DAFTAR ISI

HALAMAN JUDUL ............................................................................................. i

HALAMAN PENGESAHAN ................................................................................ ii

DAFTAR ISI ......................................................................................................... iii

BAB I PENDAHULUAN

A. Latar Belakang ........................................................................................... 1

B. Rumusan Masalah ...................................................................................... 7
C. Tujuan Penelitian ....................................................................................... 7
D. Manfaat Penelitian...................................................................................... 7

BAB II TINJAUAN PUSTAKA

A. Kajian Pustaka............................................................................................ 9
1. Pariwisata ............................................................................................. 9
2. Daya Tarik Wisata ................................................................................ 12
3. Kepuasan Pengunjung .......................................................................... 17
B. Kerangka Pikir ........................................................................................... 23
C. Hipotesis .................................................................................................... 24

BAB III METODE PENELITIAN

A. Jenis Penelitian ........................................................................................... 25

B. Lokasi Penelitian ........................................................................................ 25
C. Variabel dan Desain Penelitian ................................................................... 26
D. Definisi Operasional Variabel..................................................................... 26
E. Populasi dan Sampel .................................................................................. 28
F. Teknik dan Prosedur Pengumpulan Data .................................................... 30
G. Teknik Analisis Data .................................................................................. 31
H. Jadwal Penelitian ........................................................................................ 37
I. Rencana Biaya............................................................................................ 38

DAFTAR PUSTAKA ........................................................................................... 39

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