Persepsi dalam Komunikasi

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 Pengertian persepsi
(etimologis)

persepsi atau perception berasal dari

bahasa Latin perceptio; dari percipere,
yang artinya menerima atau mengambil
(Alex Sobur, 2003: 45).
 Pengertian menurut
Bimo Walgito (2010: 99) Slameto (1995: 102) Mulyana (Alex Sobur,
2003: 446)
suatu proses proses yang menyangkut
penginderaan, yaitu proses masuknya pesan atau persepsilah yang
diterimanya stimulus oleh informasi ke dalam otak menentukan kita memilih
individu melalui alat manusia. Melalui persepsi suatu pesan dan
indera (proses sensoris) -> manusia terus-menerus mengabaikan pesan yang
stimulus tersebut mengadakan hubungan lain. Semakin tinggi derajat
diteruskan -> proses dengan lingkungannya. keasaman persepsi
persepsi Hubungan ini dilakukan antarindividu, semakin
lewat indera. mudah dan semakin sering
mereka berkomunikasi ->
membentuk kelompok.
 Proses Terjadi Persepsi

01
adanya objek yang
menimbulkan stimulus ->
stimulus mengenai alat indra
-> diterima alat indera
diteruskan oleh syaraf
sensoris ke otak.
02
terjadi proses di otak sebagai
pusat kesadaran-> individu
menyadari apa yang dilihat,
didengar, diraba.
 Faktor Memengaruhi Persepsi

01 02 03
Objek yang dipersepsi Indera,saraf,pusat perhatian
saraf
Objek menimbulkan • Alat indera/reseptor -> alat langkah pertama sebagai
stimulus yang mengenai untuk menerima stimulus suatu persiapan dalam
alat indera atau reseptor • Syaraf sensoris -> alat rangka mengadakan
untuk meneruskan persepsi
stimulus yang diterima
reseptor ke pusat susunan
syaraf (otak sebagai pusat
kesadaran)
 Sifat Persepsi

Bersifat selektif Bersifat dugaan

● Seseorang melakukan seleksi pada hal

● menafsirkan suatu objek dengan makna
yang diinginkan saja, dan mengabaikan
yang lebih rangkap dari sudut pandang
yang lain.
● manapun.
Hanya mempersepsikan yang
● Informasi yang diterima ->
diinginkan atas dasar sikap, nilai, dan
diorganisasikan -> ditempatkan pada
keyakinan yang ada dalam diri
rincian yg terskema -> memperoleh
sesorang, dan mengabaikan
makna yang lebih umum.
karakteristik yang berlawanan
 Bersifat kontekstual

Tidak ada interpretasi atas suatu

pesan (verbal/non verbal) dan
tidak ada makna dari suatu
hubungan yang dapat diperoleh
tanpa menempatkannya pada
konteks/pola
 Kekeliruan dan Kegagalan Persepsi
01
Kesalahan atribusi
kesalahan proses dalam diri
internal kita untuk memahami
melalui informasi dan menduga
penyebab perilaku orang lain
(salah menaksir makna pesan
orang)
02
Efek halo
membentuk kesan menyeluruh
mengenai seseorang -> kesan tsb
menimbulkan efek yang kuat atas
penilaian kita akan sifat-sifatnya
yang spesifik (cenderung
mengelompokkan sifat-sifat secara
kaku)
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 01
Students
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“This is a quote, words full of wisdom that
someone important said and can make the
reader get inspired.”

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Sarah J. - 2 y/o Matthew K. - 3 y/o John G. - 4 y/o

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Matthew K.

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James P.

Angela M.

Petter H.
02 Monthly
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 Timeline

Day 2 Day 4
Mercury is the
Neptune is the
closest planet to
Despite being farthest planet Jupiter is the
the Sun
red, Mars is a biggest planet
cold place of them all
Day 1 Day 3
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 Follow the Progress

Mars Mercury Jupiter Venus

September Accomplished Accomplished Accomplished Improving

October Accomplished Accomplished Accomplished Accomplished

November

December

January

February
 Activities
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03
you need it
 Be Creative

Mercury Venus
Mercury is the closest Venus has a beautiful
planet to the Sun name, but it’s hot

Saturn Mars
Saturn is the ringed one Despite being red, Mars
and a gas giant is a cold place
A Picture Always Reinforces
the Concept

Images reveal large amounts of

data, so remember: use an image
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Next Semester
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04
A Picture Is Worth a Thousand
Words
 Steps

Jupiter is the biggest

of them all
Step 01

Venus has a beautiful Despite being red,

Step 03 02 Step
name Mars is cold

Mercury is the closest

04 Step
to the Sun
Awesome Words
 Notes

Mars Venus
Despite being red, Mars is Venus has a beautiful name
actually a cold place full of and is the second planet
iron oxide from the Sun

Jupiter Mercury
It’s a gas giant and the Mercury is the closest
biggest planet in the Solar planet to the Sun and the
System smallest one
 Graph

Venus has a
beautiful name

Jupiter is a gas
giant

Mars is a cold
Sep Nov Dec Jan place
To modify this graph, click on it, follow the link, change
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 Table

Mass Diameter Gravity

Mercury 0.06 0.38 0.38

Mars 0.11 0.53 0.38

Saturn 95.2 9.4 1.16

 Map

Mercury is the closest planet to the Sun

 4,498,300
Big numbers catch your audience’s attention
 333,000.00
earths is the Sun’s mass

24h 37m 23s

is Jupiter’s rotation period

386,000 km
is the distance between Earth and the Moon
 Percentage

35%
Mars
40% Despite being red, Mars
is a cold place
Mercury
Mercury is the closest
planet to the Sun 25%
Venus
Venus has a beautiful
name, but it’s hot
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● Flat back to school timetable ● Back to school concept with woman stud
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