ANALISIS KELAYAKAN INVESTASI BISNIS

ANALISIS ASPEK
LINGKUNGAN
3
SWOT Analisis & Rekomendasi

2 Strategi Bisnis (Investasi)

Analisis Lingkungan Eksternal (Analisis Pesaing, Analisis

Kondisi Ekonomi, Analisis Kondisi Politik & Sosial)
1
Analisis Lingkungan Internal
(Analisis Sumber Daya dan Analisis Kapabilitas internal)
1
ANALISIS LINGKUNGAN INTERNAL
Internal Analysis
Analsisi Lingkungan
Internal adalah proses
evaluasi diri (perenungan)
diri berdasarkan data dan
pengalaman internal
untuk melihat sejauh
mana sumber daya yang
dimiliki maupun
kapabilitas yang dimiliki
dapat memberikan
kemungkinan tumbuh dan
berkembang bagi bisnis
atau investasi yang
direncanankan.
Bagaimana Resource dan
Kapabilitas Semakin
Memungkinkan Tujuan Investasi
Tercapai (Meminimasi
Ketidakpastian / Resiko)
Sumber Daya Financial
• Pre-Study
• Investasi (Asset)
• Modal Kerja
Sumber Daya Manusia
• Pimpinan
• Manajer
• Pekerja Teknis (Engineer)
Teknologi Inti
Infrastruktur / Aset
Sumberdaya &
Kapabilitas Yang
Dijadikan Objek
Evaluasi & Analisis
Pengalaman Insitusional
Kemampuan Jaringan
- Pengalihan sumberdaya
- Backing
- Supporting
Lainnya
 2 Analisis Lingkungan Eksternal
Melihat kondisi lingkungan persaingan guna
Analisis mendapatkan gambaran posisi kita relatif
terhadap persaingan, kemudian melakukan
Persaingan identifikasi kesempatan (peluang) dan
ancaman bagi usaha yang akan dijalankan

Analisis Melihat kondisi perekonomian dengan

melakukan analisa terhadap indikataor-
Kondisi indikator perekonomian yang ada terutama
yang dapat berpengaruh bagi kelangsungan
Ekonomi usaha.

Bagaimana Kondisi Ekonomi dan Tingkat Persaingan

yang ada Semakin Memungkinkan Tujuan Investasi
Tercapai (Meminimasi Ketidakpastian / Resiko)
Analisa Persaingan Lingkungan Eksternal
ANALISA KONDISI PEREKONOMIAN

Analisa Tingkat Pertumbuhan Ekonomi dan Arah Perkembangan

1 Ekonomi Kedepan.

Analisa Tingkat Inflasi Dan Daya Beli Masyarakat

2

3 Analisa Tingkat Suku Bunga

Analisis Lingkungan Internal
AGENDA

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