KEMENTERIAN PENDIDIKAN DAN KEBUDAYAAN

UNIVERSITAS HALU OLEO

FAKULTAS EKONOMI DAN BISNIS
PROGRAM STUDI MANAJEMEN
Kampus Bumi Tridharma Anduonohu, Kendari, 9322
Telp. (0401)3193383, email: manajemen@unhalu.ac.id atau manajemenunhalu@yahoo.co.id

RANCANGAN TUGAS MAHASISWA 04

1. Identitas
1. Mata Kuliah : PERILAKU KEUANGAN
2. Kode Mata Kuliah : SMB67062
3. SKS : 3
4. Semester : VII
5. Waktu Pertemuan : 12:31 - 15:00
6. Pertemuan ke : 4
7. Pokok Bahasan : Heuristik & Bias
2 Deskripsi Tugas
1. Tujuan
Meningkatkan kemampuan menilai. Mengkritik, menghubungan bias -
bias/penyimpangan tentang:
1. Percepsi. Memory & Heuristik
2. Familiarity & Releted Heuristik
3. Repr& Releted Heuristik
4. Irrasional & adaptasi
5. Anchoring & representative
6. Fast & Frugal
7. Respon terhadap kritik
8. Heuristik & Keputusan Finansial
9. Induced Error & Cancel out
10. Percepsi. Memory & Heuristik
2. Obyek Garapan (Pokok Bahasan) :
1. Percepsi. Memory & Heuristik
2. Familiarity & Releted Heuristik
3. Repr& Releted Heuristik
4. Irrasional & adaptasi
5. Anchoring & representative
6. Fast & Frugal
7. Respon terhadap kritik
8. Heuristik & Keputusan Finansial
9. Induced Error & Cancel out
10. Percepsi. Memory & Heuristik
2.1 Membuat Ringkasan Materi Kuliah:
3. Tindakan yang harus dilakukan : Heuristik & Bias

1
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A. Membuat Ringkasan Materi Kuliah: Heuristik & Bias

1. Baca buku : Ackert Lucy F, Deaves Richard, Behavioral Finance:
Psychology, Decision-Making and Markets, South-Western,
Cengage Learning
2. Baca buku; Baker, H Kent, and John R Nofsinger. 2010.
Behavioral finance : investors, corporations, and markets. New
Jersey: John Wiley & Sons, Inc.
3. Buat review terhadap buku: Ackert Lucy F, Deaves Richard,
Behavioral Finance: Psychology, Decision-Making and Markets,
South-Western, Cengage Learning
4. Buat review: Ackert Lucy F, Deaves Richard, Behavioral Finance:
Psychology, Decision-Making and Markets, South-Western,
Cengage Learning
5. Lakukan perbandingan dan kesimpulan dalam obyek Garapan
yang sama. Buku utama yang di jadikan rujukan perbandingan
adalah Baca buku Ackert Lucy F, Deaves Richard, Behavioral
Finance: Psychology, Decision-Making and Markets, South-
Western, Cengage Learning.
4. Metode pengerjaan : Mandiri
5. Acuan yang digunakan :
A. Buku reference
B. Publikasi Ilmiah
6. Bentuk Luaran : Dokumen
3. Waktu : 7 hari sejak di tugaskan
Ditugaskan tgl. : 21 November 2020
Di kumpul tgl : 27 November 2020
4. Kriteria Penilaian:
1 Kelengkapan
2 Kejelasan
3 Ketepatan
4 Keakuratan
5 Kedalaman
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RANCANGAN TUGAS MAHASISWA

Pertemuan 4
RIVEW BAHAN AJAR
HEURISTICS ATAU RULES OF THUMB DAN BIAS

OLEH
TULIS NAMA DNEGAN HURUF KAPITAL
NIM B1B1 16 193

JURUSAN MANAJEMEN
FAKULTAS EKONOMI DAN BISNIS
UNIVERSITAS HALU OLEO
KENDARI
2020
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DAFTAR ISI

SAMPUL....................................................................................................................... i
DAFTAR ISI.................................................................................................................. ii
I Pendahulua.......................................................................................................... 1
1.1. Tujuan..........................................................................................................
1.2. Manfaat........................................................................................................
1.3. Lingkup........................................................................................................
II. Riview Bahan Kajian.......................................................................................... 1
1. Baker, (Chapter 4 : Heuristics or Rules of Thumb)
1.1 Introduction
1.2 The Rationale For Heuristics
1.3 Guidelines For Using Heuristics
1.4 The Categories Of Heuristics And
1.5. Their Biases
1.5.1 Representativeness
1.5.2 Availability
1.5.3 Anchoring and Adjustment
1.5.4 Overconfidence
1.5.5 Memory
1.5.6 Other Heuristics
2. Ackert Lucy F, (Chapter 5: HEURISTICS AND BIASES)
2.1 Introduction
2.2 Perception, memory, and heuristics
2.2.1. Perception
2.2.2. Memory
2.2.3. Framing effects
2.2.4. Ease Of Processing And Information Overload
2.2.5. Heuristics
2.2.6. Examples Of Heuristics
2.3 Familiarity And Related Heuristics
2.3.1 Familiarity
2.3.2 Ambiguity Aversion
2.3.3 Diversification Heuristic
2.3.4 Status Quo Bias And Endowment Effect
2.3.5 Heuristics And Biases, Prospect Theory And Emotion
2.3.6 Diversification heuristic
2.3.7 Status Quo Bias And Endowment Effect
2.3.8 Heuristics And Biases, Prospect Theory And Emotion
2.4 Representativeness And Related Biases
2.4.1 Conjunction Fallacy
2.4.2 Base Rate Neglect
2.4.3 Gambler’s Fallacy Vs. Hot Hand
2.4.4 Overestimating Predictability
2.4.5 Availability, Recency, And Salience
2.5 Anchoring
2.5.1. What Explains Anchoring?
2.6 Irrationality And Adaptation
III. Kesimpulan......................................................................................................... 1
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BAGIAN I
PENDAHULUAN
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BAGIAN II.
RIVIEW BAHAN KAJIAN
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BAGIAN III
SIMPULAN