4/PP/2018
SKRIPSI
Oleh:
Az Zahrawaani
NIM 1405114
2018
PENGEMBANGAN DAYA TARIK WISATA BUDAYA KABUPATEN
KARAWANG
Oleh :
Az Zahrawaani
1405114
Sebuah skripsi yang diajukan untuk memenuhi salah satu syarat untuk
memperoleh gelar Sarjana Pada Departemen Pendidikan Geografi FPIPS
Universitas Pendidikan Indonesia
© Az Zahrawaani, 2018
Universitas Pendidikan Indonesia
Desember 2018
/
cfi'ad
ABSTRAK
PENGEMBANGAN DAYA TARIK WISATA BUDAYA KABUPATEN
KARAWANG
Oleh:
Az Zahrawaani
1405114
Dosen Pembimbing:
Prof. Dr. Hj. Enok Maryani, M.S
Bagja Waluya, S.Pd, M.Pd
ABSTRAK ................................................................................................................
ABSTRACT ..............................................................................................................
KATA PENGANTAR ............................................................................................. i
UCAPAN TERIMA KASIH ................................................................................... ii
DAFTAR ISI .......................................................................................................... iv
DAFTAR GAMBAR ............................................................................................ vii
DAFTAR TABEL .................................................................................................. ix
BAB I PENDAHULUAN ....................................................................................... 1
A. Latar Belakang ............................................................................................... 1
B. Rumusan Masalah.......................................................................................... 4
C. Tujuan Penelitian ........................................................................................... 5
D. Manfaat Penelitian ......................................................................................... 5
E. Struktur Organisasi Skripsi ............................................................................ 6
BAB II KAJIAN PUSTAKA .................................................................................. 8
A. Daya Tarik Wisata ......................................................................................... 8
1. Daya Tarik Wisata Budaya........................................................................ 11
2. Budaya Dan Kebudayaan .......................................................................... 15
B. Konsep Dan Karakteristik Wisatawan ......................................................... 21
1. Karakteristik Wisatawan ........................................................................... 24
C. Konsep Pengembangan Pariwisata .............................................................. 26
1. Pengembangan Objek Wisata .................................................................... 28
BAB III METODE PENELITIAN........................................................................ 31
A. Metode Penelitian ........................................................................................ 31
B. Lokasi Penelitian dan Variabel Penelitian ................................................... 31
1. Lokasi Penelitian ....................................................................................... 31
2. Variabel Penelitian .................................................................................... 33
C. Pendekatan Penelitian .................................................................................. 35
D. Populasi dan Sampel .................................................................................... 35
1. Populasi ..................................................................................................... 35
2. Sampel ....................................................................................................... 36
iv
E. Alat dan Bahan ............................................................................................ 37
F. Teknik Pengumpulan Data .......................................................................... 38
1. Angket/ Kuisioner ..................................................................................... 38
2. Observasi ................................................................................................... 38
3. Studi Literature dan Dokumentasi............................................................. 38
G. Teknik Pengolahan Data .............................................................................. 39
1. Editing ....................................................................................................... 39
2. Coding ....................................................................................................... 39
3. Entry .......................................................................................................... 39
4. Tabulating.................................................................................................. 39
H. Teknik Analisis Data ................................................................................... 39
1. Analisis persentase .................................................................................... 39
2. Skala Ordinal ............................................................................................. 40
3. Pengharkatan (Scoring) ............................................................................. 41
4. Skala Interval ............................................................................................. 42
5. Analisis Data SWOT ................................................................................. 44
6. Metode Deskriptif ..................................................................................... 45
I. Alur Penelitian ............................................................................................. 46
BAB IV HASIL DAN PEMBAHASAN .............................................................. 47
A. Hasil Penelitian ............................................................................................ 47
1. Gambaran Umum Lokasi Penelitian ......................................................... 47
2. Karakteristik Wisatawan ........................................................................... 53
3. Daya Tarik Wisata Budaya Berdasarkan Harkat ....................................... 65
4. Penilaian Daya Tarik Wisata Budaya Kabupaten Karawang .................. 101
5. Strategi Pengembangan Daya Tarik Wisata Budaya Kabupaten Karawang
Berdasarkan SWOT ................................................................................. 102
B. Pembahasan Penelitian .............................................................................. 104
1. Karakteristik Wisatawan pada Wisata Budaya Kabupaten Karawang .... 104
2. Daya Tarik Wisata Budaya Kabupaten Karawang .................................. 106
3. Keterkaitan Karakteristik Wisatawan dengan Kemenarikan Wisata Budaya
..................................................................................................................111
4. Pengembangan Wisata Budaya Kabupaten Karawang ........................... 113
BAB V SIMPULAN, IMPLIKASI, DAN REKOMENDASI ............................ 121
v
A. Simpulan .................................................................................................... 121
B. Implementasi Terhadap Pembelajaran Geografi ....................................... 122
C. Rekomendasi ............................................................................................. 123
DAFTAR PUSTAKA ......................................................................................... 125
vi
DAFTAR GAMBAR
vii
Gambar 4. 38 Ketersediaan Toilet dan Air Bersih Candi Jiwa ............................. 94
Gambar 4. 39 Ketersediaan Toilet dan Air Bersih Museum Batujaya .................. 94
Gambar 4. 40 Ketersediaan Tempat Makan Objek Wisata Maqam Syekh Quro . 96
Gambar 4. 41 Ketersediaan Tempat Makan Objek Wisata Candi Jiwa ................ 97
Gambar 4. 42 Ketersediaan Tempat Makan Objek Wisata Museum Batujaya ..... 97
Gambar 4. 43 Ketersediaan Penginapan Objek Wisata Maqam Syekh ................ 98
Gambar 4. 44 Ketersediaan Penginapan Objek Wisata Candi Jiwa...................... 99
Gambar 4. 45 Ketersediaan Penginapan Objek Wisata Museum Batujaya .......... 99
viii
DAFTAR TABEL
ix
Tabel 4. 23 Harkat Kehidupan Adat ..................................................................... 66
Tabel 4. 24 Harkat Keberagaman Kesenian .......................................................... 68
Tabel 4. 25 Harkat Keberagaman Bahasa ............................................................. 71
Tabel 4. 26 Harkat Kearifan Lokal ....................................................................... 73
Tabel 4. 27 Harkat Mitos dan Legenda ................................................................. 75
Tabel 4. 28 Harkat Event Wisata .......................................................................... 77
Tabel 4. 29 Harkat Variasi Aktivitas Wisata ........................................................ 80
Tabel 4. 30 Harkat Kerajinan disekitar Objek Wisata .......................................... 82
Tabel 4. 31 Harkat Cinderamata ........................................................................... 84
Tabel 4. 32 Harkat Pengalaman Wisata ................................................................ 86
Tabel 4. 33 Tingkat Kemudahan Menemukan Angkutan Umum ......................... 88
Tabel 4. 34 Kondisi Jalan Menuju Objek Wisata ................................................. 91
Tabel 4. 35 Ketersediaan Toilet dan Air Bersih .................................................... 93
Tabel 4. 36 Ketersediaan Tempat Makan ............................................................. 95
Tabel 4. 37 Ketersediaan Tempat Penginapan ...................................................... 97
Tabel 4. 38 Keramahan Pengelola Wisata .......................................................... 100
Tabel 4. 39 Nilai Skor Objek Wisata .................................................................. 101
Tabel 4. 40 Penilaian Daya Tarik Wisata Budaya Kabupaten Karawang........... 102
Tabel 4. 41 Analisis SWOT ................................................................................ 103
Tabel 4. 42 Analisis Matriks SWOT ................................................................... 104
x
DAFTAR PUSTAKA