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Merancang Dan
Mengelola Jasa

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TABLE OF CONTENTS
Definis Jasa Sifat jasa
01 02 You can describe the topic of the
section here

Strategi Pemasaran Mengelola Kualitas


Untuk Perusahaan 03 04 Jasa
Jasa

Mengelola Merek Mengelola


Jasa 05 06 Pendukung Jasa
Produk
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01
Definisi Jasa

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Jasa
atau
Layanan
Semua Tindakan atau kinerja
yang dapat ditawarkan satu
pihak kepada pihak lain yang
pada intinya tidak berwujud
dan tidak menghasilkan
kepemilikan apapun.

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02
Sifat Jasa
You can enter a subtitle here if you need it

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Kategori Bauran Jasa

Barang Berwujud Barang Berwujud Hibrida


Murni Disertai Jasa

Penawaran terutama terdiri Penawaran terdiri dari barang Penaran terdiri dari bagian
dari barang berwujud seperti berwujud yang disertai barang dan jasayang sama
sabun, pasta gigi,garam,dll. dengan satu atau lebih jasa. porsinya.

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Kategori Bauran Jasa

Jasa Utama yang disertai Jasa Murni


barang dan jasa kecil

Penawaran terdiri dari jasa utama Penawaran murni terdiri dari jasa.
beserta tambahan jasa atau barang Misalnya pengasuh bayi, psikoterapi,
pendukung dan pijat

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Karakteristik Jasa

Tak Berwujud Tak Terpisahkan


#01 #02

Bervariasi Dapat Musnah


#03 #04

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Do you know what helps you make your point


clear?
Lists like this one:

● They’re simple
● You can organize your ideas clearly
● You’ll never forget to buy milk!

And the most important thing: the audience won’t


miss the point of your presentation

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“This is a quote, words full


of wisdom that someone
important said and can make
the reader get inspired.”
–SOMEONE
FAMOUS

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You can give a brief description of the topic


PROJECT
you want to talk about here. For example, if
you want to talk about Mercury, you can say
that it’s the smallest planet in the entire Solar
&
STRATE
System

GY
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Toolkit
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STRATEGIC PLANNING PROJECT PLAN

1 2 3 4 1 2 3 4 1 2 3 4

FIRST STEP: KICK-OFF


SECOND STEP:
INSIGHTS
THIRD STEP: MISSION
FOURTH STEP:
OBJECTIVES
FIFTH STEP:
STRATEGY MAP
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STRATEGY MAP & BALANCED


SCORECARD
PERSPECTIVES STRATEGIC OBJECTIVES
Insert your Insert your Insert your Insert your
FINANCIAL own text here own text here own text here own text here

Insert your Insert your Insert your Insert your


CUSTOMER own text here own text here own text here own text here

INTERNAL Insert your Insert your Insert your Insert your


PROCESS own text here own text here own text here own text here

LEARNING & Insert your Insert your Insert your Insert your
GROWTH own text here own text here own text here own text here

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IMPACT OF THE RISKS

MARS - 87% JUPITER -


Despite being red, Jupiter13%
is a gas giant
Mars is a cold place. and the biggest planet
It's full of iron oxide in the Solar System
dust
Follow the link in the graph to modify its data and then paste
the new one here. For more info, click here

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KEY DRIVERS OF THE PROFIT

DESCRIPTION EXAMPLE

Provide a neutral Our company has been


THE SITUATION description with agreeable selling its products for 10
facts years

THE It is a desired change of the With a market share above


COMPLICATION current situation 40%, growth will be limited

The question that implicitly Should we enter the


THE QUESTION results from the European market or stay in
complication the U.S.?

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STRATEGIC OPTIONS: RISKS


Use a different color for the strategic option you recommend the company to choose

New MARKET DIVERSIFICATIO


DEVELOPMENT N STRATEGY
Market

STRATEGY
MARKET PRODUCT
Current
PENETRATION DEVELOPMENT
STRATEGY STRATEGY
Current New

Products

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DECISIONS: NEW MARKET, PRODUCT


AND COMPANY

What is the potential SWEET


demand for our DESIRABILI
product in this new SPOT
market? TY

What will be the What is the actual


profitability of this PROFITABIL FEASIBILIT feasibility to enter this
strategic initiative? new market?
ITY Y

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AWESO
ME
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STRONG BUSINESS PLAN


POLITICAL ECONOMICAL
Mercury is the closest
P E Venus is the second
planet to the Sun planet from the Sun

ENVIRONMEN SOCIAL
Saturn isTAL
a gas giant and
E PESTLE S Earth is the third planet
has several rings from the Sun

LEGAL TECHNOLOGI
Jupiter is a gas giant and
L T CALred, Mars
Despite being
the biggest planet is actually a cold place

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STRONG BUSINESS CASE


CASH FLOW (USD$ PROJECT COSTS USD$4M

MILLION)
2019 - 15M TANGIBLE USD$15M
2020 - 06M
BENEFITS
2021 - 20M NET PRESENT USD$8M
2021 - 08M
VALUE
RESOURCES CHANGE
IMPACT
Low
INTANGIBLE STRATEGIC
BENEFITS ALIGNMENT Mediu
m
Mercury is the closest The Moon is Earth’s Ceres is located in the
planet to the Sun only natural satellite main asteroid belt High

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FINANCIAL MODEL
HISTORICAL RESULTS FORECAST PERIOD

INC MODEL 2015 2016 2017 2018 2019 2020 2021 2022

CASH $13,500 $14,000 $14,000 $10,000 $8,000 $13,500 $14,000 $15,000

ACCOUNTS $45,000 $50,000 $50,000 $35,000 $25,000 $45,000 $50,000 $75,000

INVENTORY $100,000 $105,000 $105,000 $25,000 $50,000 $100,000 $105,000 $150,000

CURRENT ASSETS $50,000 $55,000 $55,000 $30,000 $80,000 $50,000 $55,000 $80,000

PROPERTY $200,000 $220,000 $220,000 $200,000 $180,000 $200,000 $220,000 $280,000

GOODWILL $75,000 $80,000 $80,000 $10,000 $16,000 $75,000 $80,000 $100,000

TOTAL $483,500 $524,000 $524,000 $310,000 $359,000 $483,500 $524,000 $700,000

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FINANCIAL MODEL
2019 JUPITER
Jupiter is a gas
2020 giant and the
biggest planet

2021

VENUS
2022
Venus is the
second planet
0 25 50 75 100 from the Sun

*To modify this graph, click on it, follow the link, change the data and paste the new graph here, replacing this one.
More info here

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PRICING STRATEGY

BASIC STANDARD ADVANCED LEADING

20% 70% 10% <1


LEVEL: 1
%
Earth is the third
planet from the Sun
LEVEL: 2
Despite being red,
Mars is a cold place.
LEVEL: 3
Jupiter is a gas giant
and the biggest planet
LEVEL: 4
Saturn is a gas giant.
It’s composed of
and the only one with It's full of iron oxide in the Solar System hydrogen and helium
life dust

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CONSULTING PROPOSAL

SERVICES FEES INVOICES


Mercury is the smallest Venus is the second planet Earth is the third planet
planet of them all from the Sun from the Sun and where we
all live

EXPENSES MATERIALS TERMS


Despite being red, Mars is Jupiter is a gas giant and the Saturn is a gas giant and has
actually a cold place biggest planet of them all several rings

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A
PICTUR
E IS
WORTH
A
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ANSWERS AND SUPPORTING


State your question to support yourARGUMENTS
answer. Example: how can the company reduce its cost by 10%?

REDUCE COSTS BY USD$5M


THROUGH OPERATIONAL
IMPROVEMENTS
SAVING USD$3M SAVING USD$1M SAVING USD$1M
● Evaluate cost and ● Design current ● Select and review
service level processes current supplier costs
● Select non-core ● Compare current ● Evaluate cost of
functions process to best-in-class alternative suppliers
● Choose one partner for benchmarks ● Negotiate supplier
each function ● Adopt best practices contracts options

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INITIATIVE PRIORITIZATION MATRIX:


IMPACT & EFFORT
The initiative needs to happen in order
to achieve the desired future state
IMPACT
The initiative will significantly reduce
An initiative with a high our cost or increase our revenue
impact would mean:

Ease of implementation because


Neptune is the farthest planet from the
Sun
Time frame required because The Sun
EFFORT is the star at the center of our System
The “effort criteria is
Resources required (number of people,
assessed based on:
capital investment, etc.)

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PRIORITIZATION MATRIX
IMPAC
INITIATIVE EFFORT
T
Name your potential initiatives and describe them the best that you
High
can

Name your potential initiatives and describe them the best that you
Normal
can

Name your potential initiatives and describe them the best that you
Low
can

Name your potential initiatives and describe them the best that you
High
can
Low Normal High
Name your potential initiatives and describe them the best that you
Normal
can
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Name your potential initiatives and describe them the best that you
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03
CHANGE
MANAGEMENT
You can enter a subtitle here if you need it

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BUSINESS CASE

SERVICE CHARACTER
DESCRIPTION
NAME ISTIC
Venus Venus is the second planet from the Sun

Earth Earth is the third planet from the Sun

Mars Despite being red, Mars is actually a cold place


Mercury is the closest
planet to the Sun and the Jupiter Jupiter is a gas giant and the biggest planet
smallest one in the entire
Solar System
Saturn Saturn is a gas giant with several rings

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COMPETITOR COMPARISON TABLE

ATTRIB MY COMPETIT COMPETIT COMPETIT


UTE BUSINESS OR A OR B OR C
PRICE USD$300 USD$320 USD$280 USD$350

QUALIT High Medium Low High


Y
AGE 18-50 20-40 18-45 40-50

REVIEW Good Bad Average Good

LOCATI United States Spain Italy England


ON
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TARGET
INTERESTS SALEM ABOUT HIM
WILSON
Neptune is the farthest planet
from the Sun. It's also the
Interest 1 Interest 2 fourth-largest object by
diameter

BUDGET
Interest 3 Interest 4
Museums -
Age: 25 years old 70%
Job occupation: Party - 25%
journalist
Interest 5 Interest 6 Location: Guatemala city Travel - 05%
Hobbies: reading
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IMPLEMENT, TRACK & MANAGE


PROGRESS
PROGRESS
STATUS LINK
Activity A -
www.slidesgo.com
05%

Activity B -
www.slidesgo.com
20%

Activity C -
www.slidesgo.com
15%

Activity D -
www.slidesgo.com
30%

Activity E -
Stand-by In progress www.slidesgo.com
Completed
15%

Activity F -
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15%
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CHANGE MANAGEMENT STRATEGY &


PLAN
SIZE OF THE CHANGE
EXTREME Change name Change name Change name Change name Change name

COMPLEXITY OF THE
HIGH Change name Change name Change name Change name Change name

CHANGE
MEDIUM Change name Change name Change name Change name Change name

MODERATE Change name Change name Change name Change name Change name

LOW Change name Change name Change name Change name Change name

HALF
1 TEAM 1 UNIT 1 DIVISION EXTREME
COMPANY

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IMPLEMENTING
04 CHANGES
You can enter a subtitle here if you need it

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SALES AND STRATEGY PLAN

1 2 3 4 5

IMPLEME INTERNA EXTERNA SALES SALES


NT L L PLAN STRATEG
EVERYT
Mercury is the ANALYSI
Venus is the ANALYSI
Earth is the Despite being JupiterYis a gas
HING
smallest planet secondSplanet S planet
beautiful red, Mars is giant and the
of them all from the Sun where we all live actually a cold biggest planet
place

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USD$350,50
0
Big numbers catch your audience’s attention

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ABOUT THE TERMS OF THE AGREEMENT


100
CLAUSE A
Saturn is a gas giant and
75
has several rings

CLAUSE B 50
Neptune is the farthest
planet from the Sun
25

CLAUSE C
The Sun is the star at the 0
center of the Solar Saturn Neptune Pluto
System
*To modify this graph, click on it, follow the link, change the data and paste the new graph here, replacing this one.
More info here

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USD$15,000
Pluto is now considered a dwarf planet

USD$30,000
The Moon is Earth’s only natural satellite

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MANAGEMENT APPROACH
Mercury is the closest Venus is the second Earth is the third planet
planet to the Sun planet from the Sun from the Sun

JANUARY FEBRUARY MARCH

JUNE MAY APRIL

Saturn is a gas giant and Jupiter is a gas giant Despite being red, Mars
has several rings and the biggest planet is actually a cold place

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STRATEGIC ALLIANCES

BUSINESS 1
Neptune is the farthest
planet from the Sun

BUSINESS 2
Pluto is now considered a
dwarf planet

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ANSWERS AND ARGUMENTS


FIRST
OUTCOME
Mercury is the smallest
planet of them all

WRITE YOUR WRITE YOUR


SECOND
QUESTION ANSWER HERE
OUTCOME
Venus is the second planet
HERE from the Sun

THIRD
OUTCOME
Earth is the beautiful
planet where we all live
together

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WATERFALL MANAGEMENT PLAN


Despite being red, Mars
REQUIREMEN is actually a cold place
TS
Jupiter is a gas giant and
DESIGN the biggest planet

Saturn is a gas giant and


IMPLEMENTA has several rings
TION
Neptune is the farthest
VERIFICATIO planet from the Sun
N
The Sun is the star at the
MAINTENANC center of the Solar
E System

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MATURITY MODEL

30% 50% 70%

BASIC STANDARD ADVANCED

Mercury is the closest planet Venus is the second planet Earth is the beautiful planet
to the Sun and the smallest from the Sun where we all live
one

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PROFITABILITY RATIOS
WORST BEST
PEER PEER
RETURN ON SALES 10% 70% 90%

RETURN ON EQUITY 20% 35% 60%

RETURN ON NET 5% 47% 85%


ASSETS
RETURN CAPITAL 65% 80% 95%
EMPLOYED
RETURN ON FUNDS 25% 45% 75%
EMPLOYED
Company A Company B Company C

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TOP 10 QUESTIONS OF BUSINESS PLANS


Mercury is the closest planet to the Sun Saturn is a gas giant and has several
1 and the smallest one in the Solar System 6 rings. It's composed of hydrogen and
helium
Venus has a beautiful name and is the
2 second planet from the Sun
Neptune is the farthest planet from the
7 Sun. It's an ice giant, so it’s really cold
there
Earth is the third planet from the Sun
3 and the only one that harbors life The Sun is the star at the center of the
8 Solar System
Despite being red, Mars is actually a
4 cold place. It's full of iron oxide dust
9 Pluto is now considered a dwarf planet
Jupiter is a gas giant and the biggest
5 planet in the entire Solar System
10 Ceres is located in the main asteroid belt

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DEMO MOCKUPS

You can replace the images


on the screen with your own
work. Just right-click on
them and select “Replace
image”

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OUR TEAM

RICHARD SAGE BOTEO


PHYLLIS
You can replace the You can replace the
image on the screen image on the screen
with your own with your own

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THAN
KS!
Does anyone have any questions?

addyouremail@freepik.com
+91 620 421 838
yourcompany.com

CREDITS: This presentation template was


created by Slidesgo, including icons by
Flaticon, and infographics & images by
Freepik

Please keep this slide for attribution

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ALTERNATIVE RESOURCES

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ALTERNATIVE RESOURCES
Here’s an assortment of alternative resources ● Document
whose style fits the one of this template: ● Fax
● Mouse
● Worldwide
PHOTOS:
● Travel
● Courier doing jobs logistics
● Protect
● Courier delivering parcel to client
● Network
● People working in call center
● Espresso
● Thumbs Up
ICONS: ● Emergency Call
● Coffee Cup ● Idea
● User ● Shipping
● Shopping ● Classroom

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RESOURCES
Did you like the resources of this template? Get ● Social Care
them for free at our other websites! ● One
● Two
● Three
PHOTOS:
● Four
● People working in call center (I)
● Five
● Portrait of woman working in call center
● Arm Wrestling
● People working in call center (II)
● ID
● Note
ICONS: ● Workplace
● Pallete ● Phone
● Complete ● Support
● Shopping ● Pie Chart

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JANUARY FEBRUARY MARCH APRIL MAY JUNE

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PHASE
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Premium infographics

Text 1 Text 2 Text 3


“Mercury is closest “Despite being red,
planet to the Sun Mars is actually a
and the smallest” very cold place”

Add the title here 2016 2017 2018 2019 2020

“Venus is the
“Neptune is the “Saturn is a gas
second planet from
farthest-known giant and has
the Sun and is
planet from the Sun” several rings”
terribly hot”

Text 4 Text 5 Text 6


Premium infographics

75% “Mercury is closest


planet to the Sun
and the smallest”

75%
“Mercury is closest
TITLE 1 planet to the Sun
and the smallest”

“Mercury is closest
planet to the Sun and
the smallest”
“Mercury is closest
planet to the Sun
and the smallest”
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