Petunjuk :
1. Buatlah kelompok dengan anggota 4-5 orang
2. Browsing internet/ membaca buku literature untuk menyelesaikan soal berikut
3. Semua anggota harus berpartisipasi aktif
Pertanyaan :
1. Identifikasilah pengertian dari media promosi !
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2. Identifikasilah fungsi/ tujuan dari media promosi !
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3. Identifikasilah jenis-jenis media promosi (konvensional dan modern) !
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NEXT
4. Jelaskan kelebihan dan kekurangan masing-masing media promosi berikut !
1 Brosur
2 Spanduk
3 Baliho
4 Banner
5 Majalah
6 Merchandise
7 Internet
8 Email
9 Sosial Media
10 Video
11 Influencer Marketing
12 Mouth to Mouth
13 ……………………………………
14 ……………………………………
5. Menurut kalian, media promosi apakah yang paing efektif di zaman sekarang? Jelaskan
alasannya!
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Kesimpulan :
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