PROPOSAL PROGRAM KREATIVITAS MAHASISWA

MILKSOY MASK (Masker Susu Kedelai)

BIDANG KEGIATAN:
PKM KEWIRAUSAHAAN

Diusulkan oleh:
Pande Putu Dhika Yoni Kartika H0415047 Angkatan 2015
Nisita Wuri Renggani H0415041 Angkatan 2015
Tya Ari Nurasih H0415060 Angkatan 2015
Winda Ika Permatasari H0415064 Angkatan 2015
Pipiet Endwiyatni H0416050 Angkatan 2016

UNIVERSITAS SEBELAS MARET

SURAKARTA
2017

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 DAFTAR ISI

HALAMAN SAMPUL ................................................................................ i

HALAMAN PENGESAHAN ..................................................................... ii
DAFTAR ISI ................................................................................................ iii
DAFTAR TABEL ........................................................................................ iv
DAFTAR GAMBAR ................................................................................... v
BAB 1 PENDAHULUAN ............................................................................ 1
1.1 Latar Belakang ..................................................................................... 1
1.2 Rumusan Masalah ................................................................................ 1
1.3 Tujuan Program .................................................................................... 1
1.4 Luaran yang Diharapkan ...................................................................... 1
1.5 Manfaat Program .................................................................................. 2
BAB 2 GAMBARAN UMUM RENCANA USAHA ................................. 3
2.1 Kondisi Umum Lingkungan Usaha ...................................................... 3
2.2 Potensi Sumber Daya Manusia ............................................................ 3
2.3 Peluang Usaha ...................................................................................... 3
2.4 Keberlanjutan Usaha ............................................................................ 4
BAB 3 METODE PELAKSANAAN .......................................................... 5
3.1 Identifikasi Pelaksanaan ....................................................................... 5
3.2 Pembuatan Rencana Usaha (Planning) ................................................ 6
3.3 Strategi Pemasaran ............................................................................... 7
3.4 Persiapan Usaha ................................................................................... 7
3.5 Memulai Usaha .................................................................................... 7
BAB 4 BIAYA DAN JADWAL KEGIATAN ........................................... 10
4.1 Anggaran Biaya .................................................................................... 10
4.2 Jadwal Kegiatan ................................................................................... 10
DAFTAR PUSTAKA
LAMPIRAN

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 DAFTAR TABEL

Tabel 3.1.1 Analisis Kekuatan (Strength) ..................................................... 5

Tabel 3.1.2 Analisis Peluang (Opportunities) ............................................... 6
Tabel 3.1.3 Analisis Hambatan (Threat) ....................................................... 6

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 DAFTAR GAMBAR

Gambar 3.5.1 Masker Susu Kedelai .............................................................. 9

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