DAFTAR ISI

DAFTAR ISI.. ............................................................................................................... i

BAB I PENDAHULUAN

1.1 JUDUL PROGRAM ....................................................................................... .1

1.2 LATAR BELAKANG MASALAH ................................................................. 2

1.3 RUMUSAN MASALAH ................................................................................. 2

1.4 TUJUAN ........................................................................................................... 2

1.5 LUARAN YANG DIHARAPKAN ................................................................. 2

BAB II GAMBARAN UMUM USAHA

2.1 GAMBARAN UMUM ..................................................................................... 3

2.2 ASPEK UMUM USAHA ................................................................................. 6

2.3 RENCANA PENGHASILAN .......................................................................... 6

BAB III ASPEK PASAR DAN PEMASARAN

3.1 MEDOTE PELAKSANAAN PROGRAM .................................................... 7

3.2 ANALISIS SWOT ........................................................................................... 8

3.3 PASAR YANG DIBIDIK ................................................................................ 8

3.4 STRATEGI PEMASARAN ............................................................................. 9

BAB IV PENUTUP
KESIMPULAN ........................................................................................................... 10
SARAN ........................................................................................................................ 10