Unit Kegiatan Mandiri BIGLM X -3.7/4.

7/2/1

UKBM BIG-LM-3.7/4.7/2/7-1

IKLAN KEGIATAN (EVENT)

1. Identitas
a. Nama Sekolah : SMA Negeri 1 Grogol
b. Nama Mata Pelajaran : BAHASA & SASTRA INGGRIS
c. Semester :2
d. Alokasi Waktu : 6 jp
e. KompetensiDasar :

3.7 Membedakan fungsi sosial, struktur teks, dan unsur kebahasaan beberapa teks
khusus dalam bentuk iklan dengan memberi dan meminta informasi terkait
kegiatan (event), sesuai dengan konteks penggunaannya
4.7 Iklan kegiatan (event)
4.7.1 Menangkap makna secara kontekstual terkait fungsi sosial, struktur teks dan
unsur kebahasaan teks khusus dalam bentuk iklan kegiatan (event)
4.7.2 Menyusun teks khusus dalam bentuk iklan kegiatan (event), lisan dan tulis,
dengan memperhatikan fungsi sosial, struktur teks, dan unsur kebahasaan,
secara benar dan sesuai konteks

f. TujuanPembelajaran :

Dalam pembelajaran ini, kalian akan mempelajari beberapa bentuk iklan. Kalian
diharapkan bias menganalisa fungsi social, struktur teks, unsure kebahasaan dan
informasi yang ada dalam iklan yang kalian baca. Kalian juga diharapkan dapat
menghayati dan mengamalkan ajaran agama yang dianut, mengembangkan sikap
jujur, peduli, dan bertanggung jawab, serta dapat mengembangkan kemampuan
berpikir kritis, berkomunikasi, berkolaborasi, berkreasi.

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 Unit Kegiatan Mandiri BIGLM X -3.7/4.7/2/1

2. Peta Konsep

ADVERTISEMENT

Kinds
Definition
Purpose Charateristics
Structures Examples

3. Proses Belajar
a) Read and learn the materials
BAGAIMANA about advertisement from
CARA different sources
BELAJARNYA b) Complete all the tasks in this
dengan “UKB” on your own book.
c) You can work individually or with
UKB ini? your friend(s), and if you have
finished with all the tasks, you
may take the formative test and
continue to the next “UKB.”
a. BRAIN STORMING
Sebelummempelajarimateri,
cermatigambarberikutdanjawabpertanyaannya.
Observe the picture and answer the
following questions.
Have you ever been to any comedy
show?
How do you usually get the
information about the show?
If you see the flier entitled “Comedy
Night,” what information that you will
see?
Do you need to get a ticket into the
show?

WHAT’S After answering the questions

above, learn some vocabularies
NEXT? related to the topic.

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 Unit Kegiatan Mandiri BIGLM X -3.7/4.7/2/1

Untukmemahamimateri, silahkanKalianpelajaridahulukosakataberikut.

Read and learn some vocabularies that are used in this section.
WORD DEFINITION
Advertisement A piece of writing that tries to persuade people to buy a product or
service, or a piece of text that tells people about a job, etc
Persuasive able to cause people to do or believe something
Eye catching attractive
Job vacancy Job that is available for someone new to do

To check your understanding on the words, fill in the blanks with the most
appropriate words you have just learnt.
1. We weren't shown any … evidence that he had committed the crime.
2. I applied for the position as soon as I read … on the newspaper yesterday.
3. Before deciding to by this product, I have already well-informed by its ….

b. Main Activity

TASK 1
Observe the pictures and match them with the most suitable product being
advertised.

Movie Comedy performance Beauty mask Beauty cream

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 Unit Kegiatan Mandiri BIGLM X -3.7/4.7/2/1

Read and understand the different kinds of advertisement below.

1 2

3 4

Answer the following questions.

Are all of those pictures above advertisement?Why?
What do you think the purpose of the writer to write those advertisement?
What kinds of advertisements are they?
Do you find the similarity(s) on the pictures above?
If your answer is ‘yes’, answer these questions: how can they be similar? In what
way they are similar?

Jika kalian mengalamikesulitandalammenjawabpertanyaan di atas,

bacalahpanduanberikut.

In order to help you answer the questions above, read these following
guidelines.
1. Read the definition of advertisement.
2. Read the information found on the pictures.
3. Note down important information from each picture.
4. Categorize the information you have collected.

Okay, let’s follow the steps.

1. Advertisement is defined as a piece of writing that tries to persuade people
to buy a product or service, or a piece of text that tells people about a job, etc

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 Unit Kegiatan Mandiri BIGLM X -3.7/4.7/2/1

2. All of those four pictures contain information and try to persuade us

(readers) to do something, those are:
• Picture 1: advertisement of toothbrush
• Picture 2: advertisement of a concert
• Picture 3: job advertisement
• Picture 4: carnival advertisement
3. The information from each picture is as follow:
Picture Kinds (Title) of Detail information (explanation)
advertisement
1 advertisement of Characteristics of the tootbrush
toothbrush Produser of the tootbrush/ brand
Link of the producer/brand
2 advertisement of a The event
concert Time of the event
Place of the event
Contact of the committee
3 job advertisement Vacant job
Requirement of the applicants
Contact information of the job announcer
4 carnival The event
advertisement Time of the event
Place of the event
Targeted audience
Contact of the announcer

Aha, I’ve got an idea how to

AHA!!! learn ADVERTISEMENT

text
Let’s continue!

TASK 2

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 Unit Kegiatan Mandiri BIGLM X -3.7/4.7/2/1

Adapted from:
https://www.teachingenglish.org.uk/sites/teacheng/files/Advertisement%20storyboard%20worksheet.pdf

EVALUATION FOR TASK 1 & 2

Check your understanding by answering the following questions.
1. Explain using your own word: what is advertisement?
______________________________________________________________________________________
2. From the reading as well as the examples of the advertisement provided,
explain the structures of an advertisement.
______________________________________________________________________________________
3. From the reading as well as the examples of the advertisement provided,
identify the function of writing an advertisement.
______________________________________________________________________________________
4. From the reading as well as the examples of the advertisement provided,
analyze the tenses used in a written advertisement.
______________________________________________________________________________________

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 Unit Kegiatan Mandiri BIGLM X -3.7/4.7/2/1

5. From the reading as well as the examples of the advertisement provided,

identify the different kinds of advertisement.
______________________________________________________________________________________

If you have done with the evaluation for UKB1 task 1&2 above, you may
continue to UKB1 task 3.

TASK 3

GET IT DONE!!!
What do you understand about advertisement so far?
What information do you usually read in advertisements?

Write an advertisement for an event.

Sebelummenyusunsebuahteksiklan (advertisement),
silahkanKalianjawabpertanyaan-pertanyaan di bawahini.

1. Would you like to conduct a formal event? Why/why not?

________________________________________________________________________________________
2. Would you like to attend to a formal event? Why/ why not?
________________________________________________________________________________________
3. If you are assigned to organize a formal event:
a. What kind of formal event you will have?____________________________________
b. Where and when is it?__________________________________________________________
c. How much is the ticket?________________________________________________________
d. What is the event for?__________________________________________________________
e. Whom do people have to contact if they want to join the event?___________
f. Why is the event necessary? ___________________________________________________

From your answers for the previous questions, complete the mind map
below.
______(name of the event)____ ____(where?)___

____(when?)___
Setting __(Yes)______(how much?)___

Ticket ____(No)____

____(Name?)___
Target of the event
____(Phone number?)___
Contact information

Why is it necessary?

event committee

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 Unit Kegiatan Mandiri BIGLM X -3.7/4.7/2/1

After completing the mind map, make a draft for your writing.

LIST OF INFORMATION FROM THE PLANNED

MIND MAP VISUAL/GRAPHIC/PICTURE
_____________________________________________
_____________________________________________
_____________________________________________
_____________________________________________
_____________________________________________
_____________________________________________
_____________________________________________

After completing the draft, now please write your own advertisement
based on the draft.

Writing Checklist.

Setelahmenyusunsebuahteksiklan (advertisement) di kegiatanbelajar 3,

silahkancektulisanKalianmenggunakan checklist di bawahini.

Mention title/type of event.

Mention detail information/ explanation.

Use correct construction of the sentences (present dan/atau future

tense).

All of the words are spelled correctly (correct spelling).

Use appropriate punctuation (comma, full-stop, etc.) and capitalization.

Have neat writing and interesting illustration.

Semua poin di atas harus tercentang. Jika ada yang belum, revisi kembali tulisan
Kalian dan lakukan pengecekan ulang.

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 Unit Kegiatan Mandiri BIGLM X -3.7/4.7/2/1

EVALUATION FOR TASK 3

Check your understanding by answering the following questions.
1. How can you advertise an event?
__________________________________________________________________________________________
2. How can you write an advertisement?
__________________________________________________________________________________________
3. What kinds of information must be available in an advertisement?
__________________________________________________________________________________________
4. How can you organize the information in an advertisement?
__________________________________________________________________________________________
5. Why do people make an advertisement?
__________________________________________________________________________________________
6. How is the language used in an advertisement?
__________________________________________________________________________________________
7. Where do you usually find an advertisement?

c. Closing
BagaimanaKaliansekarang?
Setelah Kalian belajar bertahap dan berlanjut melalui kegiatanbelajar 1,
2,dan 3, berikut diberikan Tabel untuk mengukur diri Kalian terhadap
materi yang sudah Kalian pelajari. Jawablah sejujurnya terkait dengan
penguasaan materi pada UKB ini di Tabel berikut.

Tabel Refleksi Diri Pemahaman Materi

No Pertanyaan Ya Tidak
1. Apakah Kalian telah memahami definisi teks iklan
(advertisement)?
2. Dapatkah Kalian menjelaskan fungsi sosial,
struktur teks, dan unsure kebahasaan dari teks
iklan (advertisement)?
3. Dapatkah Kalian menjelaskan macam-macam teks
iklan (advertisement)?
4. Dapatkah Kalian menyusun sendiri teks iklan
(advertisement)?

Jika menjawab “TIDAK” pada salah satu pertanyaan di atas, maka

pelajarilah kembali materi tersebut dalam sumber belajar yang
disarankan di “Materi Pembelajaran” serta sumber lain yang relevan,
pelajari ulang kegiatan belajar 1, 2, atau 3 yang sekiranya perlu Kalian
ulang dengan bimbingan Guru atau teman sejawat. Jangan putus asa

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 Unit Kegiatan Mandiri BIGLM X -3.7/4.7/2/1

untuk mengulang lagi!.Dan apabila Kalian menjawab “YA” pada semua

pertanyaan, “you have done a great job!” maka lanjutkan berikut.

Dimanaposisimu?
Ukurlah diri Kalian dalam menguasai materi teks iklan (advertisement)
dalam rentang 0 – 100, tuliskan kotak yang tersedia.

Setelah Kalian menuliskan penguasaanmu terhadap materi teks iklan

(advertisement), lanjutkan kegiatan berikut untuk mengevaluasi
penguasaan Kalian!.

Ini adalah bagian akhir dari UKB materi teks iklan (advertisement),
mintalah tes formatif kepada Guru Kalian sebelum belajar ke UKB
berikutnya. Sukses untuk Kalian!!!

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