S2 2016 359354 Tableofcontent

Corporate Social Performance Sebagai Motif Utama Implementasi Corporate Social responsibility PT
Gudang Garam, Tbk

KEN RETNO B, Prof. Dr. Susetiawan, S.U ; Dr. Krisdyatmiko, S.Sos., M.Si
Universitas Gadjah Mada, 2016 | Diunduh dari http://etd.repository.ugm.ac.id/
DAFTAR ISI
HALAMAN JUDUL ................................................................................................................. i

HALAMAN PENGESAHAN .................................................................................................. ii
SURAT PERNYATAAN ........................................................................................................ iii
HALAMAN PERSEMBAHAN .............................................................................................. iv
KATA PENGANTAR ............................................................................................................. vi
DAFTAR ISI ........................................................................................................................ viii
DAFTAR TABEL .................................................................................................................... x
DAFTAR GAMBAR .............................................................................................................. xi
INTISARI ............................................................................................................................... xii
BAB I PENDAHULUAN .........................................................................................................1
Latar Belakang ......................................................................................................................... 1
1. Isu-isu CSR di Indonesia ....................................................................................................1
2. CSR PT Gudang Garam, Tbk .............................................................................................3
Pertanyaan Penelitian ............................................................................................................... 6
Tujuan dan Manfaat Penelitian ................................................................................................ 7
Penjelasan Konsep CSR dan Implementasinya di Indonesia ....................................................7
1. Memaknai corporate social responsibility .........................................................................7
a. Corporate Social Responsibility .......................................................................................8
b.Corporate Social Performance ........................................................................................10
c. The pyramid of Corporate Social Responsibility............................................................12
2. Tata Kelola Corporate Social Responsibility ...................................................................18
3. PROPER (Program Penilaian Kinerja Perusahaan Dalam Pengelolaan Lingkungan
Hidup) ...............................................................................................................................25
4. PROPER dan Corporate Social Performance ...................................................................32
5. Corporate Social Responsibility: Karitatif vs Pemberdayaan ..........................................35
6. Implementasi CSR di Indonesia ......................................................................................40
BAB II METODE PENELITIAN ........................................................................................... 44
A. Jenis penelitian................................................................................................................. 44
B. Lokasi penelitian .............................................................................................................. 44
C. Informan .......................................................................................................................... 45
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Gudang Garam, Tbk
D. Teknik Pengumpulan Data............................................................................................... 53

E. Teknik Interpretasi Data ...................................................................................................55
F. Teknik Uji Keabsahan Data ..............................................................................................56
G. Waktu Penelitian ...............................................................................................................66
H. Kendala Yang Dihadapi ....................................................................................................66
BAB IIII MENGENAL PT GUDANG GARAM, TBK dan LINGKUNGANNYA ............ 70
1. Kota Kediri ..................................................................................................................... 70
2. Kelurahan Semampir ...................................................................................................... 76
3. Kelurahan Balowerti ....................................................................................................... 79
4. Kelurahan Dandangan.......................................................................................................82
5. Kelurahan Ngadirejo ....................................................................................................... 86
6. PT. Gudang Garam, Tbk ................................................................................................. 89
7. Kemitraan PT Gudang Garam, Tbk dan Harian Radar Kediri .........................................93
BAB IV MENGENAL SELUK-BELUK CSR PT GUDANG GARAM, Tbk ..................... 97
1. Pengantar ..........................................................................................................................97
2. Tata Kelola Corporate Social Responsibility PT Gudang Garam, Tbk .......................... 98
3. Menelisik Tata Kelola Corporate Social Responsibility PT Gudang Garam, Tbk .......... 99
a. CSR Tanpa Arahan: Organising identity: PT Gudang Garam, Tbk ...............................99
b. Ketidakjelasan Landasan CSR PT Gudang Garanm, Tbk ............................................105
c. Minimnya Kerjasama PT Gudang Garam, Tbk dalam CSR .........................................111
d. Implementasi CSR PT Gudang Garam, Tbk: Contoh Save Brantas .............................116
4. PT Gudang Garam, Tbk dalam Kerangka PROPER ..................................................... 120
a. Landasan PT Gudang Garam, Tbk melakukan CSR ....................................................120
b. Implementasi CSR di PT Gudang Garam, Tbk ............................................................125
5. Bentuk-bentuk Corporate Social Responsibility PT Gudang Garam, Tbk .....................140
a. Bantuan sosial ...............................................................................................................140
b. Pasar Ikan Semampir (Save Brantas) ............................................................................147
6. Wasana Kata ...................................................................................................................153
BAB V GENERAL MODEL MANAGEMENT CSR DAN PROPER .............................. 156
1. Pengantar ........................................................................................................................156
2. Menjembatani General Model of Managament CSR dan PROPER ..............................156
3. Menempatkan PT Gudang Garam, Tbk dalam Piramida CSR .......................................161
4. Kesimpulan .....................................................................................................................167
5. Penutup ...........................................................................................................................168
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Gudang Garam, Tbk
DAFTAR PUSTAKA ............................................................................................................172
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Gudang Garam, Tbk
DAFTAR TABEL
Tabel 1: Rincian Unit Analisis dan Informasi Penelitian ........................................................50
Tabel 2: Contoh Uji Keabsahan Data ......................................................................................61
Tabel 3: Mata Pencaharian Pokok Warga Kelurahan Semampir.............................................77
Tabel 4: Mata Pencaharian Pokok Warga Kelurahan Balowerti .............................................80
Tabel 5: Mata Pencaharian Pokok Warga Kelurahan Dandangan ...........................................84
Tabel 6: Mata Pencaharian Pokok Warga Kelurahan Ngadirejo .............................................88
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Gudang Garam, Tbk
DAFTAR GAMBAR
Gambar 1: The CSR Management Model ...............................................................................18
Gambar 2: Peta Administrasi Kota Kediri ...............................................................................71
Gambar 3: Struktur Organisasi PT Gudang Garam, Tbk .......................................................128
Gambar 4: Pos Polisi di Daerah Kuwak Dibangun oleh PT Gudang Garam, Tbk ................137
Gambar 5: Gedung Setyo Santoso yang dibangun oleh PT Gudang Garam, Tbk .................143
Gambar 6: Gerbang Pameran Pekan Budaya Kabupaten Kediri ...........................................143
Gambar 7: Bangunan Pasar Ikan Semampir ..........................................................................151
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Corporate Social Performance Sebagai Motif Utama Implementasi Corporate Social responsibility PT

Gudang Garam, Tbk

HALAMAN JUDUL ................................................................................................................. i

D. Teknik Pengumpulan Data............................................................................................... 53

DAFTAR PUSTAKA ............................................................................................................172

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