BAB I PENDAHULUAN

Latar Belakang Masalah

Kondisi Masalah

Identifikasi Masalah

Perumusan Masalah

Metoda Penelitian

Tujuan Penelitian

BAB II LANDASAN TEORI

Manajemen

Sistem Informasi Manajemen

Pemasaran

BAB III ANALISA SISTEM

Kondisi Obyektif Penelitian

Sistem yang sedang berjalan (Sistem Lama)

Hasil Analisa Sistem

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DAFTAR ISI

1. BAB I PENDAHULUAN ....................................................................................................................... 1

1.1. Latar Belakang Masalah ............................................................................................................ 1
1.2. Kondisi Masalah ........................................................................................................................ 3
1.3. Identifikasi Masalah .................................................................................................................. 3
1.4. Perumusan Masalah ................................................................................................................. 4
1.5. Metoda Penelitian .................................................................................................................... 7
1.6. Tujuan Penelitian ...................................................................................................................... 9
2. BAB II LANDASAN TEORI ................................................................................................................. 10
2.1. Manajemen............................................................................................................................. 10
2.2. Sistem Informasi Manajemen................................................................................................. 13
2.3. Pemasaran .............................................................................................................................. 15
3. BAB III ANALISA SISTEM.................................................................................................................. 16
3.1. Kondisi Obyektif Penelitian..................................................................................................... 16
3.2. Sistem yang sedang berjalan (Sistem Lama) .......................................................................... 19
3.3. Hasil Analisa Sistem ................................................................................................................ 30