DAFTAR PUSTAKA

Aliansi Organis Indonesia. 2010. Statistik Pertanian Organik Indonesia (SPOI)

2010. Jakarta : AOL
Ameriana, Mieke. 2004. Kesediaan Konsumen untuk Membayar Premium serta
Kepeduliaan Petani terhadap Usaha Pengurangan Residu Pestisida pada
Sayuran Tomat. Disertasi Doktor Program Pascasarjana Universitas
Padjadjaran.
Ameriana, M., W. Adiyoga dan T.A. Soetriasno. 1999. Kesediaan untuk
Membayar Komoditas Sayuran dalam Kaitannya dengan Kualitas Produk
dan Karakteristik Konsumen. J. Hort 9 (3) : 243 248.
Ariyawardana et al., 2009. Consumers Willingness to Pay for Organic Ethnic
Speciality Produce in USA. International Conference on Applied
Economic.
Armidin, Rama Putra. 2007. Strategi Pengembangan Usaha Gerai Pangan
Organic Vegetables Kemang Timur Jakarta Selatan. Skripsi. Bogor :
Institut Pertanian Bogor.
Aryal K.P., Chaundhary P., Pandit S., Sharma G. 2009. Consumers Willingness to
Pay for Organic Products. The Journal of Agriculture and Environment
Vol: 10, June.
Badan Penelitian dan Pengembangan Pertanian. 2005. Prospek Pertanian Organik
di Indonesia. Melalui http://www.litbang.deptan.go.id/berita/one/17/
Beharrel, B. and Macfie, J.H. (1991). Consumers attitudes towards organic foods.
British Food Journal, Vol. 93 (2), 25-30.
Bonti-Ankomah, S. and Yiridoe, E.K. (2006). Organic and Conventional Food: A
literature review of the economics of consumer perceptions and
preferences. Retrieved March 3, 2008, from http://www.organicagcentre.ca
Daulay, Wenni M. 2012. Analisis Proses Pengambilan Keputusan Pembelian dan
Kesediaan Membayar (Willingness to Pay) Mie Instant Sayur di Serambi
Botani, Botani Square, Bogor. Skripsi : Institut Pertanian Bogor.
Elkington (1991), Elkington, H. and Makower (1998). The Green Consumers.
New York. Penguin Books.

78

79

Engel, James F. Blackwell, Roger D. & Miniard, Paul W. (1994). Perilaku

Konsumen (6th ed.). Jakarta : Binarupa Aksara.
Ghozali, Imam. 2005. Analisis Multivariat dengan Program SPSS. Edisi ke-3.
Badan Penerbit UNDIP. Semarang.
Gujarati, Damondar. 1998. Ekonometrika Dasar. Edisi Indonesia. Cetakan Kedua.
Jakarta : Erlangga
Lee, Y-S, Yoo, .H. 2011. Willingness to Pay for GMO Labeling Policies The Case
of Korea. Journal of food Safety 31 (2011): 160 168.
Hanley, N. and C.L. Spash. 1993. Cost Benefit Analysis and The Environment.
J. Setiadi, Nugroho. 2003. Perilaku Konsumen. Jakarta : PT Kencana Prenanda
Media.
Kotler, Philip. 2005. Manajemen Pemasaran. Jakarta : PT Indeks Kelompok
Gramedia.
Laroche, et al. (2011). Targeting Consumers Who Are Willing to Pay More For
Enviromentally Friendly products. Journal of Consumer Marketing, Vol.
18, No. 6, pp 503 520.
Manuhutu M, Bernard TW. 2005. Bertanam Sayuran Organik Bersama Melly
Manuhutu. Jakarta : PT. Agromedia Pustaka.
Nababan, Tongam. 2008. Aplikasi Willingness to Pay dalam Proksi terhadap
Variabel Harga : Suatu Model Empirik dalam Estimasi Permintaan Energi
Listrik Rumah Tangga. Jurnal Organisasi dan Manajemen, Vol. 4, Nomor
2.
Natasha, Christdavina. 2013. Analisis Willingness to Pay terhadap Pelanggan
Sayuran Organik Agatho Bina Sarana Bakti. Skripsi. Bogor : Institu
Pertanian Bogor.
Nazir, Moh. 2005. Metode Penelitian. Bogor: Ghalia Indonesia.
Ottman. 1992. Green Marketing Challenges and Opportunities for The New
marketing Age. Lincolnwood : NTC Publishing Group.
Peter, J Paul and Olson, Jerry C. 2010. Consumer Behaviour and Marketing
Strategy. Ninth Edition. McGrew Hill International Edition

80

Philip, B, Dipeolu, AO. 2010. Willingness to Pay for Organc Vegetable in

Abeokuta South West Nigeria. African Journal of Food Agriculture
Nutrition and Development. Online Vol. 10 no. 11 November 2011.
Priscilia, Monica. 2014. Kesediaan Membayar (Willingness to Pay) Konsumen
dalam Mengkonsumsi Sayuran Organik di Lotte Mart Festival City Link,
Bandung. Skripsi : Universitas Padjadjaran
Saragih SE. 2008. Pertanian Organik : Solusi Hidup Harmoni dan Berkelanjutan.
Cetakan 1. Jakarta : Penebar Swadaya.
Satrio, Samsudin. 2004. Kiat Bercocok Tanam Organik. Jakarta: Dhuafa
Republika
Schiffman, Leon & Kanuk, Leslie. 2006. Perilaku Konsumen. Jakarta: PT Indeks.
Silalahi, Novita. 2012. Faktor-faktor yang Mempengaruhi Pelanggan Berbelanja
Produk Fresh Food di Tiara Dewata Denpasar. Denpasar : E-Jurnal
Agribisnis
dan
Agrowisata.
www.ojs.unud.ac.id/index.php/JAA/article/view/4861/13647\
Simonson, I & Drolet A. 2003. Anchoring Effects on Consumers Willingness to
Pay and Willingness to Accept. Research Paper Series No. 1787. Stanford
Graduate School of Business. Melalui www.papers.ssrn.com
Soedibyaningsih, T. 1993. Residu Pestisida dalam Bahan Makanan anak Balita
Keluarga Petani di Daerah Lembang dan Pangalengan. Disertasi.
Universitas Padjadjaran.
Steenkamp, J.B.E.M dan H.C.M van Trijp. 1898. A Methodology for estimating
the Maximum Price Consumers Are Willing to Pay in Relation to
Perceived Quality and Consumer Characteristics.
Sugiyono. 2012. Perilaku Konsumen : Teori dan Penerapan dalam Pemasaran.
Jakarta: Ghalia Indo.
Sutanto R. 2002. Pertanian Organik : Menuju Pertanian Alternatif dan
Berkelanjutan. Yogyakarta: Penerbit Kanisius.
Waldrum, J. D, P. L Badri and J. P Spandley. 1996. Pesticide Residues in Food :
The Safety Issue. Southern Extension and Research Activity Information
Exchange Group 1. U.S. Department of Agriculture Extension Service

81

National Agriculture Pesticide Impact Assessment Program Project 03EPIX-1-145.