ABSTRAK
Artikel ini menggambarkan bagaimana proses kebijakan ekonomi dilakukan dalam
praktek berdasarkan pengalaman di Indonesia sewaktu masa pemerintahan Megawati
2001-2004. Pada tahun 2001 ekonomi Indonesia mengalami ketidakstabilan makro yang
bersumber dari hilangnya kepercayaan para pelaku ekonomi terhadap kebijakan
pemerintah. Di sini ditunjukkan langkah-langkah apa yang diambil untuk mengembalikan
kepercayaan tersebut, hambatan-hambatan apa yang dihadapi dalam praktek terutama
karena Indonesia juga sedang mengalami masa transisi politk yang mendasar. Prinsip
ekonomi yang melandasi kebijakan pemerintah cukup sederhana, namun yang rumit adalah
penerapannya dalam praktek. Hambatan politik-ekonomi itu satu per satu diselesaikan dan
hasilnya adalah ekonomi Indonesia yang stabil dalam tahun 2004. Satu hal yang belum
dapat dicapai pada waktu itu adalah bagaimana meningkatkan investasi dan pertumbuhan
ekonomi yang cukup tinggi untuk mengurangi pengangguran dan kemiskinan. Ini
memerlukan pembenahan struktural untuk memperbaiki iklim usaha dan iklim investasi
yang sifatnya berjangka menegah dan panjang. Inilah tantangan yang harus ditanggulangi
oleh pemerintahan sekarang tanpa mengorbankan stabilitas ekonomi yang sudah dicapai.
Keywords: Government policy, fiscal policy, monetary policy.
extension our relation with the international Given the prevailing situation at that time,
community at large, was at a low point, which we frankly did not see any alternative
of course did not help. “models” that could give us better light or
Since most of us in the economic team more helpful guide for actions than the one
were close observers of the country’s implied in the program. Our study indicated
development before we joined the cabinet, we that similar mechanism had worked in other
were able to quickly come to a diagnosis of the crisis hit countries, and I learnt it also had in
problem. We agreed that the cause of all the the United States during the first Clinton
troubles was in fact a general lack of period. So we launched the program with a bit
confidence among economic actors in the of confidence of our own.
prospects of the economy. It was the case of The swiftly agreed program with the Fund
runaway expectations that needed to be immediately soothed the market. But it
anchored. More specifically, we saw that the presented the government with some problems
root of the problem was the widespread in the domestic politics. Our relations with the
perception that there was no credible economic IMF had been a contentious issue all along. In
program with credible implementation. the ambience of prevailing politics, even an
As the first step in our bid to restore agreement resulting from earnest discussions
credibility and regain market confidence we and a long process of negotiation, as it was,
immediately reopened our negotiation with the could easily be depicted as a proof that the
IMF. After a marathon discussion for two government succumbed to the Fund’s wishes.
weeks, we were able to come to an agreed Without appropriate management of the
program. We were also aware that the negative situation, that could spell problems for the
perception was partly caused by the fact that in implementation of the program. I will come
the past numerous policy actions were back to this later.
promised but undelivered. So we took extra
care in negotiating the details of the program. THE ENVIRONMENT
We wanted to minimize the risk of broken The policy had to be put to work in the real
promises. We in the economic team agreed to world setting. The environment in which the
deliberately tone down our rhetoric, especially policy was to be implemented clearly had an
when we talked to the market. important influence on the outcome. Here I can
Without going into the details, the core of only give you a partial sense of it by describing
the program focused on two themes: fiscal the implications of three issues: first, the
consolidation and financial sector (especially extended process of political transition;
banking sector) restructuring. These were the second, the controversies surrounding our
two areas where, in our view, the market most relations with the IMF and third, the problem
wanted assurance from the government. On of coordination between the government and
these two policy themes we were in substantial the central bank.
agreement with the Fund. The main objective There is little doubt that the lingering
was to trigger a kind of “virtuous cycle” where uncertainties associated with the extended
improved confidence would lead to more process of political transition have been a
stable and stronger Rupiah, lower inflation, central factor in Indonesia’s slow economic
lower interest rate and higher growth. We were recovery. Complications arise when we
hoping that the improved confidence would implement economic policy in a fluid
eventuate as the market began to believe that environment, where the basic rules of the game
we meant what we said. are not well established. Although some
progress has been made, such setting has
2005 Boediono 335
generally been the policy environment in put the system into practice on the floor of the
Indonesia in the past seven years and likely for parliament. So, when a policy proposal was
some years to come. tabled, a considerable amount of time often
During the Habibie period the political had to be expended on agreeing on procedures
situation was very unsettled. I cannot as much as on the substance. I do not know
remember a single day passed by without a whether that is also the case in other countries.
demonstration in front of my office in But being no politician myself, at times I found
Bappenas.1 When Abdurrahman Wahid took it to be rather confusing, and a bit exhausting.
the presidency over noisy public oppositions In spite of those hurdles we were able to
began to subside but then the relation between get most of the major policies approved and
the government and the all powerful par- the necessary legislations passed.
liament grew increasingly strained, culmi- Let me now turn to our relations with the
nating in a change of government. During the IMF. As I mentioned earlier this was a
subsequent Megawati administration public contentious issue all along. The group
protests were still occurring, though more expressing disapproval of the IMF, and our
occasionally, but the relation with the involvement with it, was in fact an amorphous
parliament began to improve. However, one one. It included those who were ideologically
problem has persisted, namely the rules of the against international capitalism and
game governing institutions continue to be globalization, those who had joined in the
fuzzy. That has often created problems when a recent waves of criticisms of the Bretton
policy is being implemented on the ground. Woods institutions, those who squarely blamed
Let me elaborate it a little. the IMF for getting us into the terrible crisis,
The cabinet was not immune to the “fuzzy those who did not like to see us being “ordered
rules” problem. As a result, the fate of your around” by the IMF, and those who had a
proposed policy depended, more crucially than general dislike of any Western creation.
in the more established system, on your Be that as it may, the government was
personal approach and rapport with key cabinet placed in a dilemmatic position. On the one
members and of course with the president. hand, we in the government saw the imperative
The “fuzzy rules” problem presented itself of getting the support of the IMF in order to
most notably in the decision making process implement the necessary policies to win back
that involved the parliament. Although as I market confidence. On the other hand, we
said earlier the relation between the govern- knew that it was unpopular. But we opted to
ment and the parliament during the Megawati implement the policies and tried to manage the
period had begun to improve, to secure the situation as best as we could.
necessary approvals from the parliament for a In the cabinet there was none like a
policy continued to be an uncertain and, often, consensus view. Fortunately, there were two
long and winding exercise. things that saved the situation. First, the three
In the environment of change where the ministers most directly concerned with the
balance of power between the executive branch program with the IMF (that is, the coordinating
and the legislative branch had been radically minister, the minister of finance and the
redefined, many grey areas emerged when you minister for state enterprises) and the central
bank governor shared a more or less common
1
For an account of policy making process during the view. Second, the presidential cabinet system,
Habibie government, see Boediono, “The IMF Support even though it was formed through some kind
Program in Indonesia: Comparing Its Implementation of coalition building processes, meant that the
Under Three Presidents”, in Bulletin of Indonesian
Economic Studies, Vol. 3, December 2002. bottom line for a policy was the consent of the
336 Jurnal Ekonomi & Bisnis Indonesia Oktober
president. Most of our proposals eventually got substantive communications between them
approval or support from the president, though practically ceased.
often only an implicit one. Looking back, the reason for it appears to
In the parliament the broad questions be as much about substance (that is central
relating to our continued engagement with the bank’s independence versus its accountability)
Fund had of course surfaced from time to time. as about “practical politics” that had broken
But it turned out that intensive debates loose and clashes of personality. The situation
generally occurred on specific policies, such as was clearly untenable that its resolution must
the fiscal policy stance, subsidies, privatization be at the top of the list for the new
plan, bank restructuring policy and the many government. But to do that some sticking
draft laws that the government proposed. I points needed to be ironed out.
must say that it was a relief to learn that the The most sensitive matter related to some
more political issues on the IMF had not articles in the revision of the central bank law
distracted the focus on specific policies. I earlier proposed by the government, which
guess if you are an optimist you may take it as central bank officials regarded as a thinly
a testimony that however imperfect it might veiled plot to remove the incumbent governor
still be, democracy in Indonesia could lead to and some members of the board. The new
results. My experience also indicated that even government agreed to drop the controversial
in the rough and tumble of politics the usual articles thus relieving immediately an
human dynamic was at work and personal important source of tension. However, other
approach made a difference. As by necessity items that contained proposed improvements in
we interacted with each other more intensively, the accountability of the central bank had
better rapport developed and smoother remained on the agenda. Although the debates
discussions followed. on the law dragged on until mid 2003 when the
In contrast to what happened in the cabinet law was finally passed, the relations between
and in the parliament, in public forums our the central bank and the government, thanks to
program with the Fund continued to be a efforts by officials on both sides, had progres-
favorite sport for commentators. Here, I think sively improved since that initial gesture.
part of the problem lay with the government The second sticking point was the question
who had not done well in explaining its of how to share the burden of the liquidity
policies to the public. The present government support that Bank Indonesia provided, and
seems to realize this and is making some effort much of it was lost, to avert the collapse of the
to remedy it. But I suspect the question of our banking sector during the crisis. Since the
relations with the Fund and indeed with the Abdurrahman Wahid period the issue had
international community at large will continue become so politicized that it was impossible to
to be an issue that has to be managed with come to a rational solution. It was only well
caution for some years to come. into the Megawati era that, after many
A good coordination between fiscal policy meetings, the central bank and the government
and monetary policy, and more to the point agreed to move forward by seeking the view of
between the government and the central bank, an independent party (which happened to be
is obviously key to any successful stabilization Paul Volcker and associates). It was also
program. Yet it was precisely this one thing agreed, wisely I think, to involve the
that was missing during much of the parliament early to smoothen the approval
Abdurrahman Wahid period, with the process. In 2003 the issue was at last resolved.
inevitable consequence of continually eluding Again the experience in resolving the coor-
stability. The relation between the two vitally dination problem between the government and
important institutions for macroeconomic the central bank demonstrates that personal
stability was then under such strain that
2005 Boediono 337
gestures and approaches do matter, sometimes level of around 20 per cent of GDP than to the
a lot. typical 30 per cent level before the crisis. And
despite the substantial depreciation of the
THE RESULTS Rupiah, non-oil exports continued to be
We now come to the results of the policy. sluggish.
Did it work? I think the answer is yes, but It is clear that the last link in the “virtuous
with one qualification. Over the three years, cycle” that we projected, lower interest rates
from the third quarter 2001 to the third quarter that would lead to higher growth, was still
2004, the Rupiah had strengthened apprecia- missing. It seems to me that there existed some
bly, the exchange rates had become steadier, “supply side” hurdles and institutional
inflation and basic interest rate had dropped constraints that had stood between the return of
from high teens to respectively around 6 per stability and lower interest rates on the one
cent and slightly below 7.5 per cent, public hand and the revival in investment and growth
debt to GDP ratio had declined from close to on the other.
100 per cent to around 60 per cent and was One important hurdle – political uncer-
projected to continue declining, budget deficit tainties surrounding the elections and change
had been contained below 2 per cent of GDP of government - is now gone. However, other
even during the elections year of 2004, over- constraints have remained because many of
seas funds were returning and one indicator of them by their nature can only be overcome in
market confidence – the Jakarta stock price the medium or long term. This is a vitally
index – had almost doubled from around 370 important policy theme that should be the
to over 800 (it has now passed 1000). focus of the new government. Concrete
Over those three years economic growth problems in such areas as legal processes,
had edged up steadily from an annual growth taxation and customs, labor laws and regional
of around 3 per cent to around 5 per cent. But regulations have been a constant complaint by
many think, and I agree with them, that this is investors. They have to be dealt with. Some
a rather unremarkable performance considering steps have been initiated, but much remains to
other economies equally hard hit by the crisis, be done. What we need now, I think, is a fully
such as Korea and Thailand, had rebounded worked out medium term action plan focusing
very strongly once they passed the worst phase on the improvement in business and
of the crisis. Certainly, that level of growth had investment climate.
hardly made a dent on the biggest social
problem confronting us post-crisis – namely, REFERENCE
unemployment – which has persisted at around Boediono, 2002, “The IMF Support Program
10 per cent with signs of worsening recently. in Indonesia: Comparing Its Implementa-
One estimate suggests that the country has to tion Under Three Presidents”, Bulletin of
grow in the range of 6 – 7 per cent for at least Indonesian Economic Studies, Vol. 3.
3 – 4 years before one sees a firm turnaround Rubin, Robert E. and Jacob Weisberg, 2003, In
in the unemployment rate. An Uncertain World, Random House, New
Why didn’t growth pick up more quickly? York
If we look at the numbers we see that for the
most part of the past three years the main
driving force of growth was consumption
spending while investment and exports were
weak. Seven years after the crisis the
investment ratio was still closer to the crisis
Jurnal Ekonomi dan Bisnis Indonesia
Vol. 20, No. 4, 2005, 338 - 350
IMPLEMENTATION OF TECHNOLOGY
AND MANAGEMENT INITIATIVES TO ELIMINATE COMPETITIVE
PRIORITIES TRADE-OFFS
Anjar Priono & Fahmi Radhi
Universitas Gadjah Mada
ABSTRAKSI
same time it raises expenses of others. of process design, product design technology,
According to Hayes and Schmenner (1978), it Just-In-Time (JIT) and quality programs. Some
is potentially dangerous for a company to of these variables are apparently useful to
compete by offering superior performance minimize contradiction between cycle time and
along with several competitive priorities. The inventory turnover.
company must select definitely one of Previous researches regarding the effort of
competitive priorities to avoid the trade-offs minimizing competitive priorities trade-off
among them. Through product-process matrix have been undertaken mostly in the USA and
concept, Hayes and Wheelwright (1979a) other West Countries, which their
suggest that a process selection should be manufacturing industries are in an advance
compatible well with one of the competitive phase (Safizadeh et al. 2000; Silveira and
priorities. By utilizing two competitive Slack 2001; Boyer and Lewis 2002; Flynn and
priorities in a process selection, it will lead Flynn 2000). Researchers have paid little
trade-off each other. For example, the selection attention to conduct the same research topic in
of the job shop process will utilize quality and developing countries, which most their
customization as competitive priorities, but it manufacturing industry are still in the growth
will be sacrifice delivery and cost. phase, like in Indonesia. Therefore, a similar
In contrast, the sandcone model of Ferdows study on this topic in Indonesia will make a
and De Meyer (1990) argues that significant contribution of theoretical and
manufacturing should follow a certain pattern practical interest.
in applying several competitive priorities
simultaneously. These include several RESEARCH QUESTIONS
competitive priorities, such as: competing on This study investigates the relationship of
quality, dependability, flexibility (speed), and process choice with the implementation of
cost efficiency. According to Noble (1995), manufacturing technologies and management
one or more competitive priorities can be initiatives to overcome the trade-off of
applied in the same time if another has competitive priorities in the Indonesian
previously achieved a minimum level of manufacturing industry. The propositions
manufacturing capability that will be able to related the trade-off focus on three research
eliminate the nature of manufacturing trade- questions as the following:
offs. In his study at tool industry in USA,
McDermott et al. (1997) found that 1. Is there compatibility between the process
competitive priorities trade-off decreased choice and selected competitive priorities?
gradually along with implementing process 2. Are the trade-offs resulted from
technology, such as: cellular manufacturing competitive priorities requiring similar
technology, just-in-time (JIT), continuous facilities easier to be eliminated?
improvement, and manufacturing information 3. Is the implementation of technology and
systems like flexible manufacturing system management initiatives able to eliminate
(FMS) and computer integrated manufacturing the trade-off of the selected competitive
(CIM). By implementing new manufacturing priorities?
technologies and methods, manufacturers are
able to reduce the gap of ability between rigid RESEARCH FRAMEWORK
flexibility and mass customization as well as
The result of previous research of
eliminate the trade-offs. Through employing
Safizadeh al et. (1996) which then be renewed
cluster analysis, Ahmad and Schroeder (2002)
by Safizadeh al et. (2001) found that process
examined several variables implemented to
choice determines type of trade-off among
minimize the trade-offs. The variables consist
340 Jurnal Ekonomi & Bisnis Indonesia Oktober
competitive priorities. Plants have to consider them, a process choice has more similiraties
process choice to be applied because there than the difference. For example, product
should be compatibility between choice oriented process choice would be capable of
process with competitive priorities. Process- producing a large number product with lower
oriented plants are more appropiate to cost. Conversely, a process oriented one
implement quality and customization, while increase the degree of customization without
product-oriented one should provide more sacrificing its low cost. The model of this
emphasis on cost and delivery. Incompatibility research is described graphically as Figure 2
between product structure and process below.
structure will have negative impact to plant
performance. The idea of Safizadeh al et. Figure 2. Research Framework
(2001) can be depicted graphically as Figure 1
Competitive
below. Process Plant
Priorities
Choice Trade-off Performance
Figure 1. Framework of Previous Research
Competitive Technology and
Process Priorities Plant
Choice Performance Management
Trade-off
Initiatives
Source: Developed from Safizadeh et al. (1996) and
LITERATURE REVIEW
Safizadeh et al. (2001).
A product-focused plant deploys automated
and special-purpose equipment produced in
Safizadeh al et. (1996) found evidence that very large volume. This kind of plants tends to
the selection of product structure which do not be capital intensive with specialized labor skill.
appropriate with process structure can be This production system bears high fixed cost
overcome with certain technology such as but low variable cost. Production capacity in
modular design. Unfortunately, Safizadeh al et. large volume enables plants to achieve
(1996) did not formulate these variables into economies of scale result in low product price.
their research hypothesis. The next research Heavy equipment, automated production
conducted by Ahmad and Schroeder (2002) system, and standardized product enable
identified some variables can be used to product-oriented plant to produce product in
overcome incompatibility between product low cost and fast (Hayes and Wheelwright
structure and structure process and at the same !978a).
time these technologies also facilitate plants to
minimize trade-off. If plants were successful to In contrast, a process-focused plant is
minimize trade-off, plants can apply several characterized with job shops producing low
competitive priorities simultaneously and lead volume and customized product. Process-
to better performance. Conversely, the failure oriented plants employ multipurpose
to minimize trade-offs deteriorates equipment, multi skilled labors, and jumbled-
performance. The study of Noble (1995) found flow of production systems are able to produce
that plant will reach optimum performance various product characteristics come from
using 4 competitive priorities simultaneously. different customers. Order variability inhibit
process-oriented plant to produce as fast as
Technology and management initiatives process oriented plant since each order require
influence do not effect process choice but they different raw material, flow of production, type
influece competitive priorities trade-offs of and labor skill. But the positive side of this
resulted from process choice. By implementing system is its ability to produce customized
2005 Priono & Radhi 341
products that meet customers’ order high different process choice to implement. This
degree of design quality. Based on explanation trade-off disappears because of improvement
above, the following hypothesis are offered: effort through quality program (Noble 1995).
H1a: The higher plants emphasize on process, From the argument above, we propose
the higher the plants emphasize on hypothesis as follow:
quality. H2a: There is a trade-off between cost and
H1b: The higher plants emphasize on process, quality
the higher the plants emphasize on H2b: There is a trade-off between cost and
customization customization
H1c: The higher plants emphasize on product, H2c: There is a trade-off between cost and
the higher the plants emphasize on delivery
delivery. H2d: There is not a trade-off between quality
H1d: The higher plants emphasize on product, and customization
the higher the plants emphasize on cost. H2e: There is not a trade-off between quality
Trade-offs among competitive priorities and delivery
requiring similar production facilities are H2f: There is not a trade-off between delivery
easier to be minimized. For example, trade-off and customization
between quality and customization is much
Position outside diagonal reflects
easier to be minimized than that between
incompatibility between product structure and
quality and cost. Both quality and
process structure. According to product-
customization are appropriate to be developed
process matrix framework, product oriented
in proces-product oriented plant using multi-
production system, such as job shop and
skill labor and multi-purpose equipment thus
disconnected line flow, should produce in low
the plants suffer high unit product cost. This
volume with low standardization. By using
system has low utilization of facilities and
multi purpose equipment and multi-skilled
extremely high variable cost (Heizer and
labor, this system capable of producing high
Render 2001).
quality and customized product. Conversely,
Oppositely, cost is appropriate to be continous flow is a very efficient process
developed in process oriented plant using choice which can produce high volume product
automated production system operated by but it ignores customization. Incompatibility
labors with a specific skill. An automated between product and process structure result in
production system operates efficiently with poor performance since they do not have
high utililizatoin of facilities result in low competitive advantage (Hayes and
product price and fast product delivery. A Wheelwright 1979a). Recent research suggests
similar case occurs in product-focused plant that to be competitive plants do not have to be
where cost and delivery contradiction will be positioned inside or near the diagonal.
easier to be improved since both of them Manufacturers’ decision to be outside diagonal
requiring process-oriented plant. The research is a strategic choice to differentiate them from
expect trade-off requiring similar production the other players in the industry (De Meyer and
facilities will no longer exist because of Vereecke 1996). This position can be
improvement efforts. successful, but success requires technology and
However, it is not impossible to eliminate management initiatives to overcome the
trade-off requiring different production system. incompatibility between product structure and
Safizadeh et al. (2000) found cost and quality process structure and minimize trade-offs.
trade-off is minimized despite they require
342 Jurnal Ekonomi & Bisnis Indonesia Oktober
Quality programs eliminate trade-off spite of strategic business unit, we select plant
between quality and cost through reducing level as our unit of analysis.
rework, scrap and process variance. Quality A total of 217 questionnaires were sent to
from the source principle of this program plant manager through mail survey followed
ensures to minimize process variance and by telephone interview. Of the total
product failure (Heizer and Render 2001). JIT questionnaires, the response rate is 40.01
principles such as waste elimination through percent from 21 various industries at two-digit
the simplification of manufacturing process are standard industry. Only two industry
able to minimize trade-off between delivery categories are not represented from a total of
and cost (Flynn et al., 1995). CAD enables 25 industry categories. Statistical comparison
manufacturers to share database for all related using t-test to check non-response bias did not
function results in dramatic cost reduction. show any differences with respect to plant
Computerize design allows designer to analyze performance.
various product without producing the
prototype. This technology facilitates Variables
manufacturers to reduce trade-off between cost
and customization (Heizer and Render 2001). Corbett and Van Wassenhove (1993)
We expect plants positioned off-diagonal argued that the use of several kinds
product-process matrix implement these management and technological initiatives
practice more intensively than those positioned could eliminate or at least minimize trade-off
on diagonal. Hence, we propose hypothesis as among competitive priorities. Ahmad and
follow: Schroeder (2002) classified these management
and technological initiatives into four
H3a: Plants positioned on upper product- categories: processing technology, product
process matrix diagonal implement technology design, management initiatives included JIT
and management initiatives more intensively and quality program, and process choices. The
than those positioned inside the diagonal. definition of the variables is shown in Table 1
H3b: Plants positioned on lower product- above.
process matrix diagonal implement technology To classify process choice from product
and management initiatives more intensively oriented to process oriented, we employed
than those positioned inside the diagonal. non-hierarchical cluster analysis using two
variables including orientation toward process
RESEARCH METHOD (PROCESS) and orientation toward product
Sample (PRODUCT). PROCESS is measured with
Samples consist of plants from medium and fixed sum scale with a total value of 100
large sized companies listed on Standard Trade classified into the following categories (in
& Industry Directory of Indonesia 2003 that percentages with a total value of 100): highly
were selected randomly as samples. These customized, somewhat customized, standard
plants are categorized medium and big sized with custom options, somewhat standardized
company with respect to asset capitalization. and highly standardized. Similarly,
These companies have more financial resource respondents were asked to classify their
to implement technology and management PRODUCT into these categories (in
initiatives than those of the smaller one. The percentages): one of a kind, small batch, large
most dominant plant has greatest probability to batch, repetitive/line flow, and continuous
contribute to overall business performance. In flow.
2005 Priono & Radhi 343
Process Choice and Competitive Priorities (1998) also found that the importance of
This study employed Spearman Corre- flexibility as competitive weapon increase
lation. Classification of process choice through when the process moves from continous flow
cluster analysis results in four clusters varied to job shop. Even though customization and
from product oriented to process oriented. We flexibility are two different constructs but they
label the most process oriented cluster as have strong relationship. A production system
customized and the most product oriented one must be flexible enough to produce customized
as standardized. To test hypothesis 1c and 1d, product (Corbett and Van Wassenhove 1993).
we assign score for each of process choice The ability to deliver product in timely
according to their sequence from process- manner is not considered important regardless
oriented up to product-oriented one, e.g. of process choice (H1c). Theoretically, we
standardized=1 and customized=4. We reserve expect delivery is important for product-
the values of these scores as we test hypothesis oriented plants, which can produce a large
1c and 1d., e.g. standardized=4 and custom- number of products very quickly through
mized=1. The correlation of the four factors heavy equipment and automation. One
and process choice are shown it Table 4. explanation of this phenomenon is fast
Examining the correlation between quality delivery ignored because it is not considered as
and process choice (H1a), we found significant a good competitive weapon in product-oriented
correlation as our expectation. This finding is manufacturers. Delivery will be more
similar to previous study of Miller and Roth important in process focused where
(1994) which found that quality is the second customized products are produced based on
highest rank competitive priorities after order from customers so that on-time delivery
flexibility for job shop. Moreover, they also is critical factor in this situation. In spite of the
found that quality is the top competitive fact that the relationship is not significant, the
priorities for all other priorities. Unfortunately, direction of the correlation behaves as our
this study does not examine the importance of expectation.
quality across four process choices therefore Highest correlation between cost and
we can not compare our result with theirs. process choice indicates that minimizing
Consistent with the observation of Miller product cost is the first criterion for
and Roth (1994) and Safizadeh et al. (2000), manufacturers during process selection and
customization in our samples achieved through product planning. This finding consistent with
employing process-oriented plant. prior study (Ward et al. 1998; Safizadeh et al.
Customization loses its importance as process 1996; Safizadeh et al. 2000) which found line
choice moves away from process-oriented flow is strongly linked to cost efficiency.
toward product-oriented. This finding also Compared with sandcone model which
confirms previous study of Safizadeh et al. suggests quality should has strongest
(1996) who proved that product flexibility is correlation with process choice because it
the most important for job shops. Ward et al. played as foundation for improving other
capabilities, this finding seems contradictory.
The direction and significance of the found cost still correlate negatively with
correlation between process choice and quality and customization (flexibility) among
competitive priorities meet product-process World Class Manufacturing samples
matrix prescription. It also confirms previous eventhough they applied quality program
study shows that plants need to develop very already. Quality construct we embrace in this
different infrastructures in order to excel on study is only design quality, hence customer is
different dimensions of competitive paying higher prices for higher design quality.
performance (Flynn and Flynn 2000). Delivery This trade-off is inherent when manufacturers
is the only priority that does not has significant decide to select product focused or process
correlation with process choice (H1c) therefore focused plant as their process choice
Hayes and Wheelwright (1979a, 1979b) idea (Safizadeh et al. 2000).
that process choice selection and product This positive correlation between quality
planning are linked together still has great and customization suggests that improving
relevance although it is not fully supported. quality is accompanied with improving
customization capability. This evidence agrees
Competitive Priorities Trade-offs with previous study of Ferdows and De Meyer
To test hypothesis 2a until 2e, we (1990) who found that quality which provides
employed Spearman Correlation then the foundation for other competitive priorities
examined the correlation coefficients among correlate positively with customization.
capabilities to see whether they are traded-off There is interesting evidence when
or jointly emphasized. A positive correlation examining delivery with other three
means parallel development of two capabilities capabilities. Why do the trade-offs of cost-
while a negative correlation implies trading-off delivery (H2c), quality-delivery (H2e), and
one capability for another. Table 5 below customization-delivery (H2f) are not proved?
presents the correlation between capabilities. From empirical evidence above, we found that
As already noted at Table 4 above, among delivery is ignored when choosing process
all competitive priorities cost has the highest choice. As a result, delivery does not have
correlation with process choice therefore it is impact over other competitive priorities
not surprising to find cost contradict with both embedded in process choice. For instance,
quality (H2a) and customization (H2b). This when selecting competitive priorities cost,
finding agrees with previous empirical study quality, or customization, manufacturers do not
which found cost contradicts to others (Boyer evaluate whether their decision will have
and Lewis 2002). Flynn and Flynn (2000) also negative effect on delivery.
This evidence does not in line with previous diagonal. A plant is categorized as outside the
research of Boyer and Lewis (2002) which diagonal if its distance is more than 50.1 We
shows that plants emphasize on delivery place compare the entire characteristics of the three
a much lower emphasize on quality and groups plant to examine their effort to
customization. The similar case also occurs to minimize trade-offs. The separation of plants
delivery and flexibility. positioned far above and far below diagonal
brings us to special consequences. Plants
The Implementation of Technology and below the diagonal tend to compete relatively
Management Initiatives to Eliminate Trade- more on consistent quality, leads time and
offs responsiveness, and slightly more on price and
The purpose of these hypothesis testing is technical performance. Conversely, plants
to identify which of the technology and above the diagonal focus more on market
management initiatives may allow manu- related advantages, such as product image,
facturers to minimize trade-offs. We expect service, and also apparently innovativeness
off-diagonal plants implement these variable (De Meyer and Vereecke 1996). From these
higher than plants near or inside the diagonal characteristics we find that plants above the
matrix. diagonal are very similar with process-oriented
plant while those below the diagonal are very
This research identify 32 plants select close to product-oriented plant.
position near the diagonal, 24 plants far above
the diagonal and 22 plants far below the
2
This cut-off value for the bandwidth outside the diagonal was set based on the minimum value of variable PRODUCT
and PROCESS. Both PRODUCT and PROCESS has minimum value of 100. Because the distance above and below the
diagonal are equally important, the value of 50 represents the distance of a plant located on either side from the diagonal.
2005 Priono & Radhi 347
The vendors design processing equipment the variable is important for all plants deviate
tend to be general and frequently do not fully from the diagonal to overcome misalignment
meet the specific requirement of the between product design and process design
manufacturers. To address this problem, off- function. This technique assists to reduce
diagonal plants customize the process through trade-offs related to delivery because it allows
close relationship with vendor (VENDOR) or plants to produce in shorter time, reduce lead-
modify the equipment by them alone time and response to customer faster by
(IN_HOUSE). During modification, manufac- conducting several activities simultaneously
turers can integrate two dissimilar functions, (Herrmann and Chincholkar 2001/2002).
add new function, attach or eliminate unused Moreover, the advantages of this technique are
part. In some cases, specialized equipment is a higher for plants above the diagonal since their
source of order winning criteria (Heizer and core competencies are responsiveness and
Render 2002; p. 251). Plants below the lead-time (De Meyer and Vereecke 1996).
diagonal can not do this modification Theother method to cope with trade-off
IN_HOUSE. It is not surprising since their between cost and customization is the use of
equipment tend to be specific and vendors feel CAD which enables designer to investigates
hesitate to share their knowledge. Quite often more potential problems, shortens product
the vendors require manufacturers to sign a design phase, reduces cost, and allows a more
contract for continuity of equipment services rapid response to market. Centralized database
so that manufacturers depend on the vendor for allows related departments using the same
a long period of time. information results in dramatic cost reductions
This study includes customer involvement (Heizer and Render 2002; p. 284).
to ensure that product design process does not Unfortunately, this technology is not applied
sacrifice customer specification (CUST_INV). by all plant categories deviate from the
The earlier customer involvement during diagonal.
product design, the higher the level of product Involvement of other parties such as
customization (McCutcheon et al. 1994). We supplier (JIT_SUPP, SUPP_INV) and
do not find CUST_INV in product design customer (CUST_JIT, JIT_SUPP) is required
process for plants below diagonal because they to ensure that both quality program and JIT
rely on VENDOR only. Customer methods are applied holistically to gain
specification can be accommodated if optimal result (Vuppalapati et al. 1995;
VENDOR is combined with IN_HOUSE Sripavastu and Gupta 1997). Implementation
modification so that the equipment becomes of QUAL_SUP, JIT and JIT_SUP for all plants
more flexible. Another technique to far from the diagonal indicates that these
accommodate customer specification is the use variables are appropriate under all plant
of modular design (MODULAR). MODULAR categories. Implementing quality management
allows part of product to be made in high practices through QUAL_SUP increase the
volume to reduce fixed cost by achieving predictability of process, while employing JIT
economies of scale. MODULAR allows internally and JIT_SUPP can streamline a
customizaton in lower cost by means of production process under pull system (Flynn et
modifying the modules or adding features in al. 1995). All of these practices either applied
the final stage of production (Duray 2002). individually or simultaneously assist the
Unfortunately, plants below diagonal do not manufacturers to reduce cost, response
implement this method either. customer more quickly and increase product
High significance values of simultaneous quality. In short, these practices minimize
development process (CON_ENG) shows that trade-offs among cost, quality and delivery.
348 Jurnal Ekonomi & Bisnis Indonesia Oktober
To accommodate the uncertainty in should be built after all other capabilities attain
customers’ order and fluctuation of production a certain acceptable level (Ferdows and De
schedule, plants above the diagonal involve Meyer 1990).
customer in JIT practice (CUST_JIT). In general, our finding consistent with
Inventory can be reduced significantly through proposed hypothesis hence accept both H3a
the use of linked data that enable production and H3b. Plants occupying off-diagonal
system connected to customer purchasing positions implement technology and
department (Chase et al. 2001; p. 407-408). managerial initiatives higher than those on-
Plants below the diagonal do not involve their diagonal to overcome trade-offs. These two
customer in JIT practice because they are groups apply slightly different approach to
facing problem from various customer taste in overcome trade-offs because the two groups
low volume. emphasize different competitive priorities.
Plants below the diagonal involve supplier Emphasizing different competitive priorities
in production activity (SUPP_INV) to ensure result in different types of trade-off they are
the continuity of their production. A little facing.
suspension in these system causes
manufacturers suffered huge loss because of CONCLUSION AND IMPLICATION
high fixed cost of the system. The The findings of this study provide
manufacturers need to guarantee that the interesting answers to research questions
materials are supplied as expected to ensure mentioned in the beginning of this article.
production activity run normally. Conversely, Manufacturers do not necessarily align their
plants above the diagonal do not cooperate process choice with competitive priorities as
with supplier because of production schedule suggested by Hayes and Whelwright (1979a).
fluctuation. High degree of product variation Recent emerging managerial practices and
and quick new product introduction foster this technology are useful to solve the problem
plant category to look for new alternative of concerning competitive priorities contradiction
raw materials. This group of plants assumes facing by the manufacturers. Technology
applying this variable is extravagance because indeed improves the performance of
of their difficulties to forecast their competitive priorities, but the manufacturers
requirement accurately. still have to make choice which one is the most
CONT_IMP and JIT result in synergies if important. However, Indonesian manufacturers
applied together and therefore, applying both are still implement these technologies partially
these two management initiatives minimize so that they do not produce optimum result.
trade-off more effectively instead of Perhaps, most Indonesian manufacturers think
implementing either one (Vuppalapati et al. the techologies are still too expensive to adopt.
1995; Sripavastu and Gupta 1997). Despite our Trade-offs resulted from competitive
samples still implement them partially, they priorities requiring similar facilities easier to
are able to minimize trade-off included quality- be eliminated. However, two type of trade-offs
customization and quality-delivery, but trade- are remain exist involving cost-customization
off between quality and cost remain exist. and cost-quality. These two types of trade-offs
From this statistical result we can not refute involves cost since cost is least important
the hypothesis that quality program facilitates competitive priorities among manufacturers.
the manufacturers to cope with trade-off This does not mean that technology and
between quality and cost. Most probably, management initiatives are not succesful in
manufacturers are still focusing on building improving cost performance. Trade-offs
capabilities other than cost, because cost related to cost becauses manufacturers do not
2005 Priono & Radhi 349
McDermott, C.M., N.P. Greis, and W.A. Silveira, G.D., and N. Slack. 2001. Exploring
Fischer. 1997. The diminishing utility of the trade-off concept. International
the product/process matrix – A study of Journal of Operation and Production
the US power tool industry. International Management 21 (7): 919-964.
Journal of Operations and Production Sriparavastu, L., and T. Gupta. 1997. An
Management 17 (1): 65-84. empirical study of just-in-time and total
Miller, J.G. and A.V. Roth. 1994. A taxonomy quality management principles
of manufacturing strategies. Management implementation in manufacturing firms in
Science 40 (3): 285-304. the USA. International Journal of
Noble, M.A. 1995. Manufacturing strategy: Operations and Production Management
Testing the cumulative model in a multiple 17 (12): 1215-1232.
country context. Decision Science 26 (5): Vuppalapati, K., S.L. Ahire, and T. Gupta.
693-721. 1995. JIT and TQM: A case for joint
Safizadeh, M.H., L.P. Ritzman, and D. implementation. International Journal of
Mallick. 2000. Revisiting alternative Operations and Production Management
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Management 9 (2): 111-127. D. Sharma. 1998. Competitive priorities in
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1576-1591.
Jurnal Ekonomi dan Bisnis Indonesia
Vol. 20, No. 4, 2005, 351 - 367
ABSTRAK
Structure: Conducts:
Performances:
Number and Size Distribution of sellers Collusion
Profitability
Number and size distribution of buyers Strategic behavior
Efficiency
Product differentiation Advertising/research and
Progressiveness
Entry conditions development (R&D)
Source: Martin (1988)
2005 Widodo 353
But since it not possible to construct an index relationships, which build on the SCP
which encompasses all, or even the main, hypothesis, and can be tested the role played
structural features of an industry many empi- by concentration.
rical researches attempt to infer the relation- The linear SCP model depicted in Figure 1
ship between structure and performance by presumes very simple causal relationships. In
examining one feature, usually market concen- facts, the structure-conduct-performance model
tration, on some measures of performance, that industrial relationships are not so simple
usually profitability. Moschandreas (2000) but complex and interactive (Phillips 1974).
notes that research carried over three decates More recently, the group of economists
or more by Bain (1956), Stigler (1968), Weiss associated with what is known as the ‘new
(1974) and others has consistently indicated a industrial organization’ theory treats conduct
positive although occasionally weak relation- as an equilibrium concept exogenously deter-
ship between market concentration and profits. mined. The no-cooperative Nash Equilibrium
In contrast, there are dissenting voices. Several is commonly adopted. In their models conduct
studies report an insignificant negative and the initial demand and supply conditions
(Holtermann 1973; Clarke 1984) or positive determine the performance of the market and
(Khalizadeh 1974) relationship between con- the number of firms that will exist in the long
centration and profits while other (Geroski run (Moschandreas 2000). The transaction cost
1984) have found that the relationship is non- approach to business organization has also
linear. shed doubts on the simple one-way causation
Various other aspects of industrial conduct implied by the simple SCP paradigm.The
and performance have also been related to linear structure-conduct-performance has been
concentration and other variables. Variables augmented to reflect the interactions among
such as prices, wages, advertising, research structure conduct and performance that occur
and development expenditures, and in real world market. The structure-conduct-
productivity have all been related to performance interaction suggested by Martin
concentration and other variables. Each of (1988) is presented in Figure 2. This research
these studies can be considered a single will analyze the interactive structure-
equation from a larger and simultaneous- performance-conduct framework in Indonesian
equation model of industrial organization manufacture.
Progressiveness
Technology Profitability
Structure
Performance
Strategy
Demand
Conduct
Sales efforts
Source: Martin 1988
354 Jurnal Ekonomi & Bisnis Indonesia Oktober
No. Variables
1. Endogenous Variables
Structure Module
1) CR = concentration ratio (CR4)
2) ΔN = relative change in number of firms
Conduct Module
1) K/L = capital-labor ratio
2) A/S = advertising-sales ratio
Performance Module
1) Δp = relative change in price
2) Π = profit rate on net worth
2. Exogenous Variables
Underlying-considerations module
1) εp = price elasticity of demand (negative)
2) εI = income elasticity of demand
3) MES = minimum efficient size (weighted average of the total asset size class)
Factor external to a particular industry
1) w = real wage
2) g = growth in the value of shipment
3) Δc = relative change in direct cost
2005 Widodo 355
The econometric simultaneous model is The six equations of the model and the
presented as follows: expected sign of coefficients of all variables of
the model are specified in Table 2. It is by no
⎛K⎞ ⎛ A⎞
CR = α 0 + α 1 ⎜ ⎟ + α 2 ⎜ ⎟ + α 3 Π + means claimed that the model is either
⎝L⎠ ⎝S⎠ (1) definitive or exhaustive. Rather it is an attempt
α 4ε p + α 5 g + ui to represent the SCP paradigm. The variables
incorporated and relationships indicated were
⎛ A⎞ chosen on the basis of three considerations-
ΔN = β 0 + β 1 CR + β 2 ⎜ ⎟ + β 3 Π +
⎝S⎠ (2) their roles in the SCP paradigm, their use in
β 4 MES + u previous studies, and that availability of the
i
pertinent and utilizable data.
⎛K⎞
⎜ ⎟ = φ 0 + φ 1 CR + φ 2 w + ui (3) RESULT
⎝L⎠
The result of both estimation techniques
⎛ A⎞ i.e. ordinary least square (OLS) and two-stage
⎜ ⎟ = γ 0 + γ 1 CR + γ 2 Π + γ 3 ε p + ui (4)
⎝S⎠ least square (2SLS) is presented in Table 3.
Several finding appear from estimation of this
⎛K⎞ model, particularly the 2SLS coefficient and
Δp = ϕ 0 + ϕ1 CR + ϕ 2 ⎜ ⎟ + ϕ 3 Δc + ui (5)
⎝L⎠ (asymptotic) standard errors. One set of
findings concerns the several two-way
⎛ A⎞ relationships of the model, in which one
Π = ξ 0 + ξ 1 CR + ξ 2 ⎜ ⎟ + ξ 3 MES +
⎝S⎠ (6) variable both influences and is influenced by
ξ 4 g + ξ 5 ε p + ui another.
Table 3. Industrial Organization Simultaneous Model, Estimated for 30 Three-Digit Manufacturing Industries 356
Jurnal Ekonomi & Bisnis Indonesia
Oktober
2005 Widodo 357
The first is that between advertising-sales barrier to entry or not are presented.
ratio and the concentration ratio: A/S exerts a Advertising does appear to reduce entry, but at
statistically insignificant positive influence on the same time, it appears to have no
CR, and CR exerts a statistically insignificant statistically significant effect on concentration.
positive effect on A/S. The relationship Thus advertising may create a barrier to the
between CR and the profit rate Π has been a entry of new firm with out changing the degree
major implication of the SCP paradigm. The of concentration in the industry.
estimated model, however, indicates that Π The fifth set of finding relates to the two
exerts a statistically significant negative techniques of estimation, OLS and 2SLS.
influence on CR, and CR exerts a statistically Comparing the estimates obtained using OLS
insignificant negative effect on Π. It indicates with those obtained using 2SLS indicates the
that higher profitability lower CR, vice versa. effect of the estimation technique. Seven
The third and the last of two-way relationship important shifts take place in moving from
is that between A/S and Π. According to the OLS to 2SLS estimates:
estimate in Table 3, A/S exerts statistically
significant positive influence on Π, while Π • The influence of Π negative and
exerts a insignificant positive influence on insignificant on ΔN using OLS but positive
A/S. The second set of findings concerns the and significant using 2SLS
one-way relationship of the estimated model, • The influence of MES positive and
specifically the lack of statistically significant insignificant on ΔN using OLS but
influence of CR on ΔN. negative and insignificant using 2SLS
The third set of findings relates to the role • The influence of Π negative and
of concentration. This construct has played a insignificant on A/S using OLS but positive
central role in the SCP literature, but the result and significant using 2SLS
suggest that while concentration does have • The influence of εp positive and
some place in industrial-organization relation- insignificant on A/S using OLS but
ship, it perhaps does not occupy the central negative and insignificant using 2SLS
place it has assumed as a result of an
inadequately tested acceptance of the SCP • The influence of A/S negative and
paradigm. While concentration does have a insignificant on Π using OLS but positive
statistically significant effect on capital and insignificant using 2SLS
intensity, it has no significant influence on • The influence of εp positive and
entry. Nor does it have a significant influence insignificant on Π using OLS but negative
on the two conduct of decision of the firm with and significant using 2SLS
regard to capital intensity and advertising or on
the two performance variables of the change in CONCLUSION
price and the profit rate. Even the central
Several conclusions come forward from
doctrine of the SCP paradigm that
this study. First, the SCP paradigm may be
concentration leads to higher productivity is
improperly giving to much weight to
not supported by the evidence. Furthermore,
concentration as an explanatory variable for
concentration can not itself be explained on the
industry conduct and performance. In the case
basis of consideration such as advertising.
of Indonesian manufacture, the estimated
These finding concerning the influence and
model indicates that profit exerts a statistically
role of the concentration ratio in the system
significant negative influence on concentra-
pose serious questions about its central role in
tion, and concentration exerts a statistically
the literature on industrial organization.
insignificant negative effect on profit. Varia-
The fourth set of findings relates to the ble advertising-sale ration exerts statistically
role of advertising. The evidence points to significant positive influence on profit, while
answer the question of whether advertising is a
358 Jurnal Ekonomi & Bisnis Indonesia Oktober
profit exerts a insignificant positive influence at the Econometric Society 3rd World
on the advertising-sale ratio. In the case of Congress, Toronto.
Indonesian manufacture, concentration does Karseno, A. R, 1995. Efisiensi Manufaktur dan
not occupy the central place of the SCP
Peran Teknologi di Indonesia. Paper
paradigm. Concentration does have a
presented in Seminar Internasional Lustrum
statistically significant effect on capital
ke-8 Fakultas Ekonomi UGM. Yogyakarta.
intensity; it has no significant influence on
entry. Concentration can not itself be explained Karseno, A. R, and Tri Widodo, 1996. Efisiensi
on the basis of consideration such as (teknik, skala, alokatif) unggulan produk
advertising. The influence and role of the manufaktur Indonesia. Research funded by
concentration ratio in the system pose serious MM-UGM. Unpublsihed.
questions about its central role in the literature Khalilzabeth, S.J. 1974. ‘Market structure and
on industrial organization. Advertising does price-cost margins in UK manufacturing
appear to reduce entry, but at the same time, it industries. Review of Economics and
appears to have no statistically significant Statistics, 54:64-76.
effect on concentration. Second, it is possible
to specify and estimate a simultaneous- Mohamed, A. dan Hall Hill, 1988.
equation model of industrial organization. Industrialisasi di ASEAN. LP3ES. Jakarta.
Third, the OLS and 2SLS techniques provide Martin, S. 1988. Industrial Economics: Eco-
different estimates, casting some doubt upon nomic Analysis and Public Policy. Mac-
previous single-equation studies. millan Publishing Company. New York.
Moschandreas, M. 2000. Business Economics.
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2005 Widodo 359
Appendix
ABSTRACT
usually places farmers in the marginal position, 61.3% and out of Java is 38.7%. Plantation
for example, in the calculation of sugar content areas in Java are mostly owned by farmers
(rendemen). As seen in Table 2, since (86%), while outside of Java only 7% are
implementing TRI policy all productivity owned by farmers and 93% are owned by
indicators worsened compared to the previous BUMN (state-owned enterprise) and private
era. With this background, this paper focused plantations. At the national level, farmers’
on efforts to describe the institutional problems sugarcane plantation area is 56% and the
of Indonesian sugar industry. remaining 44% are owned by sugar mills
From the explanation, it can be concluded (Rahman, 2002:A1-2).
that part of problem in the Indonesian sugar From the aspect of production, for the last
industry is caused by inefficiency of five years sugar production tended to decrease
institutions, both “institutional environment” from 2.187 million tons in 1997, to 1.928
(government policies) and “institutional million tons in 1998, then 1.801 million tons in
arrangement” (agreement among economic 1999, but then increased to 1.896 million tons
units). With this background, this paper in 2000, and increased again to 2.025 million
focused on efforts to describe the institutional tons in 2001 (Table 4). From another aspect,
problems of Indonesian sugar industry. The sugar consumption rates tended to increase
approach of analysis uses the institutional with the growth of the population and
economics perspective, especially transaction food/drink industries. To cover the deficit, it
cost economics. Transaction cost economics is was necessary to import sugar in a great
used to analyze the relation between economic volume. Even in 1999, the total import was
actors in the sugar industry (external bigger than the sugar production in the
transaction costs) and the magnitude of country.45 This condition is aggravated by the
transaction costs at incurred sugar mills and by tendency to reduce the price of import sugar
sugarcane farmers themselves (internal from year to year (Rahman, 2002:A1-1). In
transaction costs). detail, the development of sugar imports from
1997 to 1999 showed continual increase. In
THE ROLE OF THE SUGAR INDUSTRY 1997 sugar import was 1.36 million tons, then
IN INDONESIA in 1998 and 1999 it was 1.7 and 2.19 million
Table 3 shows that the plantation area tons, respectively, or an average increase of
planted with sugarcane is wide enough 37% every year. But in 2000 sugar import
compared with other plantation plants in decreased to 1.55 million tons and decreased
Indonesia. From this size aspect, sugarcane again to 1.28 million tons in 2001 (Rahman,
occupied the third largest area after palm oil 2002:A1-3).
and rubber commodities. In 2001, for example,
the area planted by sugarcane was 406.5
thousand ha, less than the areas of palm oil
(2,704.5 thousand ha) and rubber (539
thousand ha). The sugarcane area is remaining
stable from year to year (even increasing
slightly), whereas land area of other
commodities tends to decrease every year. This 4
Indonesia has been a sugar-importing country since
indicates that the sugarcane commodity is one 1967. This happened due to increasing demand for sugar
domestically, while the rate of national sugar
of the most important products in the productivity was low. See Dianto Bachriadi,
plantation sector in Indonesia. If we compare Ketergantungan Petani dan Penetrasi Kapital: Lima
based on region, plantation area in Java is Kasus Intensifikasi Pertanian dengan Pola Contract
Farming, Akatiga, Bandung, 1995, p. 34
2005 Yustika 371
The average performance of the sugar activities are predicted to cost about Rp 350
industry in Indonesia can be seen in Table 5. billion for four years. These activities are
The data apparently shows that almost all conducted at two levels of organization
aspects of the sugar industry in Indonesia (Departemen Pertanian, 2002:3). First, at the
experience a reduction of performance national level the “Operational Unit of
prominently, except land size, which relatively National Sugar Industrial Revitalization” was
increases. In the period of 1930-1940, for established with the function to guide, monitor,
example, land size of only about 95 thousand and evaluate the implementation in the field.
ha produced almost 1.5 million tons of sugar. Members of this unit include the Department
This occurred because most of the area used of Finance, Department of Agriculture,
was wetland that can produce higher yields Department of Industry and Commerce,
(137 tons/ha) and a seed system without ratoon Ministry of BUMN, P3GI (Indonesian Sugar
(seed applied for one planting season) so that Research Institute) and APTR (Smallholder
its sugar content (sucrose) is very high Sugarcane Farmers Association). Second, in
(11.7%).56 With this performance, it is not the field the “sugar seed industry company,
surprising that production in which period was ratoon removing service, and irrigation” will
16-tons sugar/ha. Yet, this achievement be established. Sugar Seed Industry Company
continuously worsened until the period of is established in every PTPN/PT of Sugar in
1995-2000 when production of sugar was 1.8 Java. Its members include of PTPN/PT sugar,
million tons yearly (increasing about 20% regional APTR of PTPN/PT sugar, local
compared with the period of 1930-1940), government, and interested investors.
whereas the land size planted increased about
400% compared with the period of 1930-1940.
This occurred because most of the sugar land
in the period of 1995-2000 was dry land so that
sugar productivity was very low (70 tons/ha)
and the ratoon system was used (many times
planting season, even up to 15 times) so that
sugar content (sucrose) rates were very low
(6.89%). So it can be predicted that in the
recent period production would only be 4.82
tons of sugar/ha.
Concerning the sugar industry performance
that has continually worsened, in 2002 the
government set out the “Acceleration Program
of National Sugar Productivity Development,”
with the hope that it can improve sugar quality
and productivity in Indonesia.67 These targets to increase sugar productivity by developing land
size, crystal (sugar), and sugarcane productivity. It is
expected, for example, in 2007 that sugarcane land size
5
This is known as the Reynoso system, which is replacing will reach about 385 thousand ha, crystal (sugar)
sugar area from dry land with wetland. This replacing production will reach 3 million tons, sugarcane
aims to develop plants’ productivity by giving them productivity 88.11 tons/ha, and crystal (sugar)
growth land that has good drainage. See Dianto productivity 7.74 tons/ha (see Appendix 1). If the targets
Bachriadi, ibid, p. 31 can be achieved, then in 2007 the government will not
6
It is hoped that by the “Acceleration Program of need to import sugar to fulfill domestic sugar needs. Of
National Sugar Productivity Development,” performance course, this will not be easy because there are many
of the sugar industry in Indonesia will increase so that problems that must be solved by the national sugar
the objectives of the national sugar reliance will be industry, from farmers, to sugar mills, to government
achieved in 2007. The government has set up specific policies themselves.
2005 Yustika 373
Table 5: Average Performance of Indonesian Sugarcane and Sugar for the Period 1930-2000
Land Sugarcane Sucrose White sugar Total white
Period
(ha) (tons/ha) content (%) (tons/ha) sugar (tons)
1930 – 1940 95.099 137.3 11.70 16.06 1,485,099
1983 – 1987 287.676 76.3 7.97 6.08 1,748,363
1998 – 1994 379.669 76.3 7.45 5.77 2,190,084
1995 – 2000 378.703 70.0 6.89 4.82 1,829,094
Year of highest production reached in every period
1930 196.592 129.4 11.55 14.95 2,938,205
1986 303.740 79.2 8.05 6.38 1,936,525
1992 402.486 79.1 7.17 6.30 2,534,197
1997 386.884 72.3 7.83 5.66 2,190,185
Source: Soepardi, 2002:A9-3
Table 1.6: Development of Indonesian Sugar- farmers who are entitled to receive credit and
cane Area Based on Land Types (in simultaneously collect their guarantees, while
hectare) the cooperative has the duty to distribute their
credit. In the implementation, usually farmers
Year Wetland Dry land Total
received credit from cooperatives is often late
1994 146.028 276.662 424.690
(about two months delay).910 Finally, sugar
1995 135.737 285.169 420.906
import by producer countries make national
1996 135.847 265.452 401.299
sugar industries collapse. The import sugar that
1997 118.286 268.592 386.878
is sold at a lower price is not a result of higher
1998 108.864 261.401 370.265
efficiency compared with Indonesian sugar,
Source: P3GI. In: Soekarso, 1999:17 but is caused by government intervention in
Second, inefficiency at the sugar mill level sugar-producing countries, such as input and
is caused by the sugar mills being too old and export subsidies.1011 In the United States, for
by management of the sugar mills that is still example, the government since 1981 has
traditional. This reality means that sugarcane consistently used domestic policies to support
cannot be well-processed (milled) so the result the agricultural sector, such as with input
is not maximal. If we describe based on subsidies (credits). The policy is presently
ownership, privately-owned sugar mills are formulated as the “Farm Security and Rural
generally more efficient than are state-owned Investment Act of 2002 (2002 Farm Act),” by
sugar mills (Prabowo, 1998:12). This is which farmers get price guarantees in the form
because most of the privately-owned sugar of loans equal to about US$18/lb for sugarcane
mills are more newly established so that their and US$22.9/lb for sugar-beet. Under this
technology is better and they are managed with policy, about 67% of the income of American
a more professional management system sugar producers derives from price
compared with state-owned sugar mills. Third, supports/subsidy policy (Davados and Kropf,
government policies are not effective because 1999; as quoted by Susila, 2002:A4-2).
of lack of implementation of the policies, for In short, the Indonesian sugar industry
example credits coming to farmers were very presently faces the same situation as does
late. One of sugarcane farmers’ credit sources
originating from a sugar mill/cooperative,
where the money comes from the government 9
Sugarcane farmers stated that their production is not
program distributed through assigned banks. optimal because their credit is not received on time. For
example, sometimes farmers cannot fertilize the plants
Banks predetermine then coordinate with sugar in the pre-planting period because credit has not already
mills and cooperatives to distribute their been given. As a consequence of the late fertilizing,
credits. Sugar mills usually select those sugarcane quality is not optimal, which decreases the
farmers’ revenue.
10
directly milled by the sugar mill, or sugarcane that So far, both developed and developing countries (sugar
actually should be cut down is not cut because the sugar exporter and importer countries), have not seemed to
mill cannot receive it. Certainly this condition causes the decrease the tariff because of each country’s own
quality of the sugarcane to worsen. Other writers see that interest. Even countries such as the Philippines, India,
decreasing productivity occurred as a result of the and Pakistan are giving strong protection to their own
sugarcane payment system and the system of benefit and sugar industries by increasing the import duty tariff of
risk division, which are not in accordance with farmer import sugar. The same policy is also conducted in
enterprise. The farmers are always encouraged to send many developed countries, where they still impose a
fresh-clean-sweet sugarcane to the sugar mill, but they high import tariff on sugar, such as Japan (955.04%),
do not respond to the suggestion because the production European Union (491.19%), and USA (357.40%). See
organizational system and the payment system do not Sigit Subiantoro, Upaya Peyelematan Pergulaan
give appropriate incentives. See Gunawan Soekarso, Nasional dari Kebangkrutan, Proceeding of P3GI
Gula Nasional: Kondisi Sekarang dan Masa Datang, Technical Meeting, Pasuruan, 2002, p. D1 – 8. In
Gula Indonesia, Vol. XXIV, No. 2, April – June 1999, p. comparison, the Indonesian Government imposes low
14 import duty. See Gunawan Sukarso, ibid, p. 15.
2005 Yustika 375
Fiji’s, with what its government calls “core concerned with whether sugar productivity
inefficiencies.” The series of core inefficiencies targets will be improved. What must not be
are: (i) low sugarcane quality; (ii) cane forgotten is that the issues of development are
burning; (iii) mill inefficiencies; (iv) transport not only concerned with systems of planting,
inefficiencies; and (v) payment systems to finding new seed varieties, and land type
farmers (Snell and Prasad, 2001:261-262). change; but also with the structuring of
According to some research, the inefficiency efficient economic institutions so that yield-
of the sugar industry is caused by a lack of raw share and cut and planting schedules are
materials and decreases in productivity and beneficial for both parts, especially for sugar
sugar content (Isma’il, 2001:6-9), milling farmers. Without improvement of the
process inefficiency (Martoyo, 2000:10), and institutional aspects, it will be difficult to
sugar loss during cut-load-carry/TMA improve the performance of the sugar industry
(Darmawan, et al, 2000:6). However, this as a whole.
research did not study sugar industry Second, management and technology cause
inefficiency from an institutional perspective a decrease in sugar mill performance. Some
(Arum, 2000:39), in which the institutional assumptions state that in general sugar
factor is very likely to be the source of sugar industries in Indonesia are still efficient,
industry inefficiency. These have been very although there are about 27 sugar mills that
specifically pointed towards institutional have problems and are inefficient. According
reforms aimed at reducing “political to International LMC (1997), in the case of
interference” in the industry, improving efficiency, Indonesian sugar industries occupy
farming practices, and related measures. In the 21–30 ranks from 62 sugar producers in the
view of the World Bank, the Indonesian sugar world, with production costs of US$288 – 310
industry had moved from being a low-cost per ton. As a comparison, average production
sugar producer to a high-cost producer. Yield- costs of the 15 countries most efficient are
share payment systems to sugarcane farmers, US$301.5 per ton (Husodo, 1999:14). Yet
failure to invest in new equipment and the given the fact that the total number of sugar
expansion of production onto marginal lands mills in Indonesia nowadays remains at 64
were seen as the likely causes for declines in units (compared with the total number of sugar
productivity. mills in 1930 which reached 182 units), the
If they are simplified in an issue’s schema assumption that sugar mills in Indonesia are
for the national sugar industry, the problems of not efficient is reasonable. One of the reasons a
Indonesia’s sugar industry can be found in sugar mill is closed is because of the
Appendix 2. First, the cropping system is not inadequacy of raw material (sugarcane) from
optimal. As described above, a cropping sugarcane farmers. However, what we should
system which is not optimal is caused by many not ignore is management performance of the
factors, for example: (i) cut-back system sugar industry that is bad (especially state-
(ratoon) used by sugarcane farmers; (ii) yield- owned sugar mills) as a result of high spend-
share system that does not give sugarcane control. For example, in the process of buying
farmers incentive to produce better crops; (iii) equipment (machines), sugar mill management
planting and cut systems that are not well- must propose to PTPN and its decision usually
coordinated; and (iv) spread-out land takes a long time to be realized, which disturbs
dominated by dry land. All these processes the process of production. Indeed, this problem
ultimately cause a decrease in sugar includes an institutional aspect, something that
productivity, bad sugar quality, and low sugar cannot be understood by most people.
content (sucrose) rate. Therefore, sugar
development issues should be mainly
376 Jurnal Ekonomi & Bisnis Indonesia Oktober
Third, government policy and international price of domestic sugar products unable to
market distortion do not support the interests compete with world sugar prices. Of course,
of the domestic sugar industry. So far, the this also involves an institutional
government holds control of national sugar (environment) problem, i.e. government failure
industry policy through a series of policies to create regulations that allow the sugar
established, input policy, marketing, price industry to get insurance from policies that
determination, and international trading. support operational activities efficiently.
Unfortunately not all the policies benefit the Therefore, the decreasing performance of
domestic sugar industry, and even less so the the Indonesia sugar industry is actually caused
sugarcane farmers. Presidential Instruction No. by inefficiency of institutions1314, especially in
9/1975 about TRI (Intensified Smallholder managing the relationships among economic
Cane) that began to run between 1985-1988 is actors in the sugar industry (institutional
regarded as the most oppressive policy for arrangement). The institutional inefficiency
sugarcane farmers in the history of the can be detected in the high transaction costs in
Indonesian sugar industry. Then, producer the sugar industry, both as farmers’ and as
countries that give high subsidies to domestic sugar mills’ burdens. From the perspective of
sugar so that it can be sold at a cheap price to the sugarcane farmers, the institution that
the Indonesian market cause international manages farmers’ relationships with
market distortion. Additionally, producer cooperatives and sugar mills are not based on
countries protect their domestic market by the same level agreement and are not done
imposing a very high import duty so that sugar transparently so that farmers often lose the
from abroad cannot enter.1112 By comparison, opportunity to make an economic profit
the Indonesian government reduces subsidies (opportunity cost). For example, sugarcane
continuously to the sugar industry and imposes farmers, theoretically, may easily and freely
a very low import duty,1213 which makes the get letter of delivery order (SPTA) from the
sugar mill, but, in fact, it is not so. Sugarcane
11
There are few countries in the world that do not farmers must pay for getting SPTA or do not
intervene in their domestic sugar markets. Perhaps this get it at all so that they must join with other
is because both temperate and tropical countries can
grow sugar. Regardless of the motives for intervention,
farmers (or through brokers). This means
the result is that about three-quarters of the sugar grown farmers have an additional expense. Sugarcane
in the world is consumed in the country of production. farmers must even pay special costs that are
See Anne O. Krueger, The Political Economy of not related to their activities, for example, for
Controls: American Sugar. In: Lee J. Alston, Thrainn
Eggertsson, and Douglass C. North, (eds.), Empirical security and as donations to the village. The
Studies in Institutional Change, Cambridge University result can be predicted that this pattern
Press, Cambridge, 1996, p. 176 ultimately will increase the transaction costs of
12
Based on the Ministry of Industry and Trade Decree sugarcane farmers.
(SK Memperindag) No. 230/MPP/Kep/6/1999, the
government imposes import duty of 20% for raw sugar
and 25% for white sugar. See Wayan R. Susila and Ali Juta Orang Penganggur, Paper presented at National
Susmiadi, Dampak Tarif Impor Gula Terhadap Industri Seminar of Indonesian Sugar, held with cooperation of
Gula Indonesia, Bulletin P3GI, March, 2001, p. 2. Then LPM-UGM and PTPN (Persero), Yogyakarta, 2000, p.
in 2002, the government set out new import duty 18
policies for sugar products Rp 700/kg through Ministry 13
of Finance Decree (SK Menteri Keuangan) No. An institution is defined as a regularity of behavior or a
324.KM.01/2002. This tariff, indeed, is still low rule that is generally accepted by members of a social
compared with other countries’ import duty, such as group, which specifies behavior in specific situations,
Columbia (130%), South Africa (124%), Thailand and which is either self-policed or policed by an
(104%), Brazil (55%), Bangladesh (200%), the external authority. See Malcolm Rutherford,
Philippines (133%), and Sri Lanka (66%). See Slamet Institutions in Economics: The Old and the New
Darsosoeprapto, Penyehatan Industri Gula Nasional Institutionalism, Cambridge University Press,
Demi Ketahanan Nasional dan Penyelamatan Puluhan Cambridge, 1994, p.182
2005 Yustika 377
mill institutions have not been efficient, so establish an intermediary institution that is able
they generate high transaction costs. Second, to control the milling process in sugar mills.
from the composition of transaction costs, Second is corporate governance reform of
managerial transaction costs are the highest sugar mills. This study argues that there are at
contributors to total transaction costs (above least two institutional problems causing
70%). These results give more detailed management inefficiency in sugar mills: (i) a
information that the management of sugar share ownership structure that is concentrated
mills is less efficient, which contributes to high with a few capital owners (both state and
transaction costs. Internally, sugar mill privately-owned sugar mills); and (ii) a very
management has not applied a good planning centralized model of corporate governance,
and supervising system so every performed where the Board of Directors (BoD) holds the
activity always raises high transaction costs, corporation fully. Third is the institutional
for example, the mark-up practice. Externally, change process in the sugar industry. The
management of the sugar mill does not have process of institutional change in sugar mills
authority to make strategic decisions, for can be done on two levels simultaneously:
example, investment decisions, spare parts demand of constituents and supply of
purchasing, and goods acquisition. All institutions. On the demand of constituent’s
activities are under the authority of the BoD, side, the demand of sugarcane farmers that
which causes the production process to be sugar mills should implement a transparency
disturbed. In other words, the centralization of principle and accountability in milling
decision-making causes high transaction costs management may join with sugar mill
for the sugar mills. management’s demand to the BoD to get wider
authority in running the corporation.
CONCLUSION Furthermore, on the supply of institutions side,
From the last explanation, it can be institutional change of sugar mills can take
concluded that part of the inefficiency in the place because of external factor pressures, such
Indonesian sugar industry is caused by as government policies and the higher
inefficiency of institutions, both “institutional competition in the era of liberalization
environment” (government policies) and (globalization). The globalization era forces
“institutional arrangement” (agreement among every corporation to improve efficiency and
economic units). The implication is that innovation in all fields, including sugar
inefficient institutions generate high production.
transaction costs in sugar industry activities.
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Bappenas. 2003. Perekonomian Indonesia
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380 Jurnal Ekonomi & Bisnis Indonesia Oktober
International
market distortion Yield-share
system
Ratoon
seed
Sub-optimal
cropping Dry land
Cutting
Cane
system
quality
Government
policy
Too old of
Decreasing of Decreasing of
Sugar mill
sugar content productivity
Sugar mill
Decreasing Lack of
of cane land capacity consolidation
Impacts:
- Increasing of import
- Existency of sugar industry
- Socio-economic stability
ABSTRAK
antara 3 pilar yaitu MA (market access), DS kotak ini dimotori oleh Pakistan. Melalui kotak
(domestic support) dan ES (export subsidy), inilah semua aspek yang terabaikan selama ini
sehingga secara keseluruhan telah membuah- diharapkan dapat dilaksanakan dengan lebih
kan perdagangan yang tidak adil (unfair trade). baik dan lebih fleksibel (Murphy and Suppan,
Selama ini, reformasi perdagangan terlalu 2003).
terfokus pada pilar MA, mengabaikan pilar Kedua, Food Security Box (FSB)
lainnya seperti DS dan ES. Padahal melalui dimandori oleh India. Inti dari kotak ini adalah
dua pilar terakhir inilah, negara maju reformasi perdagangan harus mampu
melakukan berbagai macam subsidi terhadap memperkuat food security dan kesejahteraan
petani mereka yang kaya, dan itu mendapat serta kehidupan petani sempit dan miskin di
legalitas di Perjanjian Pertanian WTO, negara berkembang. Melalui FSB inilah,
sehingga telah membuahkan unfair trade. diharapkan negara berkembang dapat dengan
Kedua, Special and Differential Treatment lebih mudah memperjuangkan kepentingan
(S&D) yang ada, ternyata belum mampu yang terkait dengan food security dan
membuahkan hasil seperti yang dikehendaki penanggulangan kemiskinan di perdesaan
negara berkembang. Dengan S&D itu, ternyata (Murphy and Suppan, 2003).
belum mampu merealisir suatu pola perda- Kedua kotak tersebut ternyata belum
gangan yang berimbang dalam tatanan level of berhasil diperjuangkan dalam KTM IV di
playing field yang semakin berimbang pula. Doha tahun 2001. Namun sepirit dari kotak itu,
Selama ini, S&D hanya efektif dimana negara sebagian diantaranya terakomodasi dalam
berkembang mendapat waktu yang lebih lama deklarasi Doha terutama Paragraf 13 dan
dalam reformasi perdagangan dan lebih rendah Paragraf 14.
tingkat penurunan tarifnya. Sedangkan
komponen S&D lainnya amat lemah, karena SP (special/strategic product) adalah
memang tidak ada kewajiban yang mengikat bentuk lain dari S&D yang diperjuangkan oleh
negara maju untuk merealisasikannya, NB. Tujuan SP adalah untuk memperkuat food
terutama yang menyangkut: security dan mendorong percepatan rural
development, serta mempercepat pengentasan
• provision aimed at increasing trade kemiskinan dan kelaparan. Itu disampaikan
opportunities; oleh banyak negara berkembang di sidang
• provisions that require WTO members to formal dan informal dalam Komisi Pertanian
safeguard the interests of developing (CoA) sejak 2000 (WTO 2004).
countries; dan PTRI Jenewa, kemudian mengambil
• provisions relating technical assistance. inisiatif mengembangkan konsep SP itu. Para
Dalam kaitan dengan itulah, maka muncul policy markers di Jakarta pun mendukung
berbagai proposal dari negara berkembang, penuh tentang SP, dan merekomendasikan 4
baik yang berbentuk box (kotak)117maupun komoditas yaitu beras, jagung, kedelai dan
yang bukan. Yang masuk dalam usulan box gula. Sayang, analisa akademis yang terkait
yang paling menonjol adalah: dengan usulan itu belum didiskusikan secara
terbuka, sehingga belum mendapat dukungan
Pertama, Development Box (DB). Inti publik secara luas. Publik beranggapan bahwa
kotak ini adalah perjanjian pertanian WTO pemilihan 4 komoditas itu lebih menonjolkan
mendatang tidak boleh mengabaikan food aspek politik daripada rasional ekonomi. Hal
security, rural development, the poor, dan itu tidaklah berarti kepentingan politik tidak
right to food. Gagasan dan pengembangan penting untuk diketengahkan, namun itu harus
dikuatkan pula oleh pertimbangan ekonomi
1
Lihat lebih detail Diaz-Bonilla dkk (2002). yang rasional.
2005 Sawit, Setiyanto, Purba & Supriyati 385
Pada awal 2003, PTRI Jenewa bersama criteria of food security, livelihood security
dengan tim pertanian WTO di Jakarta berhasil and rural development needs. These products
membuat konsep (first draft) tentang SP (PTRI will be eligible for more flexibility treatment.
Jenewa 2003a). Konsep itu dibahas di dalam The criteria and treatment of these products
kelompok negara berkembang yang sekarang will be further specified during the negotiation
sebagian besar bergabung dalam G-33. Konsep phase and will recognize the fundamental
itulah kemudian menjadi proposal SP yang importance of SP to developing countries”.
diajukan oleh 12 negara negara berkembang ke Kriteria pemilihan SP masih belum
WTO (PTRI Jenewa 2003b). Dalam proposal ditentukan, dan ini akan dirundingkan dalam
itu, negara berkembang menginginkan kriteria waktu dekat, sebelum diputuskan dalam KTM
SP haruslah sederhana, mudah dilaksanakan VI di Hongkong akhir tahun 2005. Oleh karena
serta mempertimbangkan ketersediaan data. itu, khususnya negara berkembang harus
Oleh karena itu, mereka mengusulkan agar menyiapkan sejumlah pilihan tentang
menggunakan kriteria kombinasi antara komoditas apa yang pantas masuk sebagai SP.
number-base approach dan self-selection.
Kepada NB diberikan sejumlah x% pos tarif Berbagai kriteria telah disarankan seperti
untuk SP, dan kemudian mereka dibebaskan yang dibuat oleh PTRI Jenewa (2003a, dan
untuk memilih komoditas sesuai dengan 2003b), Ruffer (2003), dan Simatupang (2004)
pertimbangan masing-masing. akan tetapi masih belum jelas kaitannya secara
kuantitatif terhadap pembangunan perdesaan
Konsep SP kemudian masuk dalam draft dan penyerapan tenaga kerja perdesaan sebagai
modalitas Harbinson (Juni 2003). Dalam draf unsur penting dalam pengurangan orang
pertama Harbinson (Maret 2003), SP miskin dan kelaparan serta penguatan food
disebutkan sebagai Strategic Product. Akan security. Makalah-makalah yang tersedia itu,
tetapi pada revisi draf modalitas bulan Juni hanya menyaring SP dengan menggunakan
2003, SP dirubah menjadi Special Product, indikator tidak langsung. Indikator ini menjadi
tanpa jelas alasannya. amat subjektif, dan belum tentu mampu
Namun modalitas Harbinson itu tidak mencapai tujuan SP. Adapun tujuan SP itu
diterima oleh sebagian besar negara adalah untuk (i) melindungi dan memperkuat
berkembang, dan sebagian negara maju. produksi pangan negara berkembang, terutama
Sehingga dalam KTM V di Cancun bulan pangan pokok (key staple foods), (ii)
September 2003, yang dibahas adalah mempertahankan dan penyerapan tenaga kerja,
framework baru terutama gagasan Blended memperkuat ketahanan pangan serta kehidupan
Formula, dan tidak banyak kaitannya dengan masyarakat desa.
modalitas yang dikembangkan oleh Harbinson. Oleh karena itu, perlu dicari cara lain
Namun, SP tetap diakomodasi di dalam untuk menyaring SP dengan metodologi yang
framework Cancun, walau tidak seperti yang lebih layak. Metoda Input/Output (I/O) sebagai
diharapkan oleh NB. KTM V Cancun ternyata salah satu cara untuk menyaring SP buat
gagal. Indonesia. Tujuan makalah ini adalah untuk
Baru pada akhir Juli 2004, diterima menyaring SP dengan metoda I/O dan
framework baru atau disebut juga sebagai indikator lain yang relevan. Dengan saringan
Paket Juli (WT/CGS/W/535). Dalam paragrap ini, diharapkan Pemerintah dapat memutuskan
41, Annex A dari Framework baru itu, pemilihan SP yang terbaik buat percepatan
disebutkan tentang SP adalah sbb: pembangunan perdesaan, pengentasan
“Developing country Members will have the kemiskinan, serta penguatan produksi pangan
flexibility to designate an appropriate number domestik dan ketahanan pangan.
of products as Special Product, based on
386 Jurnal Ekonomi & Bisnis Indonesia Oktober
Lembaga lain tingkat internasional juga produksinya, itu tidak jelas kaitannya dengan
melakukan hal yang sama untuk SP yaitu tujuan SP.
Oxford Policy Management (Ruffer 2003). Pada umumnya, kelompok G-33 kurang
Ruffer (2003) menentukan terlebih dahulu tertarik dengan metoda pemilihan SP tersebut.
negara yang berhak mendapatkan SP sebelum Bukan saja karena alasan praktis, tetapi juga
memilih SP itu sendiri. Negera berkembang ada unsur politis di dalamnya. Penelitian
yang berhak mendapatkan SP adalah negara tersebut dibiayai oleh sejumlah negara maju,
yang rawan pangan (food insecurity countries) yang menentang konsep SP. Karena itulah,
sesuai dengan kriteria. Kriteria penentuan food pandangan Ruffers (2003) dianggap bias
insecurity countries adalah: (a) Pendapatan per terhadap kepentingan negara maju.
kapita kurang dari US $ 2500; (b) Kontribusi
sektor pertanian terhadap GDP, tidak kurang KAITAN METODA I-O DENGAN
dari 30%; (c) Tingkat konsumsi yang dilihat TUJUAN SP
dengan kalori dan protein per kapita, paling
tinggi 2.380 kalori, dan 62 gram protein per Ketergantungan antar sektor dalam
hari; (d) Klasifikasi FAO tentang Low Income pembangunan ekonomi, tidak kecuali ekonomi
Food Deficit Countries, dan (e) status LDC perdesaan dapat dianalisa dengan metoda I/O.
(less developing countries). Masing-masing sektor menggunakan output
yang dihasilkan oleh sektor lain yang
Setelah ditentukan negara yang berhak kemudian dijadikan input dalam proses
mendapat SP, maka baru dipilih SP dengan produksi. Output yang diproduksikannya itu,
kriteria. Kriteria yang diusulkan itu harus tidak saja digunakan sebagai permintaan antara
dikaitkan dengan justifikasinya serta hu- (intermediate demand) oleh sektor lain, tetapi
bungannya dengan tujuan SP (Tabel 2). juga dipakai sebagi input untuk keperluan
Ruffers (2003) mengatakan bahwa meng- sendiri, serta dikonsumsi oleh sektor lain
hubungkan impor melebihi tingkat tertentu, sebagai pemakai akhir (final demand).
misalnya A% dari konsumsi, tidak jelas Permintaan akhir ini tidak terbatas untuk
hubungan antara impor pangan dengan food keperluan konsumsi rumah tangga, tetapi juga
security. Demikian juga, untuk kriteria tertentu konsumsi Pemerintah, ekspor, pembentukan
misalnya konsumsi produk Z lebih besar dari kapital dan perubahan stok.
388 Jurnal Ekonomi & Bisnis Indonesia Oktober
Atau sektor ini mempunyai derajat kepekaan/ Pada dasarnya, tahapan penyaringan itu
ketergantungan (daya hela) tinggi disbanding- dibuat sebagai berikut. Pertama menggunakan
kan dengan sektor lain. penyaringan dengan Indek DP dan Indek DK.
Sektor yang dipilih itu, harus juga Dipilih produk hanya yang indeknya bernilai
dikaitkan dengan jumlah tenaga kerja yang satu atau lebih. Kedua, ditetapkan mana yang
terlibat. Jumlah tetaga kerja yang terlibat, dianggap sebagai pangan (food) dan net
sebagai indikasi tentang pentingnya importir. Ketiga, tahap selanjutnya megunakan
kesempatan kerja yang diciptakan oleh sektor kriteria penyerapan tenaga kerja.
tersebut. Sektor itu dianggap penting manakala
mampu menyerap tenaga kerja lebih dari satu PENYARINGAN SP
juta orang atau lebih 2% dari total pengerjaan Indek DP dan indek DK dipakai untuk
di sektor pertanian. Pemakaian angka 1 juta menyaring sektor kunci pembangunan
orang sebagai tolok ukur sederhana (arbitrary), ekonomi, khususnya ekonomi perdesaan dari
tidak ada dasar teorinya. Penyerapan ini, juga sejumlah 55 produk pertanian (lihat bahasan
harus dijumlahkan antara produk pertanian detail tentang produk tersebut dalam
primer dan produk agro industri. Kesemuanya metodologi di Lampiran 1).
itu kemudian dikaitkan dengan tujuan SP
seperti yang disarikan dalam Tabel 3 berikut.
Hampir tidak mungkin memilih suatu sebagai SP, maka SP tersebut menampung 31
produk yang mendapat ranking tertinggi untuk juta orang atau 70% dari total 44 juta orang
semua kriteria, yang ada adalah campuran. yang terlibat di sektor pertanian primer dan
Padi misalnya, mampu menyerapan tenaga agro industri. Sebagian besar mereka bekerja
kerja tertinggi, akan tetapi rendah rankingnya di wilayah perdesaan. Itu merupakan angka
untuk multiplier upah/gaji atau nilai tambah, yang cukup berarti untuk pengentasan
masing-masing hanya pada urutan ke 36 dan pengangguran dan kemiskinan, peredam arus
40. Namun padi terkait dengan industri beras urbanisasi serta terkait erat degan rural
yang angka multiplier upah/gaji dan nilai livelihood.
tambah beras adalah tertinggi (ranking ke-1), Seandainya jumlah SP dibatasi sehingga
dalam penyerapan tenaga kerja hanya berada tidak mampu menampung keseluruhan yang
pada ranking ke-10. diusulkan, maka untuk itu perlu diberikan
Berikutnya adalah tebu sebagai produk prioritas pada 8 jenis produk saja, karena
primer dalam penyerapan tenaga kerja masing-masing produk tersebut menyerap
mendapat ranking ke-8, namun rendah untuk tenaga kerja lebih dari 1 juta orang atau 2%
multiplier upah/gaji dan nilai tambah, masing- lebih dari total pengerjaan di sektor pertanian
masing hanya ranking ke 42 dan ke-36. Namun (agriculture employment). Atau dengan kata
gula mendapat ranking tinggi ke-2 untuk lain, kedelapan produk inilah harus diberikan
upah/gaji dan ke-4 untuk nilai tambah. Tebu prioritas tinggi buat dipilih sebagai SP. Produk
tentunya tidak dapat dipisahkan dengan gula/tebu menyerap tenaga kerja sedikit di
industri gula, karena hampir seluruh tebu bawah 1 juta orang tetapi mengambil peran
digunakan untuk industri gula, sehingga 2,35% terhadap total agriculture employment.
keduanya harus dilihat secara bersamaan. Ke-delapan jenis produk SP prioritas adalah
Selanjutnya adalah sektor unggas dan beras/padi; sayur-sayuran/sayur-sayuran dan
hasil-hasilnya mencapai ranking-ke 5 dalam buahan awetan; buah-buahan; jagung/pakan
penyerapan tenaga kerja, tetapi agak moderat ternak; ternak dan hasil-hasilnya/daging,
dalam ranking multiplier baik untuk upah/gaji jeroan, daging olahan; kedelai/olahan kedelai;
maupun untuk nilai tambah. Interpretasi yang dan tebu/gula (Tabel 5).
sama dapat juga dilakukan untuk produk Sejumlah produk SP amat agregatif seperti
lainnya baik itu produk primer maupun produk buah-buahan, sayur-sayuran, ternak, unggas,
agro industri. sehingga tidak diperoleh jenis produk yang
Untuk menyederhanakannya, maka jelas. Misalnya, untuk buah-buahan, tidak jelas
dipakai penyerapan tenaga kerja sebagai tolok jelas jenis buahnya. Data untuk itu memang
ukur utama dan kemudian dipilah-pilah tidak tersedia dalam Tabel IO. Namun, produk
menurut produk primer maupun produk agro tersebut masih bisa dipakai kalau kita
industri, seperti yang diperlihatkan dalam mengaitkannya dengan HS dua digit. Memang
Tabel 5 berikut. ada produk seperti makanan lain, tidak dapat
digolongkan ke HS, karena terlalu banyak
Apabila penggunaan tenaga kerja di sektor produk pangan yang dimasukan di dalamnya
produk primer dan produk industri (sesuai dengan keperluan IO) seperti es,
dijumlahkan, maka diperoleh penggunaan total makanan dari kedelai/kecap, kerupuk, kue2
tenaga kerja. Kalau 11 produk tersebut masuk basah, bumbu masak dan penyedap makanan.
392 Jurnal Ekonomi & Bisnis Indonesia Oktober
Tabel 5. Penyerapan Tenaga Kerja dan SP (Produk Primer dan Agro Industri)
Total % thdp Total
Produk Jumlah Tenaga Produk Agro Jumlah Tenaga
Tenaga Kerja Tenaga kerja
Primer Kerja (Orang) Industri Kerja (Orang)
(Org) Sektor Pertanian
kerja 1 juta orang atau lebih (minimal 2% dari Negotiations”, IFPRI, TMD Discussion
total agriculture employment). Sehingga 3 Paper no.82 (revised July 2002).
produk seperti susu, makanan lain, dan tepung BPS (1999), Kerangka Teori dan Analisis
lainnya harus dikeluarkan dalam penentuan Tabel Input-Output, BPS: Jakarta
prioritas utama SP. Akhirnya terpilih 8 produk
yang harus mendapatkan prioritas utama untuk Mangari, K (2000), Perencanaan Terpadu
SP. Produk itu adalah mulai dari urutan Pembangunan Ekonomi Daerah Otonom:
pertama (beras/padi) sampai dengan urutan ke Pendekatan Model IO, BPS dan CSS:
delapan (gula/tebu) seperti yang telah dibahas Jakarta
di atas. Murphy, S and S. Suppan (2003), Introduction
Sebagian besar aktivitas produk pertanian to the Development Box: Finding Space
primer dan agro industri untuk pangan berada for Development Concerns in the WTO’s
di perdesaan, sehingga pemilihan SP tersebut Agriculture Negotiations, International
akan berpengaruh penting dalam mendorong Institute for Sustainable Development,
pembangunan pertanian dan perdesaan, serta Manitoba, Canada
menyerap tenaga kerja serta mengurangan PTRI Jenewa (2003a), Specific Modalities
jumlah orang miskin yang dominan di Inputs on Strategic Products, Non-Paper
perdesaan. (First Draft), March
Disarankan agar semua SP harus PTRI Jenewa (2003b), Strategic Products,
mendapatkan perlakuan SSM (special submission by Cuba, Dominican Rep.,
safeguard mechanism). Karena SSM adalah Honduras, India, Indonesia, Rep Korea,
perlindungan sementara dari serbuan impor. Itu Nigeria, Turkey, Peru, Philippines, Sri
tidak saja diperlukan buat komoditas SP, tetapi Lanka, and Venezuela, disampaikan pada
juga komoditas penting lain di luar SP. sidang Special Session CoA-WTO (20
Diharapkan hasil yang diperoleh ini dapat March)
digunakan sebagai bahan perunding dari Ruffer, T (2003), Special Products: Thinking
Indonesia untuk menyusun modalitas dari Through the Details, Oxford Policy
framework yang telah disetujui akhir Juli 2003. Management, London
Atau juga sebagai kontribusi Indonesia selaku Simatupang, P (2004), Justifikasi dan Metode
negara yang memimpin kelompok G-33. Penetapan Komoditas Strategis, dalam
R.Wibowo dkk (Eds.), Rekontruksi dan
DAFTAR BACAAN Restrukturisasi Ekonomi Pertanian,
Diaz-Bonilla, E, M. Thomas, S.Robinson PERHEPI
(2002), ”On Boxes, Contents, and Users: WTO (2004), WTO Agriculture Negotiations:
Food Security and the WTO the issues and where we are now, updated
1 March 2004 (tersedia di website).
394 Jurnal Ekonomi & Bisnis Indonesia Oktober
LAMPIRAN 1
4
Lihat lebih terinci konsep IO dalam berbagai penerbitan, terutama BPS (1999) dan Mangari (2000).
2005 Sawit, Setiyanto, Purba & Supriyati 395
Indeks DP memberikan indikasi bahwa sektor-sektor yang mempunyai indeks DP lebih besar
dari satu, menunjukkan daya penyebarannya di atas rata-rata daya penyebaran keseluruhan sektor
ekonomi. Pengertian yang sama juga berlaku untuk indeks DK. Sektor yang mempunyai indeks
DK lebih dari satu, berarti derajat kepekaan sektor tersebut berada di atas derajat kepekaan rata-
rata secara keseluruhan.
Sektor yang mempunyai DK tinggi memberikan indikasi bahwa sektor tersebut mempunyai
keterkaitan ke depan atau daya dorong yang cukup kuat terhadap sektor sendiri dan sektor lainnya
dibandingkan dengan sektor lainnya. Sedangkan sektor yang mempunyai DP tinggi berarti sektor
tersebut mempunyai ketergantungan yang tinggi terhadap dirinya sendiri maupun sektor-sektor
lain. Semua hal itu, dapat dianalisis dengan memakai metoda Tabel I-O
Kalau mengacu pada persamaan seperti yang telah disebutkan di atas maka secara umum
jumlah dampak akibat perubahan permintaan akhir suatu sektor terhadap output seluruh ekonomi
adalah :
rj = b1j + b2j + … + bnj = Σibij
dimana
rj = jumlah dampak akibat perubahan permintaan akhir sektor ke-j terhadap output seluruh
sektor ekonomi
bij = dampak yang terjadi terhadap output sektor i akibat perubahan permintaan akhir sektor j
Jumlah dampak seperti di atas disebut juga sebagai jumlah DP, Selanjutnya untuk keperluan
perbandingan antar sektor, maka persamaan di atas harus dinormalkan (normalized), yaitu dengan
cara membagi rata-rata dampak suatu sektor dengan rata-rata dampak seluruh sektor. Ukuran yang
dihasilkan dari proses ini disebut sebagai indeks daya penyebaran (DP) atau disebut juga backward
linkages effect ratio yang rumusnya sebagai berikut :
⎛1⎞
⎜ ⎟Σ i bij
Σ i bij
αj = ⎝ ⎠
n
=
⎛ 1 ⎞ ⎛1⎞
⎜ 2 ⎟Σ i Σ j bij ⎜ ⎟Σ i Σ j bij
⎝n ⎠ ⎝n⎠
dimana αj adalah indeks DP sektor j dan lebih dikenal sebagai daya penyebaran sektor j. Bila αj =
1 berarti daya penyebaran sektor j sama dengan rata-rata daya penyebaran seluruh sektor ekonomi.
Nilai αj > 1 menunjukkan daya penyebaran sektor j berada di atas rata-rata daya penyebaran
seluruh sektor ekonomi dan sebaliknya αj < 1 berarti daya penyebaran sektor j lebih rendah dari
rata-rata keseluruhan sektor ekonomi.
Berdasarkan matriks di atas dapat juga dilihat bahwa jumlah dampak terhadap output suatu
sektor i sebagai akibat perubahan permintaan akhir berbagai (seluruh) sektor dapat dirumuskan
dalam persamaan umum
Si = Σj bij
dimana
si =jumlah dampak terhadap sektor i sebagai akibat perubahan seluruh sektor.
Nilai si disebut juga sebagai jumlah DK, yaitu besaran yang menjelaskan dampak yang terjadi
terhadap output suatu sektor sebagai akibat dari perubahan permintaan akhir pada masing-masing
sektor perekonomian. Oleh karena besaran ini menjelaskan pembentukan output disuatu sektor
396 Jurnal Ekonomi & Bisnis Indonesia Oktober
yang dipengaruhi oleh permintaan akhir masing-masing sektor perekonomian, maka ukuran ini
dapat dimanfaatkan untuk melihat keterkatan ke depan.
Untuk membandingkan antar sektor, maka persamaan di atas perlu dinormalkan, sehingga
menjadi indek derajat kepekaan (indek DK):
Σ i bij
βi =
⎛1⎞
⎜ ⎟Σ i Σ j bij
⎝n⎠
dimana
βi = indeks derajat kepekaan sektor i atau lebih sering disebut sebagai derajat kepekaan (DK)
saja.
Nilai βi >1 menunjukkan bahwa derajat kepekaan sektor i lebih tinggi dari rata-rata derajat
kepekaan seluruh sektor, sedangkan βi <1 menunjukkan derajat kepekaan sektor i lebih rendah dari
rata-rata. Indeks derajat kepekaan disebut juga sebagai tingkat dampak keterkaitan ke depan
(forward linkages effect ratio).
2. Perkebunan terdiri dari 13 sektor yaitu karet, tebu, kelapa, kelapa sawit, hasil tanaman serat,
tembakau, kopi, teh, cengkeh, kakao, jambu mete, hasil perkebunan lainnya, dan hasil pertanian
lainnya5.21
3. Peternakan terdiri atas 4 sektor yaitu ternak dan hasil-hasilnya kecuali susu segar, susu segar,
unggas dan hasil-hasilnya, dan hasil pemeliharaan hewan lainnya.
4. Kehutanan terdiri atas 2 sektor yaitu kayu, dan hasil hutan lainnya,
5. Perikanan terdiri atas 3 sektor yaitu ikan laut dan hasil laut lainnya, ikan darat dan hasil
perairan darat, dan udang.
6. Jasa pertanian dikelompokan hanya satu sektor sesuai namannya6.22
Bidang agro industri dapat juga dikelompokan dalam 7 bidang yang terkait dengan produk
primer seperti yang telah disebutkan di atas. Rincian pengelompokan itu adalah sebagai berikut:
1) Agro Industri Makanan terdiri atas buah-buahan dan sayuran olahan dan awetan; beras;
tepung terigu; tepung lainnya; roti, biskuit dan sejenisnya; mie, makaroni dan sejenisnya; hasil
olahan kedelai; dan makanan lainnya; minuman beralkohol; minuman tak beralkohol;
2) Agro Industri Perkebunan terdiri atas sektor kopra, gula; biji-bijian kupasan; coklat dan
kembang gula; kopi giling dan kupasan; teh olahan; tembakau olahan; rokok; kapuk bersih;
benang; industri tekstil serta pakaian dll7;23
3) Agro Industri Peternakan terdiri atas sektor daging, jeroan dan sejenisnya; daging olahan dan
awetan; dan makanan dan minuman terbuat dari susu; pakan ternak; industri kulit dll8;24
4) Agro Industri Kehutanan yaitu kayu gergajian dan awetan; kayu lapis dan sejenisnya; bahan
bangunan dari kayu, parabot rumah tangga; dan sebagainya.
5) Agro Industri Perikanan terdiri atas 2 sektor yaitu ikan kering dan ikan asin; dan ikan olahan
dan awetan;
6) Industri Pupuk925dan
7) Industri Pestisida1026
Khusus untuk kelompok perikanan dan jasa pertanian tidak dimasukan dalam perhitungan
untuk SP, hal yang sama untuk produk agro industri kehutanan dan perikanan, karena produk
tersebut tidak ada dalam AoA WTO. Sehingga keseluruhan sebanyak 55 sektor dipakai dan
disaring untuk produk SP.
6
Ini terdiri dari perkebunan lain yg tidak diklasifikasi di tempat lain, hortikultura, tanaman hias, dan kombinasi pertanian
atau perkebunan dengan peternakan (mixed farming)
7
Banyak aktivitas jasa yang dimasukan disini yaitu antara lain jasa pengolahan lahan, pemupukan, pasca panen,
pelayanan kesehatan ternak, perlindungan hutan dll.
7
Pegabungan kode sektor 75-80.
8
Penggabungan kode sektor 81-83.
9
Teridiri dari industri pupuk alam, pupuk buatan, pupuk hara mikro atau makro dll.
10
Teridir dari industri pemberantasan hama, dan zat pengatur tumbuh
Jurnal Ekonomi dan Bisnis Indonesia
Vol. 20, No. 4, 2005, 398 - 411
ABSTRACT
Pajak, yang diartikan sebagai iuran kepada waktu ke waktu. Seperti tercantum pada Tabel
negara yang dapat dipaksakan melalui undang- 1, sumbangan pajak terhadap penerimaan
undang, memiliki dua fungsi, yaitu fungsi dalam negeri mengalami kenaikan yang luar
budgetair dan fungsi reguler (Waluyo dan biasa, yaitu dari hanya 56,5% pada tahun 2000
Ilyas, 1999). Sebagai fungsi budgetair, pajak menjadi 75,6% pada tahun 2003. Fenomena
berperan sebagai sumber penerimaan negara, seperti ini memiliki implikasi lanjutan, yaitu
yang selanjutnya dapat digunakan untuk terus merosotnya sumbangan penerimaan
membiayai kegiatan negara. Oleh karena itu, bukan pajak terhadap penerimaan dalam
besar kecilnya pajak yang bisa dikumpulkan, negeri, yaitu dari 43,5% pada tahun 2000
memiliki implikasi yang sangat penting menjadi hanya 24,4% pada tahun 2003.
terhadap jumlah dan kualitas kegiatan yang Sementara itu, pada periode yang sama, hampir
bisa diselenggarakan oleh negara. Sedangkan 90% seluruh belanja negara dibiayai oleh
sebagai fungsi reguler, pajak diperankan penerimaan dalam negeri, dan penerimaan
sebagai instrumen untuk mengatur kehidupan dalam negeri itu sendiri didominasi oleh
negara sesuai dengan kehendak negara, seperti penerimaan pajak. Dengan demikian peranan
menciptakan stabilitas ekonomi dan pajak sebagai sumber pembiayaan negara
mengurangi ketimpangan pendapatan. menjadi semakin dominan.
Pajak sebagai sumber penerimaan negara,
memiliki peranan yang semakin penting dari
2005 Ismail 399
VARIABEL INDIKATOR
• Bukti langsung Fasilitas fisik
Prosedur administratif
Perlengkapan
Kecukupan jumlah pegawai
Sarana sosialisasi/komunikasi
• Keandalan Kemampuan memberikan pelayanan yang dijanjikan dengan segera,
akurat, dan memuaskan
• Kepekaan Keinginan para staf untuk membantu /memberikan pelayanan dengan
tanggap
• Jaminan Pengetahuan staf
Kemampuan staf
Kesopanan staf
Sifat yang dapat dipercaya yang dimiliki para staf
• Empati Kemudahan dalam melakukan hubungan/ komunikasi yang baik
Memahami kebutuhan para klien
• Reputasi Citra institusi pajak (KP PBB dn BPHTB)
Citra pegawai/staff pajak
• Kemudahan Lokasi Kantor Pelayanan Pajak yang strategis dan mudah dijangkau
Sarana angkutan umum menuju kantor pelayanan
• Tingkat kepuasan Tingkat kepuasan atas pelayanan yang telah diberikan
2005 Ismail 403
Pengukuran variabel didasarkan pada tegak (Y) menunjukan skor tingkat harapan.
persepsi wajib pajak terhadap semua indikator Untuk setiap variabel yang mempengaruhi
dengan menggunakan skala Likert dengan lima kepuasan klien, dihitung dengan formula
kategori jawaban. Jawaban berkisar mulai dari berikut:
sangat setuju sampai sangat tidak setuju, atau ΣX i
sebaliknya dari sangat tidak setuju sampai X = (1)
n
sangat setuju. Untuk pernyataan positif 228skor
jawabannya adalah: 5 (sangat setuju), 4 ΣYi
dan Y= (2)
(setuju), 3 (ragu-ragu), 2 (tidak setuju), dan 1 n
(sangat tidak setuju). Sedangkan untuk
pernyataan negatif skor jawabannya adalah: 5 Dimana :
(sangat tidak setuju), 4 (tidak setuju), 3 (ragu- X = Skor rata-rata tingkat kualitas
ragu), 2 (setuju), dan 1 (sangat setuju). pelayanan yang dirasakan wajib
pajak
Model Analisis Y = Skor rata-rata tingkat harapan wajib
Model analisis yang digunakan adalah pajak
Importance Performance Analysis yang n = Jumlah responden
dikembangkan oleh Martilla dan James (1977). Untuk bisa memetakan posisi setiap
Model ini dinilai tepat karena mengasumsikan variabel ke dalam diagram kartesius, pada
bahwa kepuasan konsumen tergantung dari dua daerah yang dibatasi oleh sumbu X positif dan
hal, yaitu harapan dan penilaian konsumen sumbu Y positif, selanjutnya dibuat dua buah
terhadap atribut-atribut yang dipertimbangkan garis yang saling berpotongan tegak lurus pada
dalam penelitian. Asumsi ini sangat berse-
suaian dengan permasalahan yang diajukan titik ( X , Y ), dimana X merupakan rata-rata
dalam penelitian ini. dari rata-rata skor seluruh indikator tingkat
Importance Performance Analysis memu- kualitas pelayanan dan Y adalah rata-rata dari
lainya dengan dua variabel X dan Y yang rata-rata skor tingkat harapan seluruh indikator
digambarkan dalam sebuah diagram kartesius yang mempengaruhi kepuasan klien. Rumus
yang menunjukkan posisi kesesuaian antara yang dipakai untuk menghitung kedudukan
tingkat harapan dari klien dan kenyataan yang dari garis yang saling berpotongan tersebut
N
mereka terima. Diagaram kartesius merupakan
diagram dua dimensi yang menggabungkan ∑ Xi
i =1
sumbu datar dan sumbu tegak dalam satu adalah : X = (3)
k
diagram. Sumbu datar (X) dalam diagram
N
merepresentasikan skor tingkat kualitas
pelayanan yang dirasakan, sedangkan sumbu ∑ Yi
i −1
dan Y= (4)
k
2
Pernyataan positif adalah suatu pernyataan yang kalau
dilaksanakan akan memberikan dampak bagus bagi Dimana k menunjukan banyaknya indikator
kepentingan institusi/manajemen. Sedangkan pernyataan yang dapat mempengaruhi kepuasan klien.
negatif adalah pernyataan yang memiliki dampak jelek Dengan cara seperti ini, akhirnya daerah yang
bagi kepentingan institusi/manajemen. Contoh pernya-
taan positif adalah Petugas pajak selalu memberikan
dibatasi oleh sumbu X positif dan sumbu Y
pelayanan secara akurat, dan contoh pernyataan negatif positif dalam diagram kartesius, sudah terbagi
adalah Surat Penagihan Pajak Terhutang (SPPT) selalu dalam empat kuadran.
datang terlambat. Untuk pernyataan positif, skor
jawaban tertinggi (= 5) adalah sangat setuju dan skor Selanjutnya, hasil perhitungan skor dari
terendah (= 1) adalah jawaban sangat tidak setuju. Hal kinerja dan harapan dari setiap dimensi
sebaliknya berlaku untuk pernyataan negatif.
404 Jurnal Ekonomi & Bisnis Indonesia Oktober
Y (Harapan)
Prioritas Pertahankan
Utama Prestasi
A B
C D
Prioritas Berlebihan
Rendah
X (Realitas Pelayanan)
Harapan dan persepsi wajib pajak terhadap memberikan perhatian yang terlalu besar
pelayanan yang diberikan oleh KP PBB dan terhadap dimensi pelayanan yang memang
BPHTB Malang dapat dilihat pada Gambar 2. tidak dipandang penting oleh wajib pajak.
Pada diagram tersebut, ditunjukkan variabel Dengan kata lain, penyediaan pelayanan secara
pelayanan mana yang harus menjadi prioritas mubazir tidak dijumpai di daerah penelitian.
untuk diperbaiki, karena responden meng-
anggap tingkat kepentingannya tinggi Variabel Pelayanan yang Perlu
sedangkan kinerjanya masih rendah; dan Dipertahankan
variabel pelayanan mana yang harus diperta- Kuadran A pada Gambar 2, menunjukan
hankan, karena responden menilai kinerjanya variabel pelayanan yang perlu dipertahankan.
sudah baik dan mendekati tingkat kepentingan Yang termasuk dalam kelompok ini adalah
yang diharapkan oleh wajib pajak.
bukti langsung (tangibles, X1), jaminan
Perlu ditegaskan bahwa, dari hasil (assurance, X4) dan kemudahan memperoleh
perhitungan yang dilakukan, tidak ada variabel pelayanan (accesibility, X7). Jadi menurut
pelayanan yang dianggap berlebihan oleh wajib pajak, bukti langsung, jaminan dan
wajib pajak (tidak ada variabel pelayanan yang jangkauan pelayanan, merupakan variabel-
muncul pada kuadaran D). Ini bermakna variabel pelayanan yang dinilai sudah sesuai
bahwa, di Kantor Pelayanan PBB & BPHTB dengan harapan wajib pajak. Oleh karena itu,
Malang, tidak ditemukan variabel pelayanan ketiga variabel pelayanan tersebut perlu
yang, di satu sisi, dianggap kurang penting dipertahankan di masa depan oleh KP PBB dan
oleh wajib pajak dan, di sisi lain, disediakan BPHTB Malang.
dengan cara yang sangat bagus oleh otoritas
pajak. Kantor Pelayanan PBB di Malang tidak
4.1
x3 Pertahankan Prestasi x1 Bukti langsung
4.05
H Prioritas Utama x4 x7 x2 Keandalan
a 4 x1 x3 Kepekaan
r 3.95 x2
x4 Jaminan
a
x5 Empati
p 3.9 x6
a 3.85 Prioritas rendah Berlebihan x6 Reputasi
n x7 Kemudahan
3.8 x5
3.75
3.1 3.2 3.3 3.4 3.5 3.6 3.7
Kinerja
Tabel 3: Tingkat Kesesuaian Indikator dari Variabel Bukti Langsung, Jaminan dan Kemudahan
Tetapi dari 74 responden tersebut, yang yang baik dan memahami kebutuhan klien) dan
menyatakan bahwa pelayanan yang diberikan citra institusi maupun pegawai dalam menilai
sudah baik dan sangat baik, hanya mencapai pelayanan yang diberikan oleh Kantor
27 responden (atau 36%). Jelas ini menun- Pelayanan PBB dan BPHTB Malang.
jukkan fenomena yang kurang menggem- Barangkali, penjelasan dari temuan ini bisa
birakan. Keluhan wajib pajak yang sering dikaitkan dengan kedudukan pajak sendiri
muncul adalah ketidak tepatan dalam sebagai sesuatu yang harus ditunaikan oleh
pengukuran objek pajak, kesalahan dalam wajib pajak. Oleh karena itu, wajib pajak tetap
menetapkan nilai jual objek pajak (NJOP), dan harus membayar pajak tanpa memandang baik
kelambatan dalam menerima SPPT. Keluhan- buruknya citra institusi maupun empati
keluhan tersebut, bila ingin diperbaiki, perlu tidaknya petugas pajak. Dalam membayar
dijawab dengan perbaikan yang serius dari pajak, wajib pajak tidak memperhatikan empati
otoritas perpajakan. tidaknya aparat pajak, tetapi lebih
mementingkan kepekaan dan kemampuan
Variabel Pelayanan Yang Kurang aparat pajak seperti telah disebutkan di bagian
Diprioritaskan terdahulu. Meskipun begitu, citra petugas
Kuadran C menunjukan variabel yang pajak tetap perlu diperbaiki mengingat ada
mempengaruhi kepuasan tetapi masih dianggap beberapa oknum yang memberikan kesan
negatif pada petugas pajak secara umum.
kurang penting bagi wajib pajak dan memang
kualitas pelaksanaannya termasuk kategori
biasa atau cukup saja. Karena pelaksanaan Persepsi Wajib Pajak dan Implikasinya
variabel pelayanan ini di KP PBB Malang Bagi Otoritas Pajak
sekedar cukup dan klien menganggap variabel Sebelum mengakhiri tulisan ini, penulis
tersebut sebagai sesuatu yang tidak penting, ingin menyajikan karakter responden di daerah
maka keberadaannya tidak perlu diprioritas- penelitian untuk memberikan gambaran yang
kan. Meskipun begitu, bukan berarti unsur- sesungguhnya mengenai bagaimana pandangan
unsur pelayanan tersebut diabaikan sama sekali wajib pajak terhadap pajak sebagai kewajiban
atau ditiadakan. Variabel yang dimaksud tetap yang dibebankan oleh negara. Selama ini,
perlu diperbaiki meskipun dalam skala diyakini secara umum bahwa masyarakat,
prioritas rendah. terutama wajib pajak, adalah pihak yang hanya
Variabel yang tidak dianggap begitu memandang pajak sebagai sesuatu yang negatif
penting oleh wajib pajak adalah empati dan karena hanya memberikan beban kepada
citra institusi pajak itu sendiri. Tidak seperti masyarakat. Keyakinan semacam ini kemudian
yang diduga sebelumnya, ternyata wajib pajak menimbulkan asumsi yang luas di masyarakat,
tidak begitu mempertimbangkan hal-hal yang dimana wajib pajak dianggap sebagai pihak
berhubungan dengan sifat petugas (komunikasi yang selalu berusaha untuk mengindari pajak.
Dengan kata lain, wajib pajak yang meng- memiliki itikad baik, dan bukan sebaliknya
hindari atau enggan membayar pajak, dianggap seperti yang diyakini selama ini.
sebagai sesuatu yang wajar. Paradigma inilah Bila wajib pajak adalah pihak-pihak yang
yang tampaknya dijadikan landasan bagi cenderung beritikad baik, maka munculnya
perumusan kebijakan bidang perpajakan di kelambanan dalam pengumpulkan pajak di
Indonesia. Indonesia, merupakan indikasi dari kelemahan
Namun, sesuai dengan Tabel 6, anggapan aparat pajak dalam melaksanakan tanggung
semacam ini tidak selamanya benar. Memang jawabnya. Jelasnya, bukan wajib pajak yang
ada sebagian wajib pajak yang cenderung salah, tetapi justru aparat dan otoritas pajak itu
berperilaku seperti itu. Misalnya, enggan sendiri yang salah, sehingga aparatlah yang
membayar pajak, berusaha menghindari pajak harus terlebih dahulu membenahi diri, dan
dan, kalaupun membayar, sebisa mungkin bukan sebaliknya, yaitu bukan wajib pajak
membayar di bawah tarif resmi. Tetapi wajib yang diminta untuk taat terlebih dahulu kepada
pajak yang memiliki perilaku semacam ini, otoritas pajak.
jumlahnya sangat kecil. Sebagian besar wajib Fakta semacam ini semakin memperkuat
pajak, pada dasarnya, adalah orang-orang yang pernyataan terdahulu, dimana dikatakan bahwa
taat pada peraturan. Mereka merasa bangga persoalan pajak bukan terletak pada persoalan
kalau bisa membayar pajak, karena merasa perundang-undanganya, tetapi lebih terpusat
bisa melaksanakan kewajiban yang dibebankan pada persoalan teknis pengumpulanya di
oleh negara. Sebagian besar dari mereka tidak lapangan. Oleh karena itu, orientasi kebijakan
berkehendak untuk menghindari pajak, dan yang diarahkan untuk memperbaiki kualitas
beranggapan bahwa membayar pajak tepat internal, mendesak untuk dilakukan. Sebelum
waktu adalah perbuatan yang mulia. Perlu melangkah pada kebijakan yang lebih
digaris bawahi bahwa, meskipun perbedaan mendasar, misalnya pada perubahan
antara proporsi responden yang ingin perundang-undangan, perbaikan secara internal
membayar sesuai dengan tarif resmi dan di terutama yang menyangkut itikad dan cara
bawah tarif resmi sangat kecil, tetapi secara kerja dari aparat pajak, mutlak diperlukan.
statistik perbedaan itu tidak signifikan, Tanpa perubahan ini, perubahan mendasar
sehingga hal ini bisa diabaikan. Dengan dalam perundang-undangan, tidak akan ada
demikian dapat disimpulkan bahwa wajib gunanya.
pajak adalah pihak-pihak yang sebenarnya
Perubahan itu harus dimulai dengan diprioritaskan untuk diperbaiki oleh KP PBB
perubahan persepsi aparat pajak terhadap wajib dan BPHTB di Malang Raya. Yang tetap
pajak. Aparat pajak harus menempatkan wajib dipertahankan adalah dimensi pelayanan yang
pajak sebagai raja, atau setidak-tidaknya, terdiri dari bukti fisik secara langsung, jaminan
sebagai pihak yang harus dihormati karena dan jangkauan. Sebaliknya, unsur-unsur
kelangsungan aparat pajak sangat tergantung pelayanan yang mendesak untuk diperbaiki
dari kesediaan wajib pajak untuk membayar adalah keandalan dan kepekaan. Untuk
pajak, dan justru bukan diasumsikan sebagai meningkatkan keandalan pelayanan, aparat
pihak yang tidak memiliki itikad baik sehingga pajak harus memberikan pelayanan yang tepat
harus dikejar-kejar dan diperlakukan sebagai dan akurat sehingga mengurangi komplain dari
sebagai orang yang tidak baik. wajib pajak. Memperbaiki pelayanan melalui
Itu semua berimplikasi bahwa, membe- unsur kepekaan berarti aparat pajak harus lebih
rikan mutu pelayanan yang prima kepada wajib tanggap terhadap keluhan-keluhan yang
pajak menjadi sangat relevan untuk diajukan oleh wajib pajak. Untuk mengurangi
meningkatkan peranan pajak sebagai sumber keluhan-keluhan semacam ini, usaha
utama penerimaan negara. Pelayanan yang sosialisasi kepada masyarakat luas perlu
baik pada dasarnya merupakan hak dari wajib dilakukan secara intensif dengan melibatkan
pajak yang harus dipenuhi karena mereka telah pihak yang terkait. Yang perlu digaris bawahi
menunaikan kewajibanya dalam membayar pula adalah otoritas PBB dan BPHTB di
pajak. Oleh karena itu, otoritas pajak harus Malang dalam memberikan pelayan tidak
merubah mind set yang selama ini dianutnya, melakukan hal-hal yang dianggap berlebihan
yaitu bukan wajib pajak yang membutuhkan oleh wajib pajak.
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