DAFTAR ISI

HALAMAN SAMPUL
HALAMAN JUDUL
LEMBAR PERSETUJUAN........................................................................ i
KATA PENGANTAR ................................................................................ ii
DAFTAR ISI ............................................................................................... iii
DAFTAR TABEL ....................................................................................... v
DAFTAR SINGKATAN ............................................................................ vi
A. RANGKUMAN EKSEKUTIF ............................................................ 1
B. PENDAHULUAN ............................................................................... 2
C. ANALISIS USAHA ............................................................................. 3
1. Perspektif masa depan................................................................... 3
2. Analisis persaingan ....................................................................... 3
3. Segmentasi pasar ........................................................................... 4
4. Prediksi tentang produk ................................................................ 4
D. DISKRIPSI TENTANG USAHA ........................................................ 4
1. Produk yang dihasilkan ................................................................. 4
2. Ruang lingkup bisnis..................................................................... 5
E. RENCANA PRODUKSI ..................................................................... 5
1. Proses pabrikasi/produksi ............................................................. 5
2. Keadaan mesin dan perlengkapan ................................................. 5
3. Sumber – sumber bahan baku ....................................................... 6
F. RENCANA PEMASARAN................................................................. 6
1. Penetapan harga ............................................................................ 6
2. Pelaksanaan distribusi ................................................................... 6
3. Promosi yang akan dilakukan ....................................................... 6
4. Pengembangan produk .................................................................. 6
G. PERENCANAAN ORGANISASI....................................................... 7
1. Latar belakang anggota tim manajemen ....................................... 7
2. Peranan dan tanggung jawab personalia dalam organisasi ........... 7
H. RISIKO ................................................................................................ 8
1. Evaluasi tentang kelemahan bisnis .................................................. 8

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I. PERENCANAAN PERMODALAN ................................................... 8
1. Analisa titik impas ........................................................................ 8
2. Sumber-sumber permodalan ......................................................... 10
J. PENUTUP............................................................................................ 13
1. Saran .............................................................................................. 13

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