LOGO
HALAMAN JUDUL
LEMBAR PENGESAHAN
HALAMAN PENGESAHAN
MOTTO............................................................................................................................vi
ABSTRAK.......................................................................................................................vii
KATA PENGANTAR.......................................................................................................ix
DAFTAR ISI.....................................................................................................................xi
DAFTAR TABEL...........................................................................................................xiii
BAB I PENDAHULUAN.................................................................................................1
A. Latar Belakang.......................................................................................................1
B. Rumusan Masalah..................................................................................................7
C. Tujuan Penelitian...................................................................................................7
D. Manfaat Penelitian..................................................................................................8
E. Penegasan Istilah....................................................................................................9
BAB II KAJIAN PUSTAKA..........................................................................................10
A. MINIGOLD/EMAS.............................................................................................10
B. PENGETAHUAN MINIGOLD...........................................................................13
C. FLUKTUASI HARGA MINIGOLD....................................................................15
D. TINGKAT PENDAPATAN.................................................................................19
E. KUALITAS PRODUK MINIGOLD....................................................................20
F. MINAT INVESTASI MINIGOLD......................................................................22
G. PENGARUH PENGETAHUAN MINIGOLD TERHADAP MINAT INVESTASI
MINIGOLD.................................................................................................................24
H. PENGARUH FLUKTUASI HARGA MINIGOLD TERHADAP MINAT
INVESTASI MINIGOLD............................................................................................25
I. PENGARUH TINGKAT PENDAPATAN TERHADAP MINAT INVESTASI
MINIGOLD.................................................................................................................26
J. PENGARUH KUALITAS MINIGOLD TERHADAP MINAT INVESTASI
MINIGOLD.................................................................................................................26
K. PENELITIAN TERDAHULU.............................................................................27
xi
L. KERANGKA BERFIKIR....................................................................................36
M. HIPOTESIS PENELITIAN..............................................................................37
BAB III METODE PENELITIAN..................................................................................38
A. Jenis Penelitian.....................................................................................................38
B. Ruang Lingkup Penelitian....................................................................................39
C. Subjek dan Objek penelitian.................................................................................40
D. Jenis dan Sumber Data.........................................................................................40
E. Populasi dan Sampel Penelitian............................................................................41
F. Instrumen dan Teknik Pengumpulan Data............................................................42
1. Instrumen penelitian.........................................................................................42
2. Teknik Pengumpulan Data...............................................................................46
G. Teknik Analisis Data............................................................................................47
1. Analisis Deskriptif............................................................................................47
2. Uji Asumsi Klasik/Prasyarat Regresi Linier Berganda.....................................49
3. Analisis Regresi Linier Berganda (Multiple Regressions)................................51
4. Koefiensi Deteerminasi (R Square)..................................................................52
5. Pengujian Hipotesis.........................................................................................52
BAB IV HASIL PENELITIAN DAN PEMBAHASAN.................................................55
A. Deskripsi Data......................................................................................................55
1. Pengetahuan Minigold......................................................................................55
2. Fluktuasi Harga................................................................................................56
3. Tingkat Pendapatan..........................................................................................57
4. Kualitas Minigold.............................................................................................57
5. Minat Berinvestasi Minigold............................................................................58
B. Hasil Analisis Data...............................................................................................58
1. Uji Keabsahan Data..........................................................................................58
2. Hasil Uji Asumsi Klasik...................................................................................61
3. Hasil Analisis Regresi Linier Berganda............................................................65
4. Hasil Analisis Koefisien Determinasi (R Square).............................................67
5. Hasil Uji Hipotesa............................................................................................68
C. Pembahasan..........................................................................................................71
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BAB V PEMBAHASAN................................................................................................76
A. Kesimpulan..........................................................................................................76
B. Saran-saran...........................................................................................................78
DAFTAR PUSTAKA......................................................................................................79
Lampiran..........................................................................................................................83
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DAFTAR TABEL
4.2 Tabel Analisis Skor Kuisioner Variabel Fluktuasi Harga Minigold ....... 56
xiv
4.12 Tabel Hasil Analisis Multiple Linier Regressions ................................... 65
xv
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