Halaman
KATA PENGANTAR...............................................................................vi
DAFTAR TABEL...................................................................................xiii
DAFTAR GAMBAR................................................................................xv
BAB I P E N D A H U L U A N
B. Identifikasi Masalah..................................................................6
C. Pembatasan Masalah...............................................................7
D. Perumusan Masalah.................................................................8
F. Manfaat Penelitian..................................................................10
A. Investasi..................................................................................12
B. Motivasi...................................................................................25
C. Investasi Digital.......................................................................28
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H. Penelitian Terdahulu...............................................................71
I. Kerangka Pemikiran.................................................................74
J. Hipotesis..................................................................................75
A. Jenis Penelitian.......................................................................81
B. Operasionalisasi Variabel.......................................................84
D. Teknik Sampling.....................................................................95
C. Analisis Validitas...................................................................122
D. Analisis Reliabilitas...............................................................132
1. Uji Normalitas.................................................................139
2. Uji Multikolinearitas........................................................141
3. Uji Homoskedastisitas....................................................142
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G. Analisis Regresi Linear ........................................................143
A. Simpulan...............................................................................164
B. Saran.....................................................................................168
DAFTAR PUSTAKA............................................................................171
LAMPIRAN .........................................................................................177
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DAFTAR TABEL
Halaman
xiii
Tabel 4.11 Hasil Uji Validitas Variabel Pengetahuan (X 1)...................123
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Tabel 4.28 Hasil Uji Multikolinearitas...................................................141
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DAFTAR GAMBAR
Halaman
xvi
xvii