ETIKA DAN FITSAFAT

KOMUNIKASI

Muhamad Mufid
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I(ATA ?EIIGA}ITAR

DATTARISI

EAGlAl,{ (ESATU
MIIAN F|6A[AT:5UATU PENGANTAR 1

BIB 1 Pengetian, Pe*embangan, dan

Mashh Da3ar ti1rafat,............................--,
A Prnqflt i ifar. ................,.. ........ ... .. ....1
B. tu'k€mbang r i|s a ial .... ... ... .... ... .... .. ,............ll
( M.alrh ndal.h Dd f qiat.. ... ... ... ...... ..,... . ..25

D. !'ku f 60tu5ludlKomrn ki i ... ... .... .... .. . ... , . . i 7

BA8 2 Fikafat dan Pe*embangan

lmu (omuiikari................-....,.,..,.............4t
A. (odErrikafar........ ...... .. ......... ...... ...,.,.45
I fid:nFituid l m!.... ... ... .. ... ... ... .. .......47
(. R!rif ei2td Agama .... ... ... ... ... .... .... ... . l ... , 5

D lil$faldrnpe €mb qan llmu Komri kitl... .. ,.. 52

!
BAB 1 (ebenann dalam Eti*a da tik.tat SAGIAI{ IGTIGA
(omunikasi................................................, 67
xlJtal TT AIIS: EIIl(AflOI
A. P€rqe hr (rbodd.. ............ ........ .,.. ...... ...67
BIB 7 tihafat, ttika, dan
B. (€bfl lmiahd (ebeniniNonImiah....... .69
I

( (et{d.n [!f $irlai ... ....... ..... ...... .. .....7]

D (eb€matrlblgiiNia tundimfllal .... ... ... ... ... 72
E. Matm P€ithq (ehemEn...... ... .. .............,. .71
f. Dllotomi K€b dalam (omu [iJ ... . ... .. ... ...76

BAGIAII IGOUA
t(Aitat{ FIL5AIAT(OMUI,II(AN 31
8AB 8
BAB 4 fl akikatrikafat (0munikai.,.....,................. 8l (onunift a5i......,.....
A. Ha[tatl qiat(onunitaii,,.. ..........................81
B. tumift R.hLan(e. ... ... ........ .. ...........85
d
( tumitini5tlplrenwlilteloii....... ...............90
D lEmiknnwril0cyR.Mmdt ...........................sr5
BIB I Tema Poko* dalam ftika dan til$fat 3AB 9

A. Mailsi*biqa P€li [u Komr niki . ... ........ ,... ... .93

B ftliologiKomm l.i... .. . .... ... ... .... .... , ,... I I l
. . ..

C (on!i[iritiekidaisihtlgi(ohmilai.,,..,....]28
::B 10
8tB 6 (omunik i5.bag.i Pr$erSimbolit..,........147
A Pengenian sim bo B itda kiorirne. ,.. ... .... ... .... 147

3 tumuiikar *baqa Prcje55lmb0ii,................. 151

simbo r1ite6t5i0ni5me...........,................... 158

D Pemilln 6turqe lloderr Med,.. ... ... ........ ..160
t. P.'mili, 6@rq! H$nt 8l!ms. ......... .........t65
 BAGIAN l(ETIGA
.,....,,.'..'.....'..''.''.......,.,.......67 xlJtat{ TEi4AIlS: [Tl(l l(oMUfl lIASl r7l
BAB 7 tikafat, lii ka, dan (0m un ik i...................171
*dlrKrb{ onlmiah......,,...6s
A. Penqe ian ti {i .... ... ... ... ... ... ... ... . .. . . . .... ..113
&iaran.... ... . .,,...,........ ... ........ ,.-71
3. Hubunq.nf sfat de lika ... ... ...,...... .......... .175
!.illl ail!idans1a1,..................,.72
t tu,beddn [tik, ft kt, rloc, d Agini...........]77
rlbrn .. ....... ............,,.. ,....... ..73
0 U6( Polol da am trika.. ... .. ....... ... ... ... .........131
6i dalam (omurlLrl ........ ....,,..,,..76
t. Srb€npd JmeddimEtNa...... .................. . .183
f. tulaltumM li5 ................... .................... .. 185

t t(AsL 81 BAB 3 P vaddalam ltika dan fihafat

l(omurikati....---............81 ltumuni*.si..........................................,..,. 187

rXonuiikasi,.. ... ..............,..........33 A Pe09e&[ Pi!ai..... ..... . ............... ............]87

ad ti iigan ,....... ... ............... ... ......35 B. N aiPivis........... .............. ... ... ... ... .........,.I 92
lrs \! ! lrh lohn.... ... ... .......... ...... s0 C. k iabaqi Nila Moi.. ...... ... ... .... .... ... , .. I 9l ,

bq R. Mlidt ., ........... ... ........ .... .....96 D, ftobhnat l, Priva dalam Med a ... ... ... ... .... ... I95

BA8 9 lbnfdenialitasdan Kepentingan Umum,..204

98 A. (onfd$ialit&*laqatllilai.............,............204
Fi P€hh Kom un ia 51 .....,.. ,.. ,....... ....93 3. lhfd.isialilar da am Ki$rwa(s9ite.. ....... ... ...205
a,}I].. .....................,.,,,..,.........111 ( (dif dnsalilarvos5(epstng Umlm........ ..210
*rifd.n slnleqi (om!i1ka51,,..,,.......118
8A3 t0 (.pentingan, T€Ianan Ekonomi,
Eg.i Pros Sirbolle.....,..,.. 147 dan Tanqqunq Jawab Soiia1........................ 2t2

iboh liEnlrlon me.... .... ............,,147 A T€l anllomm d hiqqmq

biqal Po* Simbolir.. .......... ... .......151 la{ab5$,,................................. ......212
3. N{ b€n fle*baqa (ekuatan
ti.nnme. ... ... ....... ......... .... ....158 tloioniB !.. ..... .................. .. ....... ...2r1
rF Heded Mod....... .... . .......... ... .160
( h099m9 hwib Soiial. ... .... . ......... ... .... ..219
iF Hlded B uns... ........ ......... .....165 0 l! Etoionldi am Med iiar ........ ... .... ... ... ..2?2
a
 i ku Mon I w6* (epeitingi i tkoiohi ... ....... ... ..221
a. llnirjeir(oMtk...
f. PeigdlhltlandalamP,atlitKomlnirai ... .....21l
0 Poqqlian (oif I (epot
G. Di5kusi(arur....,..,....... .. .... ... .... ...,... ,... ...,....,...235 [. 5umbs(onflitKrpntinq
BAg 1l (€bebasan dan T.nggung lawab f Media dan roif t (epflri
Muatan Peran.........,........,.,----------- 2,{) G Peidetaiiiledradaptonl
A. K0it6diki(elebim dan laigq!iq liwab DIITAR PUSTAI(A
,,,,,,,,,,,.,,,,,,,,,,, )40
8. Peiq! ankbeb an...... ......,,...,.. ..,... .. .. .242 TIIITAI{G PEIII'LII
t. Pe09e aiTin99!nqlawab...........,,. ..,..,. ...241
D P€nqe inP4 ........ ............... ... ,.,..,.245
E. hMoa .. ... . .... ...... ........................ ...246
t MmoiBat Mo, ....................... ......... ...255
6. Taig gun q l.wa b sosi.l Med i ........................ ... ....256

BAB 12 Stercolip dalam EtilG d.n tikafat

l(omunikari................,......... ................. 2t8
A tui9sliai5ttreolip........... . ... . .. ..253
3. Msqip!lvumu shreotipl... .... .. .. . ... 26r

c. Penn nseo[p dalan (0m ur ikas .. ... ... .. .. ... ..266

D. nfleotpBasMi mti5. ...... ... ...... .. ... .. .....269

t. 5rercotplvaitu...... ..,......... .. ...... .. ... .. ..111
L ftreotp06i9dogrn0reit5
slku M€ny mpdnq.... ... ..... ,.... .. ...,....232
G. lloeo$pAgama........................................284
H. M€lawin 5wet p . .... .. ... .... ... .. ... ...... ... 235

BAB l, (onflik(epenlingan dar 8udaya Populel..,287

A (o nflit (epst |gan ........ ... ... ... .... ... ....... ... ... .287
3 tunq€niin(0i11i1... .............................188
:f _li&oiomi . .. ..'5 ( hfn-j$i5(oni .......... .. ,.-- - -.-..... .289

.-: ilr! (omuik . .... .ljl 0. tunqslian(0 it (epst iqan . .. .......... ... ........ 292

, ', ', ]]5 t slmb€r(Nik(eplnthq .. ... .............. ....294

f. Medid (onil k (e|]st nq ...........................293

G. Pmdeldffte adap](o i[(erlnling .........]03
t'.
- t -.......................r00
DAITAR PI'STAKI 309
,' ''',, ', ']40
,lt!
.. 24? . TTNTANGPEI{ULIS

-:'j:n '.. ,. , '. ]1]

' ,'.,,'.'],6
... ..... l'16
: -{n" " '256

258

- , ' -' ' ,, ,, ,,, ,,,,,253

I stereotipl ....... .... . . ... .... .../61