STRATEGIS
PEMBAHASAN
ETIMOLOGI :
- YUNANI :
“STRATEGOS” BERARTI :
. JENDRAL
. TENTARA
. MEMIMPIN
“STRATEGEO” BERARTI :
“ MERENCANAKAN UNTUK MENGHANCURKAN
MUSUH MELALUI PEMANFAATAN SUMBER DAYA SECARA
EFEKTIF “
STRATEGI ADALAH PENDEKATAN POLA PIKIR,
PERENCANAAN DAN PENGAMBILAN KEPUTUSAN
DALAM SITUASI BISNIS YANG MENGHARUSKAN
MANAJER UNTUK MENGETAHUI, MEMAHAMI, MENERIMA
DAN MENDUKUNG MISI ORGANISASI, ATAU UNIT DI
DALAM ORGANISASI, DAN MENGHUBUNGKAN MISI
TERSEBUT DENGAN LINGKUNGAN DITEMPAT
KEPUTUSAN-KEPUTUSAN TERSEBUT AKAN
DIIMPLEMENTASIKAN.
MACRO-ENVIRONMENT
REGULATORY ENVIRONMENT
ECONOMIC ENVIRONMENT
SOCIAL ENVIRONMENT
POLITICAL ENVIRONMENT
COMPETITIVE ENVIRONMENT
TECHNOLOGICAL ENVIRONMENT
– LANGKAH 4 MELAKSANAKAN ASESMENTINTERNAL
MANAGEMENT
HUMAN RESOURCES
FINANCE
MARKETING
CLINICAL SYSTEM
ORGANIZATION CULTURE
PHYSICAL PLANT
INFORMATION SYSTEMS
LEADERSHIP ABILITIES
– LANGKAH 5 MENETAPKAN “GOALS” DAN
OBJECTIVES
STUDENTS &
PROFESSIONAL HOSPITAL RESIDENTS
ASSOCIATIONS
THIRD PARTY
INSURANCE
COMPANY
HOSPITAL PAYORS
LOCAL
INDIGENT PAYING
PATIENTS PATIENTS
ADMINISTRATION
PROFESSIONAL SERVICES ORG.
EMPLOYEES MANAGING
CARE
STAKEHOLDER MAP
STAKEHOLDER ANALYSIS
1. COMPETITORS
2. RELATED HEALTH CARE ORGANIZATIONS
3. GOVERNMENT REGULATORY/ LISENSING AGENCIES
4. PRIVATE ACCREDITATION ASSOCIATIONS
5. PROFESSIONAL ASSOCIATIONS
6. LABOR UNION
7. PATIENTS
8. THIRD PARTY PAYORS
9. HOSPITAL SUPPLIERS
10. MEDIA
11. FINANCIAL COMMUNITY
12. RELIGIOUS ORGANIZATIONS
13. LOCAL COMMUNITY
INTERFACE STAKEHOLDERS
1. MANAGEMENT :
- TOP MANAGERS
- CLINICAL MANAGERS
- PHYSICIAN MANAGERS
- NONCLINICAL MANAGERS
2. NONMANAGEMENT EMPLOYEES :
- PROFESSIONAL
- PARAPROFESSIONAL
- SUPPORT PERSONNEL
STEP 2
- MEDICAL STAFF
- PHYSICIAN NOT ON THE STAFF
- INSURANCE COMPANIES
- INSURED PATIENTS
- HOSPITAL WITH COMPLEMENTARY
TYPE 2 : THE SUPPORTIVE STAKEHOLDER :
- BOARD OF TRUSTEES
- MANAGERS
- STAFF EMPLOYEES
- PARENT COMPANY
- LOCAL COMMUNITY
- NURSING HOMES
TYPE 3 : THE NONSUPPORTIVE STAKEHOLDER
- COMPETING HOSPITALS
- FREESTANDING ALTERNATIVES
- EMPLOYEE UNIONS
- GOVERNMENT REGULATORY AGENCIES
- INDIGENT PATIENTS
- THE NEWS MEDIA
- EMPLOYER COALITIONS
TYPE 4 : THE MARGINAL STAKEHOLDER
- VOLUNTEER GROUP
- STOCKHOLDERS
- PROFESSIONAL ASSOCIATIONS
STEP 3
FORMULATE
GENERIC STAKEHOLDER MANAGEMENT
STRATEGIES
STAKE HOLDER’S
POTENTIAL FOR THREAT TO THE HOSPITAL
High Low
STAKE ?
HOLDER’S
COLLABORATE INVOLVE
POTENTIAL
FOR
COOPERATION
WITH NON- MARGINAL
HOSPITAL SUPPORTIVE STAKEHOLDER
STAKEHOLDER
(Lasker, Weiss, and Miller, 2000; Fried and Rundall, 1994; Gray, 1998;
Mattesich and Monsey, 1992; Richardson and Allegrante, 2000).
Synergism, in the world of people, is sometimes
used to reference a team.
COMMON DEPENDABILITY
FACTORS SUSTAINABILITY
PROBLEM
N
E
T
STAGES EMERGENCE TRANSITION MATURITY W
O
R
K
-ACHIEVE
DEV.STRATEGY
OBJECTIVS
MANAGER DEFINE COORD./
PURPOSE -SUSTAIN
TASK COMMITMENT
COMMITMENT