PROGRAM INISIATIF

Badan Pengelola Tabungan Perumahan Rakyat

BP TAPERA

http://www.free-powerpoint-templates-design.com
 PROGRAM INISIATIF

KOMUNIKASI TINGKAT ATAS

Koordinasi Lintas Pejabat setingkat Gubernur dalam rangka
mempreasure agar program BP Tapera berjalan di wilayah
pemangku jabatan

SUPPORTING IT
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PUBLIKASI
- Podcast Virtual
- Sosmed Ads
- ILM TV Nasional
KOMUNIKASI TINGKAT ATAS

Koordinasi Pejabat Tingkat Tinggi

Mengkolaborasikan dengan pihak terkait agar program BP TAPERA

berjalan di wilayah Pejabat setempat

Mendorong agar Program BP TAPERA berjalan di tingkat daerah

berjalan sesuai yang diinginkan BP TAPERA

Membuat event offline talkshow dengan Narasumber pejabat (Gubernur)

dan Narasumber terkait dalam rangka mempromosikan Program BP
TAPERA
SUPPORTING IT

60%
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PUBLIKASI

PODCAST VIRTUAL SOSMED ADS ILM TV NASIONAL

PUBLIKASI

PODCAST VIRTUAL

Durasi 15 Menit, 1 minggu 1 episode rutin

Dipandu oleh Host yang menarik dan smart.

Menghadirkan Narasumber secara online yang kompeten

(Pejabat daerah, Pemangku Kebijakan, serta anggota
TAPERA yang sudah merasakan keuntungan)
PUBLIKASI

SOCIAL MEDIA ADVERTISING

Twitter, Facebook, YouTube, Instagram Ads

Beriklan dengan target sasaran yang diinginkan

Harga relative rendah

PUBLIKASI

ILM TV NASIONAL

Membuat produksi iklan layanan masyarakat sesuai target

sasaran BP TAPERA dengan konsep yang menarik

Memilih stasiun tv yang tepat untuk penayangan ILM dengan

sasaran BP TAPERA

Jangkauan lebih luas

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Fully Editable Shapes
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