($5,445)
Tech Costs
($6,600)
Adv/Promotion
($13,750)
Postage
($3,100)
Materials
($2,750)
Slam/Stipends/Talent
$0
Other
($36,000)
Housing
($60,000)
Ticket Subsidies
Misc.
Total Expenses

($608,985)

($684,155)

Surplus/Deficit

($127,788)

$102,886

nonprofitfinancefund.org

2009 Nonprofit Finance Fund

$24,493

($409)

$80,447

($79,908)

$539

$130

32

ORIGINAL

Sub-Programs of "Original Productions"

Rock City PPA

New Shows

July 4th Show

Program Total

Library Series

Revenue
(A) Earned
Admissions
Fees
Merchandise Revenue
Subtotal

$14,018
$53,000
$4,179
$71,197

$0
$2,500
$0
$2,500

$0
$2,500
$0
$2,500

$14,018
$58,000
$4,179
$76,197

Subtotal

$75,000
$18,000
$290,000
$383,000

$0
$0
$0
$0

$0
$0
$22,000
$22,000

$75,000
$18,000
$312,000
$405,000

Total Revenue

$454,197

$2,500

$24,500

$481,197

(B) Contributed
Individuals
Corporate
Net Assets Released

Expenses

Staff
Artist
Facilities
Marketing
Hospitality
Copying
Travel
Supplies
Prof Dev
Documentation
Printing
Design
T-Shirts
Tech Costs
Advertising/Promotion
Postage
Materials
Stipends
Local Travel
Other
Housing

nonprofitfinancefund.org

($151,840)
($116,500)
($70,000)
$0
($32,000)
$0
($61,000)
$0
$0
($5,500)
($6,000)
$0
($5,445)
($6,600)
($13,750)
($3,100)
($2,750)
$0
($12,500)
($11,000)
($60,000)

$0
($10,000)
$0
$0
$0
$0
($10,000)
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
($25,000)
$0

$0
($1,000)
$0
($500)
$0
$0
$0
$0
$0
($3,500)
($1,000)
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0

($151,840)
($127,500)
($70,000)
($500)
($32,000)
$0
($71,000)
$0
$0
($9,000)
($7,000)
$0
($5,445)
($6,600)
($13,750)
($3,100)
($2,750)
$0
($12,500)
($36,000)
($60,000)

Total Expenses

($557,985)

($45,000)

($6,000)

($608,985)

Surplus/Deficit

($103,788)

($42,500)

2009 Nonprofit Finance Fund

$18,500

($127,788)
33

ORIGINAL

Rock City PPA

Arts-in-Education Sub-Programs
Artistic
Devolopment

Visiting
Musicians

District 1

District 2

District 3

Mentor
Program
Junior High

Mentor
Program
High School

Music Classes

Artist
Residency

Program
After School After School
Site 1
Site 2
General AIE Total

Revenue
(A) Earned
Admissions
Fees
Merchandise Revenue
Misc. Revenue
Subtotal

$0
$0
$0
$0
$0

$0
$13,650
$0
$0
$13,650

$0
$0
$0
$0
$0

$5,000
$15,000
$0
$0
$20,000

$19,000
$0
$0
$0
$19,000

$0
$0
$0
$0
$0

$0
$0
$0
$0
$0

$27,550
$0
$2,200
$0
$29,750

$0
$0
$0
$0
$0

$0
$0
$0
$0
$0

$0
$0
$0
$0
$0

$0
$0
$0
$0
$0

$73,453
$28,650
$2,700
$0
$104,803

Government
Individuals
Corporate
Foundations
Other Unrestricted
Net Assets Released
Subtotal

$0
$0
$0
$0
$0
$0
$0

$0
$0
$0
$0
$0
$0
$0

$0
$0
$0
$0
$0
$35,000
$35,000

$0
$0
$0
$0
$0
$22,500
$22,500

$0
$0
$0
$0
$0
$22,500
$22,500

$0
$0
$0
$0
$0
$0
$0

$0
$0
$0
$0
$0
$0
$0

$0
$0
$0
$0
$0
$0
$0

$0
$0
$0
$0
$0
$0
$0

$0
$0
$0
$0
$0
$165,802
$165,802

$0
$0
$0
$0
$0
$108,131
$108,131

$0
$0
$0
$0
$0
$328,305
$328,305

$0
$0
$0
$0
$0
$682,238
$682,238

Total Revenue

$0

$13,650

$35,000

$42,500

$41,500

$0

$0

$29,750

$0

$165,802

$108,131

$328,305

$787,041

($26,517)
($15,000)
$0
($500)
$0
$0
($2,500)
($500)
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0

($22,466)
($5,400)
$0
($400)
($600)
($500)
($500)
($120)
$0
($6,000)
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0

($22,466)
($5,400)
$0
($300)
($450)
($375)
($300)
($180)
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0

($22,466)
($4,500)
$0
($500)
($1,500)
($1,250)
($1,250)
($300)
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0

($26,518)
($12,500)
$0
($100)
($2,000)
($625)
($75)
($50)
$0
$0
$0
$0
$0
$0
$0
$0
$0
($12,500)
$0
$0
$0
$0

($27,232)
($200)
($1,000)
$0
($150)
$0
($150)
$0
$0
($2,500)
($400)
($250)
($1,500)
($125)
$0
$0
$0
$0
$0
$0
$0
$0

($66,596)
($2,850)
($26,182)
$0
($460)
$0
($780)
$0
$0
($1,000)
($1,700)
($250)
($3,900)
($130)
($2,700)
($4,000)
($500)
$0
$0
$0
($6,000)
$0
$0

($35,986) ($29,471)

($31,766)

($54,368)

($33,507)

($117,048)

($54,368)

($33,507)

($87,298)

(B) Contributed

Expenses

Staff
Artist
Facilities
Marketing
Hospitality
Copying
Staff Travel
Supplies
Prof Dev
Documentation
Printing
Design
T-Shirts
Tech Costs
Advertising
Postage
Materials
Grants
School Clubs
Other
Ticket Subsidies
Retreat

($26,447)
($2,000)
($500)
$0
($100)
($30)
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0

Total Expenses

($29,077) ($45,017)

Surplus/Deficit

($29,077) ($31,367)

($986)

$13,029

$9,734

($26,448)
($25,000)
$0
$0
$0
$0
($6,000)
$0
$0
($2,500)
$0
$0
$0
$0
$0
$0
($750)
$0
$0
$0
$0
$0
$0

($17,122)
($15,000)
$0
$0
($1,500)
($500)
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
($1,000)
$0
($1,500)

($26,799)
($13,500)
$0
($1,500)
($2,700)
($200)
($210)
($600)
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0

($24,864)
$0
($22,700)
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0

($400,853)
($131,850)
($56,687)
($4,300)
($10,690)
($3,880)
($12,465)
($3,500)
$0
($13,000)
($3,150)
($1,550)
($6,900)
($380)
($2,700)
($4,000)
($1,250)
($12,500)
$0
($1,000)
($12,000)
($1,500)

($60,698) ($36,622)

($45,509)

($47,564)

($684,155)

($60,698) $129,180

$62,622

$280,741

$102,886

Note: Additional sub-program columns have been hidden for presentation purposes. As a result, the totals in the Program Total column may not equal the sum of visible columns.

nonprofitfinancefund.org

2009 Nonprofit Finance Fund

34

REVISED
Sub-Programs of "Original Productions"

Rock City PPA

New Shows

July 4th Show

Program Total

Library Series

Revenue
(A) Earned
Admissions
Fees
Merchandise Revenue
Subtotal

$14,018
$53,000
$4,179
$71,197

$0
$2,500
$0
$2,500

$0
$2,500
$0
$2,500

$14,018
$58,000
$4,179
$76,197

Subtotal

$75,000
$18,000
$290,000
$383,000

$10,000
$30,000
$0
$40,000

$0
$0
$22,000
$22,000

$85,000
$48,000
$312,000
$445,000

Total Revenue

$454,197

$42,500

$24,500

$521,197

(B) Contributed
Individuals
Corporate
Net Assets Released

Expenses

Staff
Artist
Facilities
Marketing
Hospitality
Copying
Travel
Supplies
Prof Dev
Documentation
Printing
Design
T-Shirts
Tech Costs
Advertising/Promotion
Postage
Materials
Stipends
Local Travel
Other
Housing

nonprofitfinancefund.org

($151,840)
($116,500)
($70,000)
$0
($32,000)
$0
($61,000)
$0
$0
($5,500)
($6,000)
$0
($5,445)
($6,600)
($13,750)
($3,100)
($2,750)
$0
($12,500)
($11,000)
($60,000)

$0
($10,000)
$0
$0
$0
$0
($10,000)
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
($25,000)
$0

$0
($1,000)
$0
($500)
$0
$0
$0
$0
$0
($3,500)
($1,000)
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0

($151,840)
($127,500)
($70,000)
($500)
($32,000)
$0
($71,000)
$0
$0
($9,000)
($7,000)
$0
($5,445)
($6,600)
($13,750)
($3,100)
($2,750)
$0
($12,500)
($36,000)
($60,000)

Total Expenses

($557,985)

($45,000)

($6,000)

($608,985)

Surplus/Deficit

($103,788)

($2,500)

2009 Nonprofit Finance Fund

$18,500

($87,788)
35

REVISED
Rock City PPA

Arts-in-Education Sub-Programs
Artistic
Visiting
Devolopment Musicians

District 1

District 2

District 3

Mentor
Program
Junior High

Mentor
Program
Music
High School Classes

Artist
Residency

Program
After School After School
Site 1
Site 2
General AIE Total

Revenue
(A) Earned
Admissions
Fees
Merchandise Revenue
Misc. Revenue
Subtotal

$0
$0
$0
$0
$0

$0
$13,650
$0
$0
$13,650

$0
$0
$0
$0
$0

$5,000
$15,000
$0
$0
$20,000

$19,000
$0
$0
$0
$19,000

$0
$35,000
$0
$0
$35,000

$0
$25,000
$0
$0
$25,000

$27,550
$60,000
$2,200
$0
$89,750

$0
$0
$0
$0
$0

$0
$0
$0
$0
$0

$0
$0
$0
$0
$0

$0
$0
$0
$0
$0

$73,453
$148,650
$2,700
$0
$224,803

Government
Individuals
Corporate
Foundations
Other Unrestricted
Net Assets Released
Subtotal

$0
$0
$0
$0
$0
$0
$0

$0
$0
$0
$0
$0
$0
$0

$0
$0
$0
$0
$0
$35,000
$35,000

$0
$0
$0
$0
$0
$22,500
$22,500

$0
$0
$0
$0
$0
$22,500
$22,500

$0
$0
$0
$0
$0
$0
$0

$0
$0
$0
$0
$0
$0
$0

$0
$0
$0
$0
$0
$0
$0

$0
$0
$0
$0
$0
$0
$0

$0
$0
$0
$0
$0
$165,802
$165,802

$0
$0
$0
$0
$0
$108,131
$108,131

$0
$0
$0
$0
$0
$328,305
$328,305

$0
$0
$0
$0
$0
$682,238
$682,238

Total Revenue

$0

$13,650

$35,000

$42,500

$41,500

$35,000

$25,000

$89,750

$0

$165,802

$108,131

$328,305

$907,041

($26,517)
($15,000)
$0
($500)
$0
$0
($2,500)
($500)
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0

($22,466)
($5,400)
$0
($400)
($600)
($500)
($500)
($120)
$0
($6,000)
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0

($22,466)
($5,400)
$0
($300)
($450)
($375)
($300)
($180)
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0

($22,466)
($4,500)
$0
($500)
($1,500)
($1,250)
($1,250)
($300)
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0

($26,518)
($12,500)
$0
($100)
($2,000)
($625)
($75)
($50)
$0
$0
$0
$0
$0
$0
$0
$0
$0
($15,000)
$0
$0
$0
$0

($27,232)
($200)
($1,000)
$0
($150)
$0
($150)
$0
$0
($2,500)
($400)
($250)
($1,500)
($125)
$0
$0
$0
($2,500)
$0
$0
$0
$0

($66,596)
($2,850)
($26,182)
$0
($460)
$0
($780)
$0
$0
($1,000)
($1,700)
($250)
($3,900)
($130)
($2,700)
($4,000)
($500)
($2,500)
$0
$0
($6,000)
$0
$0

(B) Contributed

Expenses

Staff
Artist
Facilities
Marketing
Hospitality
Copying
Staff Travel
Supplies
Prof Dev
Documentation
Printing
Design
T-Shirts
Tech Costs
Advertising
Postage
Materials
Grants
School Clubs
Other
Ticket Subsidies
Retreat

($26,447)
($2,000)
($500)
$0
($100)
($30)
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0

($26,448)
($25,000)
$0
$0
$0
$0
($6,000)
$0
$0
($2,500)
$0
$0
$0
$0
$0
$0
($750)
$0
$0
$0
$0
$0
$0

($17,122)
($15,000)
$0
$0
($1,500)
($500)
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
($1,000)
$0
($1,500)

($26,799)
($13,500)
$0
($1,500)
($2,700)
($200)
($210)
($600)
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0

($24,864)
$0
($22,700)
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0

($400,853)
($131,850)
($56,687)
($4,300)
($10,690)
($3,880)
($12,465)
($3,500)
$0
($13,000)
($3,150)
($1,550)
($6,900)
($380)
($2,700)
($4,000)
($1,250)
($20,000)
$0
($1,000)
($12,000)
($1,500)

($45,509)

($47,564)

($691,655)

Total Expenses

($29,077) ($45,017) ($35,986) ($29,471) ($31,766)

($56,868) ($36,007) ($119,548) ($60,698) ($36,622)

Surplus/Deficit

($29,077) ($31,367)

($21,868) ($11,007)

($986)

$13,029

$9,734

($29,798) ($60,698) $129,180

$62,622

$280,741

$215,386

Note: Additional sub-program columns have been hidden for presentation purposes. As a result, the totals in the Program Total column may not equal the sum of visible columns.

nonprofitfinancefund.org

2009 Nonprofit Finance Fund

36

REVISED
Capacity

Rock City PPA


FY2010

Original
Productions

Revenue
(A) Earned
Admissions
Fees
Merchandise Revenue
Subtotal

Arts-inEducation

Community
Events

Program Subtotal

Gen Ops

Development

Capacity
Subtotal

Total Budget

$14,018
$58,000
$4,179
$76,197

$73,453
$148,650
$2,700
$224,803

$9,500
$402,000
$0
$411,500

$96,971
$608,650
$6,879
$712,500

$0
$0
$0
$0

$0
$0
$0
$0

$0
$0
$0
$0

$96,971
$608,650
$6,879
$712,500

Subtotal

$0
$85,000
$48,000
$0
$312,000
$445,000

$0
$0
$0
$0
$682,238
$682,238

$0
$0
$0
$0
$205,250
$205,250

$0
$85,000
$48,000
$0
$1,199,488
$1,332,488

$49,400
$87,500
$0
$43,500
$340,000
$520,400

$0
$137,500
$0
$0
$0
$137,500

$49,400
$225,000
$0
$43,500
$340,000
$657,900

$49,400
$310,000
$48,000
$43,500
$1,539,488
$1,990,388

Total Revenue

$521,197

$907,041

$616,750

$2,044,988

$520,400

$137,500

$657,900

$2,702,888

($400,853)
($131,850)
($56,687)
($4,300)
($10,690)
($3,880)
($12,465)
($3,500)
($13,000)
($3,150)
($1,550)
($6,900)
($380)
($2,700)
($4,000)
($1,250)
($20,000)
$0
($1,000)
($12,000)
($1,500)

($157,002)
($306,125)
($2,500)
$0
($350)
$0
($107,980)
$0
$0
($2,000)
$0
($1,200)
($8,000)
$0
($1,500)
$0
$0
($5,600)
$0
$0
$0

($709,695)
($565,475)
($129,187)
($4,800)
($43,040)
($3,880)
($203,945)
($3,500)
($22,000)
($12,150)
($1,550)
($13,545)
($14,980)
($16,450)
($8,600)
($4,000)
($20,000)
($41,600)
($61,000)
($12,000)
($1,500)

($180,864)
($147,500)
($57,264)
$0
($1,500)
$0
$0
($8,050)
$0
($1,000)
$0
$0
$0
$0
($2,575)
($3,200)
$0
($15,000)
$0
$0
($23,000)

($137,266)
($4,250)
($7,200)
$0
($27,192)
$0
($4,000)
($4,700)
$0
($16,850)
($900)
($2,000)
($5,865)
$0
($1,775)
($1,050)
($1,150)
($3,210)
$0
$0
$0

($318,130)
($151,750)
($64,464)
$0
($28,692)
$0
($4,000)
($12,750)
$0
($17,850)
($900)
($2,000)
($5,865)
$0
($4,350)
($4,250)
($1,150)
($18,210)
$0
$0
($23,000)

($1,027,825)
($717,225)
($193,651)
($4,800)
($71,732)
($3,880)
($207,945)
($16,250)
($22,000)
($30,000)
($2,450)
($15,545)
($20,845)
($16,450)
($12,950)
($8,250)
($21,150)
($59,810)
($61,000)
($12,000)
($24,500)

($691,655)

($592,257)

($1,892,897)

($439,953)

($217,408)

($657,361)

($2,550,258)

(B) Contributed
Government
Individuals
Corporate
Foundations
Net Assets Released

Expenses
Personnel Salaried plus benefits
($151,840)
Non Salaried (aritst, contractors, etc.)
($127,500)
Facilites
($70,000)
Marketing
($500)
Hospitality
($32,000)
Copying
$0
Travel
($83,500)
Supplies & Equipment
$0
Documentation
($9,000)
Printing
($7,000)
Design
$0
SWAG
($5,445)
Tech Costs
($6,600)
Adv/Promotion
($13,750)
Postage
($3,100)
Materials
($2,750)
Slam/Stipends/Talent
$0
Other
($36,000)
Housing
($60,000)
Ticket Subsidies
Misc.
Total Expenses

($608,985)

Surplus/Deficit

($87,788)

nonprofitfinancefund.org

$215,386

2009 Nonprofit Finance Fund

$24,493

$152,091

$80,447

($79,908)

$539

$152,630

37

Case Study: Rock City


Total Net Assets
($ in thousands)
800
700
600
500
400
300
200
100
Unrestricted

0
-100

Temporarily restricted

-200
2000

nonprofitfinancefund.org

2001

2002

2003

2004

2009 Nonprofit Finance Fund

2005

2006

2007

2008

2009B 2010P

38

Case Study: Rock City


Unrestricted Net Assets
($ in thousands)
800
700
600
500
400
300
200
100
Liquid

0
-100

Property & equipment


(P&E)

-200
2000

2001

nonprofitfinancefund.org

2002

2003

2004

2009 Nonprofit Finance Fund

2005

2006

2007

2008

2009B 2010P

39

Agenda

Welcome & Introductions

Nonprofits in a Post Recession Economy


Tools for Planning & Sustainability
Case Study

Wrap Up

nonprofitfinancefund.org
www.nonprofitfinancefund.org
2011 Nonprofit Finance
2011
FundNonprofit
Finance Fund

40
40

Why Focus on Finance?

Adaptive Capacity

Leadership

Program
Management

Financial
Management
and
Capital
Structure

Financial
Systems &
Operations

nonprofitfinancefund.org

2011 Nonprofit Finance Fund

Fundraising &
Development

Board
Governance
and
Leadership

41

Takeaway #1:
Nonprofits Need Profits
Many business choices are risky; a cash cushion can
help manage this risk.
Risk minus Cash = Crisis

Surpluses need to be sufficient to:


Pay for the annual wear-and-tear of PP&E
Finance investments in new fixed assets and/or

improvements that may not be fully financed through a


capital campaign,
Cover any debt principal payments
Contribute to growth and savings
Surpluses are an indicator of good management and
increasingly recognized as such by the funding
community.
Effective capitalization requires regular surpluses
nonprofitfinancefund.org

2011 Nonprofit Finance Fund

42

Takeaway #2:
Own Your Numbers
Making sound business choices requires:
Reliable, accurate and timely financial data
Understanding this data and using it to tell your financial

story
Transparently
Without apology

nonprofitfinancefund.org

2011 Nonprofit Finance Fund

43

Thank You!
To Stay Connected
Learn More

nonprofitfinancefund.org

Twitter

twitter.com/nff_news

Facebook

facebook.com/nonprofitfinancefund

Our Blog

philanthropy.com/blogs/money-and-mission

Sign Up

nonprofitfinancefund.org/sign-up

RSS

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Get in
Touch!

415-255-4849
SF@NFFUSA.ORG

213-623-7001
LA@NFFUSA.ORG

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2011 Nonprofit Finance Fund

44

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