KATA PENGANTAR

Puja dan juga puji syukur selalu kami panjatkan atas kehadirat Allah SWT yang telah
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pembuatan laporannya bisa berjalan dengan lancar tanpa ada halangan suatu apapun.
Dengan bantuanNya, laporan ini dapat terselesaikan tepat pada waktunya.
Pada kesempatan ini, tak lupa kami ucapkan banyak terima kasih kepada semua
pihak yang telah membantu kesuksesan Praktikum Terintegrasi II beserta penulisan
laporan, di antaranya yaitu sebagai berikut:
1. Bapak Oyong Novareza, ST., MT., Ph.D selaku Ketua Jurusan Teknik Industri
Fakultas Teknik Universitas Brawijaya.
2. Bapak Sugiono, ST., MT., Ph.D. selaku Kepala Laboratorium Ergonomi dan
Pengukuran Kerja Teknik Industri Fakultas Teknik Universitas Brawijaya.
3. Ibu Debrina Puspita Andriani, ST., MT. selaku Kepala Laboratorium Statistik
dan Rekayasa Kualitas Teknik Industri Fakultas Teknik Universitas Brawijaya.
4. Ibu Sri Widiyawati, ST., MT., selaku Dosen Pembimbing Praktikum
Terintegrasi II Teknik Industri Fakultas Teknik Universitas Brawijaya
5. Seluruh asisten Laboratorium Statistik dan Rekayasa Kualitas dan Laboratorium
Ergonomi dan Pengukuran Kerja yang telah memberikan ilmu dan membantu
dalam pemahaman sekaligus dalam proses penyusunan laporan.
6. UMKM Alma yang sudah bersedia membantu dalam memberikan informasi
guna perancangan produk.
7. Semua pihak yang telah membantu penulis dalam menyelesaikan laporan
pratikum ini termasuk teman-teman TI UB angkatan 2016
Selaku manusia kami menyadari bahwa laporan ini masih jauh dari sempurna baik
materi maupun pembahasanya karena keterbatasan waktu, tenaga, biaya, dan materi.
Dengan kerendahan hati, kami selalu mengharapkan saran yang bersifat membangun
guna perbaikan serta penyempurnaan penulisan laporan penjualan ini.
Penulis berharap laporan ini dapat bermanfaat dan menambah khasanah bagi semua
pihak, khususnya bagi kami sebagai penyusun dan bagi pembaca.
Malang, 13 Desember 2018

Penulis

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(Halaman ini sengaja dikosongkan)

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 DAFTAR ISI

HALAMAN PENGESAHAN
KATA PENGANTAR ....................................................................................................... i
DAFTAR ISI ................................................................................................................... iii
DAFTAR TABEL ............................................................................................................ v
DAFTAR GAMBAR ..................................................................................................... vii
DAFTAR LAMPIRAN .................................................................................................. ix
MODUL I
BAB I SEGMENTASI PASAR ...................................................................................... 1
1.1 Deskripsi Produk ............................................................................................... 1
1.2 Segmentasi Pasar ............................................................................................... 2
BAB I IDENTIFIKASI PELUANG .............................................................................. 7
2.1 Metode Identifikasi Peluang .............................................................................. 7
2.2 Studi Literatur dan Benchmarking .................................................................... 7
2.3 Studi Pasar dan Pelanggan ................................................................................ 8
2.4 Hasil Identifikasi Peluang ............................................................................... 11
BAB III IDENTIFIKASI KEBUTUHAN PELANGGAN
3.1 Daftar Pernyataan dan Kebutuhan Pelanggan ................................................ 13
3.2 Rancangan Kuisoner Tertutup ........................................................................ 13
3.3 Pengujian Data ............................................................................................... 15
3.4 Rekap Hasil Kuisoner Tertutup ...................................................................... 24
MODUL II
BAB I SPESIFIKASI PRODUK
1.1 Daftar Respon Teknis ..................................................................................... 29
1.2 Relationship Matrix ........................................................................................ 29
1.3 Benchmarking................................................................................................. 30
1.4 Technical Benchmarking ................................................................................ 31
1.5 Correlations.................................................................................................... 32
1.6 Importance of Technical ................................................................................. 33
1.7 Interpretasi House of Quality ......................................................................... 35

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MODUL III
BAB I PENGEMBANGAN KONSEP
1.1 Pengembangan Konsep .................................................................................. 39
1.1.1 Studi Spesifikasi Konsep .............................................................................. 39
1.1.2 Alternatif Konsep ......................................................................................... 40
BAB II PEMILIHAN KONSEP .................................................................................. 47
2.1 Metode Pemilihan Konsep ............................................................................. 47
2.2 Analisa Konsep Terpilih ................................................................................. 49
BAB III PENGUJIAN KONSEP
3.1 Pengujian Konsep ........................................................................................... 51
3.1.1 Mendefinisikan Maksud dari Pengujian Konsep .......................................... 51
3.1.2 Memilih Populasi Survei .............................................................................. 51
3.1.3 Memilih Format Survei ................................................................................ 52
3.1.4 Mengkomunikasikan Konsep ....................................................................... 53
3.1.5 Mengukur Respon Pelanggan ....................................................................... 55
3.1.6 Menginterpretasikan Hasil ........................................................................... 57
MODUL IV
BAB I DESAIN ARSITEKTUR
1.1 Mengidentifikasi Maksud dari Desain Arsitektur ............................................. 61
1.2 Bill of Material .................................................................................................. 61
1.3 Desain Arsitektur Produk .................................................................................. 62
1.3.1 Analisis Antropometri .................................................................................... 63
1.3.2 Desain Produk ................................................................................................ 64
1.3.3 Desain Komponen Produk ............................................................................. 65
1.3.4 Gambar Teknik Produk .................................................................................. 66
BAB II DESAIN INDUSTRI
2.1 Desain Industri ................................................................................................. 67
2.1.1 Analisis Aspek Ergonomis ............................................................................. 67
2.1.2 Analisis Aspek Estetika .................................................................................. 69
2.1.3 Rencana Packaging ........................................................................................ 70
DAFTAR PUSTAKA
LAMPIRAN

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 DAFTAR TABEL

MODUL I
Tabel 2.1 Tabel Benchmarking Produk Kompetitor ...................................................... 8
Tabel 2.2 Rekap Hasil Kuesioner ............................................................................... 10
Tabel 2.3 Filter Kebutuhan Pelanggan ......................................................................... 11
Tabel 3.1 Daftar Pernyataan Kebutuhan Pelanggan .................................................... 13
Tabel 3.2 Uji Validitas Produk Metropolis Alba SR-60 ............................................... 16
Tabel 3.3 Uji Reliabilitas Produk Metropolis Alba SR-60 .......................................... 17
Tabel 3.4 Uji Validitas Produk Activ Viera SR-9360 .................................................. 19
Tabel 3.5 Uji Reliabilitas Produk Activ Viera SR-9360 .............................................. 20
Tabel 3.6 Uji Validitas Produk Inovasi ........................................................................ 22
Tabel 3.7 Uji Reliabilitas Produk Inovasi .................................................................... 23
Tabel 3.8 Hasil Rekap Kuesioner Tertutup .................................................................. 24
Tabel 3.9 Perhitungan Skala ........................................................................................ 24
Tabel 3.10 Perhitungan Proporsi .................................................................................... 25
Tabel 3.11 Perhitungan Proporsi Kumulatif .................................................................. 25
Tabel 3.12 Tabel Perhitungan Scale Value ..................................................................... 26
Tabel 3.13 Tabel Perhitungan Transformasi Nilai Skala ............................................... 26
Tabel 3.14 Tabel Perhitungan Skala Interval ................................................................. 27

MODUL II
Tabel 1.1 Daftar Respon Teknis ................................................................................... 29
Tabel 1.2 Relationship Matrix ..................................................................................... 29
Tabel 1.3 Technical Benchmarking .............................................................................. 32

MODUL III
Tabel 1.1 Alternatif Konsep – Morphological Chart .................................................. 41
Tabel 1.2 Ringkasan Konsep-Konsep yang Akan dibuat ............................................ 45
Tabel 2.1 Matriks PUGH Penyaringan Konsep ........................................................... 47
Tabel 2.2 Konsep Tersaring ......................................................................................... 47
Tabel 2.4 Kinerja Relatif .............................................................................................. 48
Tabel 2.5 Matriks PUGH Penilaian Konsep ................................................................ 48

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Tabel 2.6 Konsep Terpilih ............................................................................................ 49
Tabel 3.1 Rekap Hasil Survei Pengujian Konsep ........................................................ 58

MODUL IV
Tabel 1.1 Bill Of Material Table .................................................................................. 62
Tabel 1.2 Analisis Antropometri .................................................................................. 63
Tabel 2.1 Aspek Visual Ergonomics ............................................................................ 67
Tabel 2.2 Aspek Cultural Ergonomics......................................................................... 68
Tabel 2.3 Aspek Postur Kerja ...................................................................................... 68
Tabel 2.4 Tingkat Kenyamanan Coupling ................................................................... 69
Tabel 2.5 Aspek Coupling ........................................................................................... 69
Tabel 2.6 Aspek Safety and Health .............................................................................. 69
Tabel 2.7 Aspek Estetika ............................................................................................. 70

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 DAFTAR GAMBAR
MODUL I
Gambar 1.1 Rak Sepatu ................................................................................................ 1
Gambar 1.2 Produk Kompetitor Metropolis Alba SR-60 ............................................. 4
Gambar 1.3 Produk Kompetitor Activ Viera SR-9360 ................................................. 4
Gambar 1.4 Peta Segmentasi Pasar Berdasarkan Demografi ....................................... 5
Gambar 2.1 Kuesioner Terbuka .................................................................................... 9
Gambar 2.2 Hasil Rekapan Kuesioner Terbuka .......................................................... 11
Gambar 3.1 Rancangan Kuesioner Tertutup Rak Sepatu ............................................ 14

MODUL II
Gambar 1.1 Room 3 Matrix Relationship ................................................................... 30
Gambar 1.2 Room 4 Benchmarking ............................................................................ 31
Gambar 1.3 Room 5 Technical Benchmarking ............................................................ 32
Gambar 1.4 Correlation Antar Respon Teknis .......................................................... 33
Gambar 1.5 Room 7 Importance of Technical ............................................................ 34
Gambar 1.6 Room 8 Performansi Standar .................................................................. 35

MODUL III
Gambar 1.1 FAST Diagram Rak Sepatu ..................................................................... 40
Gambar 1.2 Konsep A Rak Sepatu .............................................................................. 42
Gambar 1.3 Konsep B Rak Sepatu.............................................................................. 42
Gambar 1.4 Konsep C Rak Sepatu.............................................................................. 43
Gambar 1.5 Konsep D Rak Sepatu ............................................................................. 43
Gambar 1.6 Konsep E Rak Sepatu .............................................................................. 44
Gambar 1.7 Konsep F Rak Sepatu .............................................................................. 44
Gambar 2.1 Desain Konsep Terpilih ........................................................................... 49
Gambar 3.1 Kuesioner Halaman Depan .................................................................... 56
Gambar 3.2 Kuesioner Halaman Belakang ................................................................. 57
Gambar 3.3 Pie Chart Hasil Kuesioner Pengujian Konsep ........................................ 58

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MODUL IV
Gambar 1.1 Pengelompokan Elemen-Elemen Rak Sepatu ke dalam Chunck ............ 61
Gambar 1.2 Desain Produk Rak Sepatu ...................................................................... 64
Gambar 1.3 Desain Komponen Produk Rak Sepatu ................................................... 65
Gambar 1.4 Gambar Teknik Produk Rak Sepatu ........................................................ 66
Gambar 2.1 Kemasan Produk Rak Sepatu .................................................................. 71

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 DAFTAR LAMPIRAN
Lampiran 1 Bill of Material Tree Produk Rak Sepatu

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