REPRESENTASI NILAI-NILAI BUDAYA

KERATON YOGYAKARTA PADA FILM PENDEK

MARAK MRESANI PANJI SEKAR

PROPOSAL

Disusun Oleh :

Dany Ananda Nur P.S

18033000142

PROGRAM STUDI ILMU KOMUNIKASI

FAKULTAS ILMU SOSIAL DAN POLITIK

UNIVERSITAS MERDEKA MALANG

2023
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DAFTAR ISI

BAB I PENDAHULUAN

A. Latar Belakang.............................................................................................. 1
B. Rumusan Masalah........................................................................................ 9
C. Tujuan Penelitian.......................................................................................... 9
D. Manfaat Penelitian........................................................................................ 9

BAB II KERANGKA DASAR TEORI

A. Konsep Film.................................................................................................. 10
B. Representasi.................................................................................................. 15
C. Semiotika Model Roland Barthes............................................................... 18
D. Konsep Youtube Sebagai Media Infofrmasi.............................................. 21
E. Konsep Seni Budaya.................................................................................... 26
F. Teori Budaya................................................................................................. 32

BAB III METODE PENELITIAN

A. Jenis Penelitian............................................................................................. 37
B. Fokus Penelitian............................................................................................ 38
C. Unit Analis.................................................................................................... 38
D. Teknik Pengumpulan Data.......................................................................... 39
E. Teknik Analisis Data.................................................................................... 40
F. Keabsahan Data............................................................................................ 42
G. Jadwal Penelitian.......................................................................................... 43

DAFTAR PUSTAKA.............................................................................................. 44