Anda di halaman 1dari 6

AKOONTAN ORIGINAL STORE

LAPORAN PENJUALAN 1 JAN 23 ‐ 31 DEC 23


PENJUALAN TERTINGGI TOTAL PENDAPATAN HPP LABA/RUGI
PRODUK SHARES
7,530,818,575.00 5,648,113,931.25 1,882,704,643.75
1 PULL & BEAR ‐ OVERSIZED CORDUR 4.81%
2 Pull & Bear ‐ Beige Denim Women Jacke2.66% 2,500 Jt
3 Pull & Bear ‐ Sea Green Denim Women 2.49%

MEREK 2,000 Jt

1 BELLA 0.33% 1,500 Jt


2 Eiger 13.64%
3 Lois 17.75%
1,000 Jt
KISARAN HARGA
1 Rp. 399,001 ‐ Rp. 499,000 29.92% 500 Jt

2 Rp. 699,001 ‐ Rp. 799,000 18.91%


3 Rp. 899,001 ‐ Rp. 1,899,000 18.43% 0 Jt
Jan 23 Feb 23 Mar 23 Apr 23 Mei 23 Jun 23 Jul 23 Agu 23 Sep 23 Okt 23 Nov 23 Des 23
OUTLET
Target Tahun Ini Periode Tahun Ini Periode Tahun Sebelumnya
1 OUTLET 6 17.87%
2 Outlet 1 17.74% % THDP TAHUN LALU % THDP
TAHUN INI TARGET
3 Outlet 4 17.25% TAHUN LALU TARGET
Jan 23 861,299,275 1% 855,583,075 59% 1,464,100,000
SALES Feb 23 790,468,125 21% 652,363,175 67% 1,171,280,000
Mar 23 764,821,675 ‐12% 866,167,150 65% 1,171,280,000
1 SALES 22 5.30% Apr 23 771,694,625 3% 751,745,425 66% 1,171,280,000
2 Sales 1 4.17% Mei 23 1,009,524,200 14% 883,704,075 77% 1,317,690,000
3 Sales 29 4.06% Jun 23 882,734,375 11% 792,740,750 55% 1,610,510,000
Jul 23 751,555,000 ‐17% 910,635,475 57% 1,317,690,000
JALUR PEMASARAN Agu 23 926,095,750 24% 745,301,325 70% 1,317,690,000
Sep 23 772,625,550 ‐3% 796,962,800 66% 1,171,280,000
1 BLIBLI 9.54% Okt 23 ‐ ‐100% 793,587,750 0% 1,317,690,000
2 Datang Langsung 9.48% Nov 23 ‐ ‐100% 731,283,850 0% 1,317,690,000
3 Telpon 9.19% Des 23 ‐ ‐100% 911,678,525 0% 2,196,150,000
ANALISA PENJUALAN JULI 2023 vs MEI 2023 AKOONTAN ORIGINAL STORE
TREND PENJUALAN TOP 5 PRODUK PENJUALAN 6 BULAN TERAKHIR
PENJUALAN BULAN ❶ ❷ ❸ ❹ ❺
Juli 2023 751,555,000 751,555,000 882,734,375 1,009,524,200 771,694,625 764,821,675 790,468,125
JULI 2023
MENGALAMI PENURUNAN
PULL & BEARPULL & BEAR PULL & BEARPULL & BEAR PULL & BEAR
‐25.6% ‐ FAUX ‐ OVERSIZED
LEATHER SMILEY FACE
‐ BEIGE
WOMEN
‐ RECYCLED
FABRIC
‐ FAUX
SUEDE BLACK
BLACK BIKER DENIM JACKET WITH PUFFER BIKER
DARI PENJUALAN
WOMEN WOMEN FULL MUSTARD WOMEN
Mei 2023 1,009,524,200
2 BULAN LALU
JACKET JACKET SLEEVES MEN JACKET JACKET

Juli 2023 Juni 2023 Mei 2023 April 2023 Maret 2023 Februari 2023
MEI 2023 Juli 2023 Mei 2023

14 15 16 17 18 19 20 21 22 23

57,739,000
52,454,800
46,626,000
41,041,975
38,006,300
33,439,000
29,447,300 30,191,400 30,666,400
24,474,900 26,595,900 25,196,700
20,462,700
16,933,000 17,171,150 15,534,050
11,523,800 10,589,300 11,689,700
5,323,200

Jum, 14/7/23 Mgg, 14/5/23 Sab, 15/7/23 Sen, 15/5/23 Mgg, 16/7/23 Sel, 16/5/23 Sen, 17/7/23 Rab, 17/5/23 Sel, 18/7/23 Kam, 18/5/23 Rab, 19/7/23 Jum, 19/5/23 Kam, 20/7/23 Sab, 20/5/23 Jum, 21/7/23 Mgg, 21/5/23 Sab, 22/7/23 Sen, 22/5/23 Mgg, 23/7/23 Sel, 23/5/23

PROGRAM PEMASARAN | SITUASI POSITIF | OPPORTUNITIES


1
2
3
4

SITUASI NEGATIF | THREAT


1
2
3
4
KALENDER PENJUALAN AKOONTAN ORIGINAL STORE
JANUARI 2023 ‐ DESEMBER 2023 www.bisnis123456789.com

Januari 2023 Februari 2023 Maret 2023 April 2023 RATA2 PENJUALAN HARIAN PENJUALAN
S S R K J S M S S R K J S M S S R K J S M S S R K J S M Senin 19,358,950 HARIAN
1 1 2 3 4 5 1 2 3 4 5 1 2 Selasa 21,218,088 TARGET
2 3 4 5 6 7 8 6 7 8 9 10 11 12 6 7 8 9 10 11 12 3 4 5 6 7 8 9 Rabu 23,748,974
45,326,932
9 10 11 12 13 14 15 13 14 15 16 17 18 19 13 14 15 16 17 18 19 10 11 12 13 14 15 16 Kamis 18,872,504
16 17 18 19 20 21 22 20 21 22 23 24 25 26 20 21 22 23 24 25 26 17 18 19 20 21 22 23 Jumat 18,788,167 REALISASI
23 24 25 26 27 28 29 27 28 27 28 29 30 31 24 25 26 27 28 29 30 Sabtu 19,973,496
20,632,380
30 31 Minggu 22,431,874

Mei 2023 Juni 2023 Juli 2023 Agustus 2023 TOTAL PENJUALAN/BULAN PENJUALAN
S S R K J S M S S R K J S M S S R K J S M S S R K J S M Januari 861,299,275 TERTINGGI
1 2 3 4 5 6 7 1 2 3 4 1 2 1 2 3 4 5 6 Februari 790,468,125 Rupiah
8 9 10 11 12 13 14 5 6 7 8 9 10 11 3 4 5 6 7 8 9 7 8 9 10 11 12 13 Maret 764,821,675 78,968,500
15 16 17 18 19 20 21 12 13 14 15 16 17 18 10 11 12 13 14 15 16 14 15 16 17 18 19 20 April 771,694,625 20 Juni 23
22 23 24 25 26 27 28 19 20 21 22 23 24 25 17 18 19 20 21 22 23 21 22 23 24 25 26 27 Mei 1,009,524,200 Unit
29 30 31 26 27 28 29 30 24 25 26 27 28 29 30 28 29 30 31 Juni 882,734,375 163
31 Juli 751,555,000 26 Agustus 23
Agustus 926,095,750
September 2023 Oktober 2023 November 2023 Desember 2023 September 772,625,550 PENJUALAN
S S R K J S M S S R K J S M S S R K J S M S S R K J S M Oktober ‐ TERENDAH
1 2 3 1 1 2 3 4 5 1 2 3 November ‐ Rupiah
4 5 6 7 8 9 10 2 3 4 5 6 7 8 6 7 8 9 10 11 12 4 5 6 7 8 9 10 Desember ‐ 0
11 12 13 14 15 16 17 9 10 11 12 13 14 15 13 14 15 16 17 18 19 11 12 13 14 15 16 17 1 Oktober 23
18 19 20 21 22 23 24 16 17 18 19 20 21 22 20 21 22 23 24 25 26 18 19 20 21 22 23 24 HARI INI Unit
25 26 27 28 29 30 23 24 25 26 27 28 29 27 28 29 30 25 26 27 28 29 30 31 0
Rabu, 6 Desember 2023
30 31 1 Oktober 23

Nilai Rata2 < ‐20% ‐20% <= Rata2 < 0% 0% <= Rata2 <= 50% 50% < Nilai Rata2 belum/tidak ada penjualan © akoontan.com
AKOONTAN ORIGINAL STORE
Jl Kenangan
Bandung | Jawa Barat | Indonesia | 14123
555 888 999 www.bisnis123456789.com

LAPORAN BULANAN
JUNI 2023
Total Pendapatan 177,678,475
No Produk Kategori Merek Total Unit Total Penjualan
1 Pull & Bear ‐ Basic Nylon Puffer grey WomenJaket Pull & Bear 29 11,597,100
2 Pull & Bear ‐ Faux Suede Grey Biker WomenJaket Pull & Bear 28 15,677,200
3 Pull & Bear ‐ Short Colourful Nylon Women Jaket Pull & Bear 26 10,397,400
4 Lois Denim Slim CFL 396 F ‐ Biru Celana Jean Lois 20 8,092,500
5 Pull & Bear ‐ Basic Denim Grey Worker WomJaket Pull & Bear 20 13,998,000
6 Pull & Bear ‐ Basic Nylon Puffer Peach Red WJaket Pull & Bear 20 7,998,000
7 Lois Basic Fit Denim CS 1809 D ‐ Biru Celana Jean Lois 19 6,643,350
8 Pull & Bear ‐ Beige Women Jacket with Full SJaket Pull & Bear 18 10,078,200
9 Pull & Bear ‐ 80's‐Style Black Denim WomenJaket Pull & Bear 17 11,898,300
10 Pull & Bear ‐ Bomber Dark Khaki Men JacketJaket Pull & Bear 17 9,518,300
11 Bella Square warna Milo Kerudung Bella 15 225,000
12 Lois Slim Stretch Denim SLS 390 P1 ‐ Hitam Celana Jean Lois 15 6,354,000
13 Pull & Bear ‐ Colour Block Puffer Men JacketJaket Pull & Bear 15 10,485,000
14 Eiger Reversible Celana Pendek Eiger 14 4,410,000
15 Pull & Bear ‐ Basic Fitted Denim Women Jac Jaket Pull & Bear 14 5,598,600
16 Pull & Bear ‐ Short Black Colourful Nylon WoJaket Pull & Bear 14 5,598,600
17 Bella Square warna Broken White Kerudung Bella 10 150,000
18 Bella Square warna Mustard Kerudung Bella 10 150,000
19 Eiger Highland Celana Panjang Eiger 10 4,455,000
20 Eiger Quester XT28 Pants Celana Panjang Eiger 10 5,090,000
21 Pull & Bear ‐ Basic Denim Beige Worker Wo Jaket Pull & Bear 10 6,999,000
22 Lois Slim Stretch Denim SLS 388 G ‐ Biru Celana Jean Lois 9 3,641,625
23 Pull & Bear ‐ Faux Suede Black Biker WomenJaket Pull & Bear 9 5,039,100
24 Lois Celana Jeans Skinny Stretch ‐ Biru Celana Jean Lois 8 3,644,800
25 Pull & Bear ‐ Lightweight Pale Khaki ColoureJaket Pull & Bear 8 3,199,200
26 Eiger 1989 Woman X‐Lagos Cropped Cargo Celana Panjang Eiger 7 2,305,800
27 Pull & Bear ‐ Worker Women Jacket with La Jaket Pull & Bear 6 3,359,400
28 Eiger Legion Celana Pendek Eiger 5 1,075,000
29
30
31
32
33
34
35
36
37
38
39
40
41
42
43
44
45
AKOONTAN ORIGINAL STORE
Jl Kenangan
Bandung | Jawa Barat | Indonesia | 14123
555 888 999 www.bisnis123456789.com

LAPORAN MINGGUAN
22 Mei 2023 ‐ 28 Mei 2023
Total Pendapatan 218,402,250
No Produk Kategori Merek Total Unit Total Penjualan
1 Lois Classic Fit Denim CS 465 E ‐ Biru Celana Jean Lois 31 13,131,600
2 Pull & Bear ‐ Basic Nylon Puffer Navy WomeJaket Pull & Bear 26 10,397,400
3 Lois Denim Straight CFS 385 E ‐ Biru Celana Jean Lois 24 9,531,000
4 Pull & Bear ‐ Lightweight Khaki Coloured Bo Jaket Pull & Bear 24 9,597,600
5 Pull & Bear ‐ Denim Women Jacket with Fra Jaket Pull & Bear 23 16,097,700
6 Bella Square warna Latte Kerudung Bella 22 330,000
7 Eiger Riding Galvanise Celana Panjang Eiger 20 8,500,000
8 Pull & Bear ‐ Lightweight Pale Khaki ColoureJaket Pull & Bear 20 7,998,000
9 Pull & Bear ‐ Belted Worker Women Jacket Jaket Pull & Bear 18 12,598,200
10 Lois Slim Stretch Denim SLS 388 G ‐ Biru Celana Jean Lois 17 6,878,625
11 Pull & Bear ‐ Faux Suede Grey Biker WomenJaket Pull & Bear 17 9,518,300
12 Pull & Bear ‐ Khaki Women Jacket with PleatJaket Pull & Bear 17 9,518,300
13 Pull & Bear ‐ Lightweight Black Coloured Bo Jaket Pull & Bear 17 6,798,300
14 Lois Comfort Slim Fit Denim CSL 465 E ‐ Biru Celana Jean Lois 16 6,777,600
15 Pull & Bear ‐ Beige Women Jacket with Full SJaket Pull & Bear 16 8,958,400
16 Pull & Bear ‐ Basic Nylon Puffer grey WomenJaket Pull & Bear 15 5,998,500
17 Lois Denim Slim CFL 396 F ‐ Biru Celana Jean Lois 14 5,664,750
18 Pull & Bear ‐ Anorak Pastel Pink Women Jac Jaket Pull & Bear 13 9,098,700
19 Pull & Bear ‐ Basic Nylon Puffer Peach Red WJaket Pull & Bear 13 5,198,700
20 Lois Celana Jeans Skinny Stretch ‐ Biru Celana Jean Lois 12 5,467,200
21 Pull & Bear ‐ Bomber Khaki Men Jacket withJaket Pull & Bear 12 6,718,800
22 Eiger Ascend Track 1.0 Celana Panjang Eiger 11 4,389,000
23 Lois Basic Fit Denim CS 1809 C ‐ Biru Celana Jean Lois 11 3,846,150
24 Lois Denim Slim CFL 385 E ‐ Biru Celana Jean Lois 11 4,368,375
25 Lois Classic Fit Denim CS 465 C ‐ Biru Celana Jean Lois 9 3,812,400
26 Lois Slim Stretch Denim SLS 389 K ‐ Biru Celana Jean Lois 9 3,812,400
27 Pull & Bear ‐ Short Red Colourful Nylon WomJaket Pull & Bear 9 3,599,100
28 Lois Comfort Slim Fit Denim CSL 465 C ‐ Biru Celana Jean Lois 7 2,965,200
29 Lois Slim Stretch Chinos Twill SLS 6005 C ‐ CoCelana Jean Lois 7 3,021,200
30 Pull & Bear ‐ Basic Nylon Puffer Peach Wom Jaket Pull & Bear 7 2,799,300
31 Pull & Bear ‐ Lightweight White Coloured BoJaket Pull & Bear 7 2,799,300
32 Eiger C235 Celana Pendek Eiger 6 810,000
33 Lois Short Denim CFD 395 G ‐ Biru Celana Jean Lois 6 1,977,750
34 Pull & Bear ‐ Cropped Women Jacket with A Jaket Pull & Bear 6 4,199,400
35 Eiger Outcamp Short Celana Pendek Eiger 5 1,225,000
36
37
38
39
40
41
42
43
44
45
AKOONTAN ORIGINAL STORE
Jl Kenangan
Bandung | Jawa Barat | Indonesia | 14123
555 888 999 www.bisnis123456789.com

LAPORAN HARIAN
Kamis, 20 Juli 2023
Total Pendapatan 15,534,050
No Produk Kategori Merek Total Unit Total Penjualan
1 Pull & Bear ‐ Faux Leather Black Biker WomeJaket Pull & Bear 14 7,838,600
2 Bella Square warna Latte Kerudung Bella 13 195,000
3 Lois Basic Fit Denim CS 1809 C ‐ Biru Celana Jean Lois 13 4,545,450
4 Eiger Reversible Celana Pendek Eiger 9 2,835,000
5 Bella Square warna Beige Kerudung Bella 8 120,000
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
32
33
34
35
36
37
38
39
40
41
42
43
44
45

Anda mungkin juga menyukai